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Hi, I’m Banabas Anyanwu Chimezie—a dynamic digital marketer and social media manager based in Lagos, Nigeria. I specialize in building high-conversion content ecosystems that boost brand visibility and drive measurable growth through data-driven marketing and compelling video storytelling. I thrive in high-performance teams and deliver a full-stack approach to digital strategy—from content creation and optimization to paid media, analytics, and conversational AI. My work spans across the US, UK, and Africa, helping international brands grow their reach and deepen audience engagement.…Hi, I’m Banabas Anyanwu Chimezie—a dynamic digital marketer and social media manager based in Lagos, Nigeria. I specialize in building high-conversion content ecosystems that boost brand visibility and drive measurable growth through data-driven marketing and compelling video storytelling. I thrive in high-performance teams and deliver a full-stack approach to digital strategy—from content creation and optimization to paid media, analytics, and conversational AI. My work spans across the US, UK, and Africa, helping international brands grow their reach and deepen audience engagement.

Banabas Anyanwu Chimezie

Digital Marketer, Social Media Manager, Content Creator, +4

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Hi, I’m Banabas Anyanwu Chimezie—a dynamic digital marketer and social media manager based in Lagos, Nigeria. I specialize in building high-conversion content ecosystems that boost brand visibility and drive measurable growth through data-driven marketing and compelling video storytelling. I thrive in high-performance teams and deliver a full-stack approach to digital strategy—from content creation and optimization to paid media, analytics, and conversational AI. My work spans across the US, UK, and Africa, helping international brands grow their reach and deepen audience engagement.…Hi, I’m Banabas Anyanwu Chimezie—a dynamic digital marketer and social media manager based in Lagos, Nigeria. I specialize in building high-conversion content ecosystems that boost brand visibility and drive measurable growth through data-driven marketing and compelling video storytelling. I thrive in high-performance teams and deliver a full-stack approach to digital strategy—from content creation and optimization to paid media, analytics, and conversational AI. My work spans across the US, UK, and Africa, helping international brands grow their reach and deepen audience engagement.

Available to hire

Hi, I’m Banabas Anyanwu Chimezie—a dynamic digital marketer and social media manager based in Lagos, Nigeria. I specialize in building high-conversion content ecosystems that boost brand visibility and drive measurable growth through data-driven marketing and compelling video storytelling.

I thrive in high-performance teams and deliver a full-stack approach to digital strategy—from content creation and optimization to paid media, analytics, and conversational AI. My work spans across the US, UK, and Africa, helping international brands grow their reach and deepen audience engagement.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Digital Marketing Manager at Prodserv Pharmaceuticals

December 1, 2023 - Present

Managed digital marketing operations remotely, collaborating with design teams to create and review graphic and video content. Developed comprehensive digital marketing and customer value journey strategies leading to a 300% follower increase and a 250% website ranking improvement. Set up Google Analytics and Google ads campaigns resulting in a 75% traffic boost. Innovated affiliate marketing models and automated chat-bots for WhatsApp and website, enhancing marketing effectiveness. Trained teams and achieved critical sales targets by effectively managing product expiry timelines.

Social Media Consultant at Nudeya

September 1, 2024 - August 20, 2025

Guided a new brand on social media best practices, engaged with the community, created and edited video content, increasing followers by 500% and brand reach by 1100% within three months, achieving strong engagement on video plays.

Social Media Manager & Content Creator at Seasons

August 1, 2024 - August 20, 2025

Oversaw content generation across Facebook, Instagram, TikTok, and YouTube. Produced quality video content using various software and engaged regularly with audience. Advised the board on best content practices and managed social media tools like Hootsuite and Hubspot for social listening and scheduling. Maintained diplomacy in handling negative comments and encouraging deeper engagement.

Social Media Manager at Phatbird Boutique

December 1, 2023 - August 20, 2025

Designed graphic content and compelling product videos, executed content calendars and social marketing strategies to increase brand awareness by 500%. Responsible for budgeting and running ad campaigns, managing Google Maps profile, and professional community management through WhatsApp during the UK business launch.

Direct Selling Professional/Team Lead at Saladmaster

December 31, 2023 - August 20, 2025

Led a team of 11 consultants in home presentations and closing sales, generating 15 million NGN in one year. Responsible for customer bookings, client relationship management, and training new recruits.

Content Writer at Coiff Ng

July 1, 2019 - August 20, 2025

Produced engaging weekly content and performed business and competition analysis to optimize content for higher search engine ranking potential.

Lagos Government Sponsored Intern at Hephzibah Eye Care

February 1, 2019 - August 20, 2025

Handled weekly accounting reports, maintained stock inventory, mediated customer issues and handled inbound and outbound client calls.

Digital Media Team Lead/Campus Ambassador at Utiva

August 1, 2018 - August 20, 2025

Managed social media platforms, wrote direct response content, led a team in strategy development, increasing student participation in paid training by 72%. Reviewed and edited content from other ambassadors across multiple universities.

Video Editor/Visual Storytelling at Fitness Done Right

October 1, 2025 - Present

Provided expert posting strategy insights, leading to a 530% increase in Instagram video views. Created high-energy fitness content with rhythmic cuts and dynamic transitions. Engineered a Benefit-First narrative for complex movements, translating workout science into digestible video formats. Synced audio with movement peaks to enhance motivation and retention. Led 9:16 mobile-first optimization for YouTube Shorts, TikTok, and Instagram Reels. Developed hook-driven content using on-screen typography and motion graphics to boost early retention.

Content Creator/Social Media Manager at Phatbird Boutique

May 1, 2025 - Present

Produced high-engagement short-form content (9:16) for TikTok and Instagram Reels with a luxury aesthetic. Leveraged Creator Search Insights to identify trends and maximize organic reach. Implemented a data-driven hashtag strategy and managed international customer interactions (UK and USA). Executed end-to-end seasonal campaigns and complex giveaways across regions, and curated collections to align with social content.

Direct Selling Professional/Team Lead at Saladmaster

January 1, 2021 - December 31, 2023

Led a team of 11 consultants to generate 15 million in revenue within one year. Spoke with customers to book appointments, delivered in-person presentations, trained new recruits, and ensured cohesive brand messaging across field sales.

Lagos Government Sponsored Intern at Hephzibah Eye Care

December 1, 2018 - February 1, 2019

Prepared weekly accounting reports, maintained stock inventory, facilitated daily customer interactions, and mediated dissatisfaction to resolution.

Digital Media Team Lead/Campus Ambassador at Utiva

November 1, 2016 - August 1, 2018

Managed organizational social media, authored direct-response content, led a strategy team of 6, increased paid training participation by 72%, and supervised ambassador content across four universities.