I’ve transitioned from hands-on performance marketing to a strategy-led role, creating high-impact, data-driven digital journeys that improve both conversion and user experience. I blend growth marketing with UX/UI to ensure campaigns don’t just attract users—they keep them. Across product and growth initiatives, I translate market trends and customer needs into measurable decisions and experiments (including A/B tests and landing page optimization). My focus is sustainable business growth through smarter acquisition, stronger engagement, and effective team building.

Bastiaan Korte

I’ve transitioned from hands-on performance marketing to a strategy-led role, creating high-impact, data-driven digital journeys that improve both conversion and user experience. I blend growth marketing with UX/UI to ensure campaigns don’t just attract users—they keep them. Across product and growth initiatives, I translate market trends and customer needs into measurable decisions and experiments (including A/B tests and landing page optimization). My focus is sustainable business growth through smarter acquisition, stronger engagement, and effective team building.

Available to hire

I’ve transitioned from hands-on performance marketing to a strategy-led role, creating high-impact, data-driven digital journeys that improve both conversion and user experience. I blend growth marketing with UX/UI to ensure campaigns don’t just attract users—they keep them.

Across product and growth initiatives, I translate market trends and customer needs into measurable decisions and experiments (including A/B tests and landing page optimization). My focus is sustainable business growth through smarter acquisition, stronger engagement, and effective team building.

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Language

Dutch
Fluent
English
Advanced
German
Advanced

Work Experience

Self-employed (Experience Convvert Studio Berlin) at Experience Convert Studio
October 1, 2025 - Present
Paid Growth Marketing Manager at Urban Sports Club
January 20, 2025 - October 1, 2025
Developed and executed performance marketing strategies across Google, Ads, LinkedIn, and Meta; analyzed and optimized campaigns to maximize ROI; conducted A/B tests for ads and landing pages to improve conversion rates; collaborated with creative and data teams to produce relevant content and actionable insights; monitored key metrics such as CPA, LTV, and conversion rates to hit growth targets.
Paid Growth Marketing Manager at Urban Sports Club
January 1, 2025 - October 1, 2025
Developed performance marketing strategies across Google, LinkedIn, and Meta; analyzed and optimized campaigns to maximize ROI; conducted A/B tests for ads and landing pages to improve conversion rates; collaborated with creative and data teams to produce relevant content and actionable insights; monitored CPA, LTV, and conversion rates to achieve growth targets.
Paid Growth Marketing Manager at Urban Sports Club
July 1, 2024 - January 20, 2025
Develop performance marketing strategies across channels (Google Ads, LinkedIn, Meta, etc.), analyze and optimize campaigns to maximize ROI, and run A/B tests for ads and landing pages to improve conversion rates. Collaborate with creative and data teams to produce relevant content and actionable insights. Track key metrics such as CPA, LTV, and conversion rate to hit growth targets.
Digital Account Manager / Project Manager at Tigerby Agency
June 30, 2024 - October 1, 2025
B2B digital marketing communications project management; ensured steady progress against deadlines and budgets; coordinated multi-client campaigns and internal teams to deliver on goals; maintained strong client relationships and alignment with strategic objectives for digital marketing programs.
Digital Account Manager / Project Manager at Tigerbytes Agency
June 1, 2024 - October 1, 2025
B2B digital marketing communication projects; ensure seamless progress, meet deadlines, and manage budgets; collaborate with prestigious clients such as Siemens AG, Deutsche Bahn, Siemens Energy, Biotronik, and Wolfel.
Digital Marketing Manager at Rainbow Solutions
July 31, 2022 - October 1, 2025
Created online marketing strategies across multiple business units; implemented SEM, SEO, email marketing, content strategy, social media, and website optimization; tracked ROI and conversion metrics, and iterated campaigns to improve performance.
Digital Account Manager / Project Manager at Tigerbytes Agency
July 1, 2022 - June 1, 2024
B2B project manager for digital marketing communication projects, ensuring smooth progress, meeting deadlines, and staying within budgets. Worked with clients such as Siemens AG, Deutsche Bahn, Siemens Energy, Biontronik, and Wöfel.
Digital Marketing Manager at Rainbow Solutions
July 1, 2022 - October 1, 2025
Create online marketing strategies across Rainbow Logistics-IT, Tops and Crossmedia; implement SEM, SEO, email marketing, content strategy, social media and website optimization.
Crossfit Coach (mini job) at Black Sheep Athletics
August 1, 2021 - Present
Helped people reach their potential in functional fitness and live a healthier lifestyle; provided coaching and programming support to clients.
Crossfit Coach at Black Sheep Athletics
August 1, 2021 - Present
Help people reach their potential in functional fitness and live a healthier lifestyle.
Digital Marketing Manager at Rainbow Solutions
May 1, 2018 - July 1, 2022
Created online marketing strategies across business units (Rainbow Logistics-IT, Tops and Crossmedia). Implemented SEO/SEM, email marketing, content strategy, social media, and website optimization.

Education

UX/UI Design Bootcamp at Ironhack
February 1, 2025 - May 1, 2025
Growth Hacking at The Talent Institute
May 1, 2018 - November 1, 2018
Web Development Traineeship at Codecademy
September 1, 2016 - November 1, 2016
Bachelor in Business Innovation at HAN University of Applied Sciences (Arnhem/Nijmegen)
September 1, 2012 - July 1, 2017
Bachelor of Business Innovation at HAN University of Applied Sciences (Hogeschool Arnhem en Nijmegen)
September 1, 2012 - July 1, 2017
Scripting for Designers at HAN University of Applied Sciences (Hogeschool Arnhem en Nijmegen)
September 1, 2015 - January 1, 2016
Web Development at Codecademy
September 1, 2016 - November 1, 2016
Growth Hacking at The Talent Institute
May 1, 2018 - November 1, 2018
UX/UI Design Bootcamp at Ironhack
February 1, 2025 - May 1, 2025
UX/UI Design Bootcamp at Ironhack
February 1, 2025 - May 1, 2025
Growth Hacking at The Talent Institute
May 1, 2018 - November 1, 2018
Web development at codecademy
September 1, 2016 - November 1, 2016
Minor scripting for designers at HAN Hogeschool Arnhem
September 1, 2015 - January 20, 2016
Bachelor Business Innovation at Universiteit Applied Science - Avans Hogeschool
September 1, 2012 - July 1, 2017

Qualifications

XL Growth Strategy - Master Growth Strategy
September 1, 2023 - October 1, 2025
Growth Tribe - Digital Product Management & Strategy
September 1, 2023 - January 1, 2024
Growth Hacking Certificate
May 1, 2018 - November 1, 2018
Web Development Certificate
September 1, 2016 - November 1, 2016
UX/UI Design Bootcamp Certificate
February 1, 2025 - May 1, 2025
Scripting for Designers
September 1, 2015 - January 1, 2016
Bachelor of Business Innovation
September 1, 2012 - July 1, 2017
Native professional proficiency (B2/C1)
January 11, 2030 - August 24, 2026
UX/UI Design Bootcamp (Ironhack)
February 1, 2025 - May 1, 2025
Growth Hacking (The Talent Institute Traineeship)
May 1, 2018 - November 1, 2018

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Education, Retail, Computers & Electronics