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I’m a Brand Designer and Art Director with 15 years of experience leading creative strategy and execution across tech, fashion, and retail. In that time I’ve helped global brands create elevated experiences across every digital touchpoint. My passion is crafting clear, consistent, story-driven marketing that breaks through and drives growth.…

Ben Scarbro

Art Director, Brand Designer, Graphic Designer, +2

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I’m a Brand Designer and Art Director with 15 years of experience leading creative strategy and execution across tech, fashion, and retail. In that time I’ve helped global brands create elevated experiences across every digital touchpoint. My passion is crafting clear, consistent, story-driven marketing that breaks through and drives growth.…

Available to hire

I’m a Brand Designer and Art Director with 15 years of experience leading creative strategy and execution across tech, fashion, and retail. In that time I’ve helped global brands create elevated experiences across every digital touchpoint. My passion is crafting clear, consistent, story-driven marketing that breaks through and drives growth.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Work Experience

Senior Graphic Designer / Art Director at Abbott

January 1, 2019 - August 1, 2025

Led conception, planning, and execution of national campaigns for Pedialyte; directed creative for Pedialyte, ZonePerfect, Ensure, Similac, and Pediasure; developed design systems and brand guidelines for Zone Perfect; designed end-to-end UX for EleCare.com.

Senior Graphic Designer at DSW

December 1, 2017 - January 1, 2019

Developed creative treatments for the 2018 spring campaign; created UX/UI designs; partnered with marketing, merchandising, and digital teams to deliver cohesive storytelling across email, social, and retail touchpoints.

Senior Graphic Designer at Express

July 1, 2017 - December 1, 2017

Redesigned creative for men’s email marketing; led cross-functional teams to produce high-volume web assets, banner ads, and experience pages; designed seasonal campaign launches and new product announcements.

Graphic Designer at Abercrombie & Fitch

August 1, 2014 - May 1, 2017

Partnered with the creative and marketing teams on the 2016 brand relaunch; contributed to the concepting and execution of 20+ integrated brand campaigns; conducted trend and cultural research.

Graphic Designer at Seagull Bags

May 1, 2011 - August 1, 2014

Designed custom embroidered graphics for bags; created product graphics, packaging, and marketing materials that reinforced brand identity and increased consumer engagement.

Store Manager at American Apparel

January 1, 2009 - August 1, 2011

Led daily operations of a high-volume retail store; oversaw staff scheduling, training, and performance management; ensured execution of visual merchandising standards and in-store displays aligned with global brand identity.