I’m Ana Banovac, a Brand Manager with years of experience planning, developing and publishing online content, and steering e-commerce projects from concept to execution. I excel at aligning digital advertising strategies and delivering measurable results through SEO, content marketing and paid campaigns. I’m fluent in multiple languages and comfortable collaborating with cross-functional teams to meet deadlines and budgets. My mindset combines creative design with practical marketing, supported by hands-on skills in WordPress, Adobe Creative Cloud, and basic HTML/CSS. I enjoy turning data into actionable improvements and creating engaging experiences across websites, social media and campaigns.

Ana Banovac

I’m Ana Banovac, a Brand Manager with years of experience planning, developing and publishing online content, and steering e-commerce projects from concept to execution. I excel at aligning digital advertising strategies and delivering measurable results through SEO, content marketing and paid campaigns. I’m fluent in multiple languages and comfortable collaborating with cross-functional teams to meet deadlines and budgets. My mindset combines creative design with practical marketing, supported by hands-on skills in WordPress, Adobe Creative Cloud, and basic HTML/CSS. I enjoy turning data into actionable improvements and creating engaging experiences across websites, social media and campaigns.

Available to hire

I’m Ana Banovac, a Brand Manager with years of experience planning, developing and publishing online content, and steering e-commerce projects from concept to execution. I excel at aligning digital advertising strategies and delivering measurable results through SEO, content marketing and paid campaigns. I’m fluent in multiple languages and comfortable collaborating with cross-functional teams to meet deadlines and budgets.

My mindset combines creative design with practical marketing, supported by hands-on skills in WordPress, Adobe Creative Cloud, and basic HTML/CSS. I enjoy turning data into actionable improvements and creating engaging experiences across websites, social media and campaigns.

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Language

English
Fluent
Serbian
Fluent
Italian
Advanced
Spanish; Castilian
Intermediate

Work Experience

Brand Manager at Lumanaj d.o.o
January 1, 2024 - November 7, 2025
Developed and executed digital content strategy for the brand, including website updates, blog posts, email newsletters and social media campaigns. Managed e-commerce site structure (WordPress/WooCommerce), optimized conversion rate and content hierarchy, and coordinated campaigns across Google/Meta channels. Oversaw creative production (visuals, copy, landing pages) and collaborated with internal and external teams to meet deadlines and budget targets. Tracked KPIs (traffic, CTR, conversion rate) and implemented insights into next-phase enhancements.
Employer Branding Specialist at Styria digital marketplaces d.o.o
January 1, 2024 - January 1, 2024
Led large-scale research projects on the Slovenian labour market to inform employer branding solutions. Developed and implemented marketing initiatives that enhanced employer brand awareness (events, campaigns, digital content). Collaborated with cross-functional teams and external agencies to deliver engaging content and promotions (career fairs, awards, trainings).
Graphic Designer at Styria digital marketplaces d.o.o
January 1, 2018 - January 1, 2018
Designed job ads for MojeDelo.com, the largest job portal in Slovenia (HTML, CSS, JS). Created various graphic materials.
Graphic Designer and Web Developer at Freelancer
January 1, 2017 - January 1, 2017
Designed and developed websites and online stores using WordPress and WooCommerce. Created branded content—logos, videos, marketing visuals. Produced social media materials and supported clients in campaign implementation; improved UX of websites and provided ongoing maintenance.

Education

Bachelor of Computer Science and Informatics at Faculty of Mathematics, Natural Sciences and Information Technologies, Koper, Slovenia
January 11, 2030 - January 1, 2016
Economics Technician at Secondary School of Economics and Business Koper, Koper, Slovenia
January 1, 2007 - January 1, 2011

Qualifications

Employer Branding Academy
January 1, 2019 - November 7, 2025
DIMAQ
January 1, 2018 - November 7, 2025

Industry Experience

Software & Internet, Retail, Media & Entertainment, Professional Services, Education