Available to hire
Hello there! I’m Barb, a passionate graphic designer with a strong drive for continuous skill development and creating impactful designs. I thrive on new projects and opportunities that allow me to push boundaries and explore new creative horizons.
I enjoy collaborating with multidisciplinary teams and transforming brand objectives into cohesive visual stories across packaging, branding, and campaigns. With experience in branding, graphic production, video editing, and social media, I’m always eager to learn, grow, and deliver high-quality results.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
Spanish; Castilian
Fluent
English
Advanced
Work Experience
Graphic Designer Team Lead at Eureka&Co
February 28, 2025 - July 14, 2025Managed and tracked graphic design requests with clients, ensuring timely delivery and brand consistency. Supervised final outputs from a creative team, upholding high visual standards. Coordinated workload distribution and deadlines to optimize team performance. Collaborates cross-functionally with Paid Media, Social Media and PR teams to develop creative materials for campaigns, events, and brand initiatives. Created master graphics for pitches and strategic presentations. Supervised visual content production, including event coverage and product shoots. Acted as the primary point of contact between clients and the design team, ensuring smooth communication and execution. Led the recruitment process for new team members.
Graphic Designer at Eureka&Co
October 31, 2022 - July 14, 2025Worked on branding, motion graphic videos, social media video editor campaigns, product photography, graphic production, BTL design, and photography for clients including UPS, Effie, Ave, Gelita & AMFI.
Creative Director at Agencia Panda Rojo
November 30, 2021 - July 14, 2025Oversaw branding, packaging, motion graphic videos, social media, video editing, campaigns, graphic production, labels design, creative direction, and project management for clients such as Dedapay AMEX, Iron Mountain, Xic, Next House, Pavimx, El Pibilito & ContaWork.
Designer Jr. later Sr. at Grupo Dar
June 30, 2021 - July 14, 2025Handled branding, packaging, social media video editing campaigns, motion graphic videos, graphic production, labels design, POP design, and BTL design for clients including Dermalia, Trioximed, BC Farma & Ozylab.
Graphic Designer Team Lead at Eureka&Co
February 1, 2025 - September 29, 2025Led creative direction, decision-making, project management, resource allocation, and team supervision. Collaborated with multi-disciplinary teams and clients (Merck, UPS, Logitech, Duolingo, eBay, Nestlé, Effie, among others) to deliver integrated campaigns and high-quality graphic outputs.
Graphic Designer at Eureka&Co
October 1, 2022 - September 29, 2025Branding, motion graphic videos, product photography, social media video editor, campaigns, graphic production, BTL design and photography for a diverse client base (UPS, Effie, Ave, Gelita & AMFI).
Creative Director at Agencia Panda Rojo
November 1, 2021 - September 29, 2025Branding, packaging, motion graphic videos, social media, video editor, campaigns, graphic production, labels design, and project management; provided creative direction and ensured alignment with brand identity and business objectives.
Designer Jr. later Sr. at Grupo Dar
June 1, 2021 - September 29, 2025Branding, packaging, motion graphic videos, social media, video editor, campaigns, graphic production, labels design, POP and BTL design.
Intern in Internal Communication at Jafra Cosmetics
August 1, 2018 - September 29, 2025Internal communication video editor, campaigns, graphic production.
Graphic Designer Team Lead at Eureka&Co
February 1, 2025 - September 29, 2025Led creative direction and decision-making; managed projects, allocated resources, supervised teams, and drove problem solving and leadership across campaigns for clients including Merck, UPS, Logitech, Duolingo, eBay, Belkin, Nestlé, Effie, and more.
Graphic Designer at Eureka&Co
October 1, 2022 - September 29, 2025Branding, motion graphic videos, product photography, social media, video editing, campaigns, graphic production, and BTL design.
Creative Director at Agencia Panda Rojo
November 1, 2021 - September 29, 2025Branding, packaging, motion graphics, videos, social media, and campaign design; led project management and creative direction.
Designer Jr. later Sr. at Grupo Dar
June 1, 2021 - September 29, 2025Branding, packaging, motion graphics, videos, social media, and BTL design; contributed to master graphics for pitches and presentations.
Intern in Internal Communication at Jafra Cosmetics
August 1, 2018 - September 29, 2025Internal communication video editing, campaigns, and graphic production.
Education
Bachelor’s degree in Graphic Design at Universidad La Salle
June 16, 2014 - November 19, 2018Bachelor’s degree at Universidad La Salle Mexico
January 1, 2014 - December 31, 2018Bachelor’s degree in Graphic Design at Universidad La Salle Mexico
January 1, 2014 - January 1, 2018Specialization in graphic production at Universidad La Salle Mexico
January 1, 2017 - January 1, 2018Bachelor’s degree in Graphic Design at Universidad La Salle Mexico
January 1, 2014 - January 1, 2018Specialization in graphic production at Universidad La Salle Mexico
January 1, 2017 - January 1, 2018Qualifications
Specialization in graphic production
January 1, 2017 - December 31, 2018Diploma in Digital Illustration
January 1, 2022 - December 31, 2023Diploma en Ilustración Digital EBAC
January 11, 2030 - September 29, 2025Social Media Advertising Santander Open Academy
January 11, 2030 - September 29, 2025Storytelling en el Marketing Digital The University of Chicago in collaboration with Santander Open Academy
January 11, 2030 - September 29, 2025Business English, Part 1 Club Gratton in collaboration with Santander Open Academy
January 11, 2030 - September 29, 2025Gestión de Proyectos y Fundamentos de metodología Agile Santander Open Academy
January 11, 2030 - September 29, 2025Diploma en Ilustración Digital
January 11, 2030 - September 29, 2025Social Media Advertising
January 11, 2030 - September 29, 2025Storytelling en el Marketing Digital
January 11, 2030 - September 29, 2025Business English, Part 1
January 11, 2030 - September 29, 2025Gestión de Proyectos y Fundamentos de metodología Agile
January 11, 2030 - September 29, 2025Santander Open Academy
January 1, 2022 - January 1, 2025Industry Experience
Healthcare, Professional Services, Retail, Real Estate & Construction, Media & Entertainment, Consumer Goods, Software & Internet, Education, Other
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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