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I am a creative and detail-oriented English Literature graduate with a passion for storytelling and meaningful communication. I enjoy turning ideas into engaging copy across SEO writing, creative writing, and commercial writing, having crafted content for numerous brands across diverse industries. I thrive working with creative teams in a digital agency setting to develop and execute concepts that align with brand identity and audience needs. With a foundation in journalism, public speaking, and academic writing, I transform ideas into clear, persuasive content and blend creativity with strategy to help brands tell their story and connect with their audience. I bring strong experience in interviewing, reporting, and content production from journalism and broadcasting roles, and I continually seek opportunities to elevate brand storytelling through well-researched, audience-focused writing and storytelling.…I am a creative and detail-oriented English Literature graduate with a passion for storytelling and meaningful communication. I enjoy turning ideas into engaging copy across SEO writing, creative writing, and commercial writing, having crafted content for numerous brands across diverse industries. I thrive working with creative teams in a digital agency setting to develop and execute concepts that align with brand identity and audience needs. With a foundation in journalism, public speaking, and academic writing, I transform ideas into clear, persuasive content and blend creativity with strategy to help brands tell their story and connect with their audience. I bring strong experience in interviewing, reporting, and content production from journalism and broadcasting roles, and I continually seek opportunities to elevate brand storytelling through well-researched, audience-focused writing and storytelling.

Sri Ayu Belladonna

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I am a creative and detail-oriented English Literature graduate with a passion for storytelling and meaningful communication. I enjoy turning ideas into engaging copy across SEO writing, creative writing, and commercial writing, having crafted content for numerous brands across diverse industries. I thrive working with creative teams in a digital agency setting to develop and execute concepts that align with brand identity and audience needs. With a foundation in journalism, public speaking, and academic writing, I transform ideas into clear, persuasive content and blend creativity with strategy to help brands tell their story and connect with their audience. I bring strong experience in interviewing, reporting, and content production from journalism and broadcasting roles, and I continually seek opportunities to elevate brand storytelling through well-researched, audience-focused writing and storytelling.…I am a creative and detail-oriented English Literature graduate with a passion for storytelling and meaningful communication. I enjoy turning ideas into engaging copy across SEO writing, creative writing, and commercial writing, having crafted content for numerous brands across diverse industries. I thrive working with creative teams in a digital agency setting to develop and execute concepts that align with brand identity and audience needs. With a foundation in journalism, public speaking, and academic writing, I transform ideas into clear, persuasive content and blend creativity with strategy to help brands tell their story and connect with their audience. I bring strong experience in interviewing, reporting, and content production from journalism and broadcasting roles, and I continually seek opportunities to elevate brand storytelling through well-researched, audience-focused writing and storytelling.

Available to hire

I am a creative and detail-oriented English Literature graduate with a passion for storytelling and meaningful communication. I enjoy turning ideas into engaging copy across SEO writing, creative writing, and commercial writing, having crafted content for numerous brands across diverse industries. I thrive working with creative teams in a digital agency setting to develop and execute concepts that align with brand identity and audience needs. With a foundation in journalism, public speaking, and academic writing, I transform ideas into clear, persuasive content and blend creativity with strategy to help brands tell their story and connect with their audience.

I bring strong experience in interviewing, reporting, and content production from journalism and broadcasting roles, and I continually seek opportunities to elevate brand storytelling through well-researched, audience-focused writing and storytelling.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Language

Indonesian

Fluent

English

Advanced

Work Experience

Writer at Uraga Digital Agency

November 1, 2024 - November 1, 2025

Developed creative content strategies for 40+ brands, researched and adapted social media trends into engaging scripts, produced SEO-optimized blog articles, and tailored messaging based on audience insights to boost engagement and digital presence.

Journalist – Internship at Radio Republik Indonesia (RRI) Malang

August 1, 2023 - September 1, 2023

Researched, wrote, and published news articles; improved efficiency of news broadcast scriptwriting and delivery; collaborated with editorial teams to ensure high-quality coverage.

Creative Writer – Internship at Linguo.id

March 1, 2023 - June 1, 2023

Created SEO-based articles, conducted in-depth research to ensure accuracy and relevance, and collaborated with content teams to align articles with brand objectives.

Writer / Contributor at Kompasiana

January 1, 2023 - January 1, 2023

Produced highlight news articles on community service programs, integrated storytelling with brand voice, conducted participant interviews, and edited content for clarity and reader impact.

Writer & Reporter at Eterpost Article Website Project

August 1, 2021 - January 1, 2022

Wrote and optimized SEO-based articles, conducted in-depth research to ensure accuracy, and collaborated with a cross-functional team to maintain brand voice and consistency.

Manager Off Air at Simfoni FM Malang

January 1, 2023 - January 1, 2024

Planned and managed events to boost station branding and audience engagement; led cross-department collaboration, resulting in increased partnerships and brand exposure.

Announcer at Simfoni FM Malang

October 1, 2021 - January 1, 2024

Delivered broadcasting programs aligned with station guidelines and audience preferences; researched and presented trending topics on-air and via articles; collaborated with On-Air Manager to enhance program quality.

CO – Journalist at Hai’ah Tahfiz Quran UIN Malang

August 1, 2020 - January 1, 2022

Coordinated concept and strategy development for journalistic products, including articles, live reports, and e-bulletins; led journalism training and edited news content for accuracy and credibility.