With 15 years of experience in audio post production, I specialize in creating sonic identities that drive commercial results. I’ve spent nearly two decades perfecting the art of "Sound that Sells", from catchy jingles to immersive cinematic sound design for video ads. My expertise includes: - Music Production: Bespoke jingle composition and music scoring for video ads. - Audio Post-Production: mixing, mastering, foley, and sound effects for a polished, commercial finish. - AI-Enhanced Workflows: I am highly proficient in leveraging AI for realistic voice-over and musical elements.

Benalif Arifanda

With 15 years of experience in audio post production, I specialize in creating sonic identities that drive commercial results. I’ve spent nearly two decades perfecting the art of "Sound that Sells", from catchy jingles to immersive cinematic sound design for video ads. My expertise includes: - Music Production: Bespoke jingle composition and music scoring for video ads. - Audio Post-Production: mixing, mastering, foley, and sound effects for a polished, commercial finish. - AI-Enhanced Workflows: I am highly proficient in leveraging AI for realistic voice-over and musical elements.

Available to hire

With 15 years of experience in audio post production, I specialize in creating sonic identities that drive commercial results. I’ve spent nearly two decades perfecting the art of “Sound that Sells”, from catchy jingles to immersive cinematic sound design for video ads.

My expertise includes:

  • Music Production: Bespoke jingle composition and music scoring for video ads.
  • Audio Post-Production: mixing, mastering, foley, and sound effects for a polished, commercial finish.
  • AI-Enhanced Workflows: I am highly proficient in leveraging AI for realistic voice-over and musical elements.
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Language

English
Advanced
Indonesian
Fluent

Work Experience

Founder & Music Director at Suara Suku (Audio Post Production)
January 1, 2011 - Present
Lead the creative and technical direction for audio production on national advertising campaigns. Manages the complete sound design process, including Foley and sound effects integration, to enhance visual narratives.
Junior Associate at MSA Counselors at Law
January 1, 2008 - January 1, 2011
Video podcast and social media content production; served as videographer and camera operator; conducted video editing and post-production for podcast episodes; produced and managed social media content.

Education

Bachelor of Law at Universitas Katolik Atma Jaya
January 1, 2010 - January 1, 2011

Qualifications

ArtsOnica (formerly Musik Tek)
January 1, 2010 - January 1, 2011
Digital Music Production

Industry Experience

Media & Entertainment, Professional Services
    paper Head & Shoulders' Tiktok Series

    Handled sound design and audio post-production for ‘Scalpvangers,’ a TikTok game show by Head & Shoulders. My role involved creating custom foley, integrating sound effects, and sourcing the perfect background music. Additionally, I utilized AI-generated ADR and dubbing to reconstruct talent vocals, providing a high-quality studio-standard result where physical studio recording was not feasible.

    https://vt.tiktok.com/ZS9qCsG6c/

    paper Jungle Juice Jingle

    I handle everything from the initial jingle demo to full production, including recording kids’ vocals and final mixing/mastering. Lyrics are provided or assisted by the agency’s creative team.

    paper Diamond Milk Jingle

    Led the full production of the Diamond Milk jingle, overseeing creative direction, vocal session management, and final audio mastering while maintaining direct alignment with creative agency partners.