Adobe Help Visual Stratefy

As a Web UX Designer at Adobe, I was instrumental in enhancing the user experience across several flagship applications, including Photoshop, Fresco, InDesign, and Photoshop on iPad. I worked closely with product owners, stakeholders, and technical writers to align content strategy and UX goals, ensuring clarity, consistency, and usability across digital touchpoints. I designed and optimized the “What’s New” feature pages on Adobe Help, focusing on intuitive information architecture, visual hierarchy, and user engagement. These updates were critical in guiding users through new functionalities, improving feature adoption and overall satisfaction