Hi, I’m Barbara Perez Marval, a marketing graduate specialized in digital marketing support and customer success.
Hi, I’m Barbara Perez Marval, a marketing graduate specialized in digital marketing support and customer success. I help brands strengthen their online presence through strategic content, social media management, and audience engagement.
With experience in fast-paced, international environments, I bring strong organizational skills, adaptability, and a proactive mindset to every project. As a trilingual professional (Spanish, Portuguese, and English), I connect naturally with diverse audiences and global markets.
I am currently open to freelance opportunities where I can contribute creativity, structure, and measurable growth.
Objective: Increase customer engagement and promote seasonal offers for a local flower shop.
Actions taken:
• Designed and sent weekly newsletters featuring new products, promotions, and seasonal collections.
• Segmented customer lists based on purchase history and preferences.
• Analyzed metrics such as open rates and click-through rates to optimize future campaigns.
Results: Improved customer engagement and repeat purchases through targeted campaigns.
Objective: Develop skills in creating and managing email marketing campaigns.
Actions taken:
Expected results: Projected 15% engagement improvement through personalization and optimized content.
Developed digital marketing strategies for small businesses, managed social media accounts, and created visual content using Canva. Communicated directly with clients and managed ongoing projects to support sales growth through digital campaigns.
Provided customer support via phone, email, and digital channels, resolving customer issues efficiently while maintaining high service quality. Managed multiple tasks and priorities in fast-paced environments and collaborated with teams to improve customer satisfaction and processes.
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