Dreamboats and Petticoats - Marketing Manager

Led the marketing campaign for the hit West End and UK touring musical Dreamboats and Petticoats.

Oversaw integrated advertising across print, radio, and television, including creative concept development and recording support.

Managed campaign budgets, delivered ongoing social media strategy and content, and coordinated marketing and press materials for key launches, group booking initiatives, and cast-led promotional events, ensuring consistent and effective brand positioning throughout the run.