Beatriz Charles Paris
Visual Designer & Branding Strategist Email: _Email not available. net/signup_] Portfolio: _Website not available.
About
Visual Designer & Branding Strategist
[Email: Email not available. Sign in: https://www.twine.net/signup] | [Phone/WhatsApp:Phone details not available. Sign in: https://www.twine.net/signup] | [LinkedIn: linkedin.com/in/beatrizchp-design] | [Portfolio: Website not available. Sign in: https://www.twine.net/signup/beatrizcharles]
Available for full-time remote collaborations or project-based work
PROFESSIONAL PROFILE
Visual Communication Designer with 5+ years of experience creating identity systems, editorial publications, and digital assets for academic institutions, local brands, and international projects. I combine strategic thinking and technical execution (Adobe Creative Suite, basic 3D modeling) to develop scalable and authentic visual solutions. My approach focuses on translating client objectives into designs that connect with global audiences, working collaboratively with a commitment to excellence.
PROFESSIONAL EXPERIENCE
• Senior Freelance Designer | Self-Employed | 2024 – Present
• Editorial and Visual Designer | National and International Projects | 2024 – 2025
• Lead Designer | High Vista Promotion (Marketing Agency) | 2024
• Graphic Designer and Instructor | University of Las Tunas | 2019 – 2023
KEY ACHIEVEMENTS
• Hospitality Identity: Comprehensive brand design (logo, interior design, menu) for the “Las Cadenas” Bar-Restaurant and the Cayo “Mi Cayito”.
• International Editorial Project: Layout of a bilingual cultural magazine (Spanish/English) for “Gabinete de Arqueología.”
• Urban Activation: Design of a large-format poster for Correos Las Tunas, displayed on the facade of its main headquarters in the city.
- 6 years' experience
- Joined March 2026
Skills· 15
Languages
- Spanish; CastilianFluent
- EnglishIntermediate
Industry experience
- Education
- Media & Entertainment
- Professional Services
- Other
- Software & Internet
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Work experience· 4 roles
• Developed complete visual identities for 5+ local businesses (restaurants, bars, coffee shops), including logo design, menu design, and interior ambiance, resulting in a unified and appealing brand image for the end customer. • Designed large-format posters and billboards for entities such as Correos Las Tunas and METUNAS, increasing the visibility of their campaigns in strategic city locations. • Created visual identity and promotional materials for cultural events (Feria de Invierno), strengthening their positioning within the community.
• Layout and design of issues 14 and 15 of "Gabinete de Arqueología" magazine (cultural publication), managing communication with editors to ensure visual consistency and meet deadlines. • Designed dossiers, infographics, and support presentations for various exhibitions and projects, facilitating the communication of complex information through clear and professional visual pieces.
• Led the design of the corporate image and website for an international travel agency, establishing the brand's digital identity from scratch. • Produced audiovisual content and social media posts for national and international clients, contributing to the cohesion of their digital marketing campaigns.
Education· 7
Certifications and awards
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