I am a Vienna-based performance marketer with more than six years of experience in online marketing, including 4.5 years on the agency side and freelance work since 2025. I specialise in full-funnel paid social, lead generation, e-commerce growth and campaign strategy across Meta, LinkedIn, TikTok, Pinterest, Google and Bing. I have managed more than €10 million in advertising budgets and advised over 20 clients across a broad range of industries.
I enjoy combining creative testing with clean tracking, meaningful reporting and practical business goals. My work spans B2B and B2C campaigns, from generating qualified sales leads and test-drive appointments to scaling online shops and improving return on ad spend. I also use AI tools such as ChatGPT, Claude, Gemini and Lovable to support creative development, campaign setup, competitor research and audience analysis.
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