I’m a marketing professional with 10+ years of international experience, focused on strategic and commercially driven growth for premium brands. I specialize in end-to-end, full-funnel marketing campaigns across digital, social, and traditional channels—translating brand strategy into measurable commercial impact while keeping a strong eye on performance optimization, budgets, and stakeholder management.

Rae

I’m a marketing professional with 10+ years of international experience, focused on strategic and commercially driven growth for premium brands. I specialize in end-to-end, full-funnel marketing campaigns across digital, social, and traditional channels—translating brand strategy into measurable commercial impact while keeping a strong eye on performance optimization, budgets, and stakeholder management.

Available to hire

I’m a marketing professional with 10+ years of international experience, focused on strategic and commercially driven growth for premium brands. I specialize in end-to-end, full-funnel marketing campaigns across digital, social, and traditional channels—translating brand strategy into measurable commercial impact while keeping a strong eye on performance optimization, budgets, and stakeholder management.

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Work Experience

Marketing Manager at Bloom Education
January 1, 2020 - Present
Led integrated full-funnel marketing campaigns to grow premium education demand for the UAE market. Owned marketing initiatives including the launch of a new school brand for Bloom Education, achieving enrollment capacity and waitlists by year 3. Drove strategy with data-driven creative execution across digital, social, and traditional channels, ensuring measurable commercial impact and performance optimization.
Head of Marketing & Admissions at Orange Tree Children's Nursery
January 1, 2017 - December 31, 2020
Owned responsibility for driving enrollments for a privately owned nursery in Dubai, from promoting events to onboarding new families. Managed marketing responsibilities with a focus on admissions growth, including promotion and conversion activities that brought families through the journey.

Education

Master (level not specified) at University of Glasgow
January 1, 2017 - January 1, 2017
Art Foundation (Level 3) at Liverpool Community College
January 11, 2030 - September 2, 2026
TEFL at IOT I Learning
January 11, 2030 - September 2, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Professional Services, Non-Profit Organization