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Hello! I'm Bernadette Sarmiento-Poole from New Zealand, your go-to creative buddy ready to turn your design ideas into something amazing! Think of me as your design partner, crafting visuals that catch the eye and connect deeply with your audience. It’s been quite the journey from doodling in sketchbooks to working with diverse clients across the Middle East, Philippines, Australia, and New Zealand. I believe good design and powerful storytelling bring a brand’s essence to life. My approach combines art world inspiration with market research to provide unique visual identities. If you're looking for a passionate graphic designer who loves collaboration and delivering outstanding results, let’s chat and create something you never imagined possible!…Hello! I'm Bernadette Sarmiento-Poole from New Zealand, your go-to creative buddy ready to turn your design ideas into something amazing! Think of me as your design partner, crafting visuals that catch the eye and connect deeply with your audience. It’s been quite the journey from doodling in sketchbooks to working with diverse clients across the Middle East, Philippines, Australia, and New Zealand. I believe good design and powerful storytelling bring a brand’s essence to life. My approach combines art world inspiration with market research to provide unique visual identities. If you're looking for a passionate graphic designer who loves collaboration and delivering outstanding results, let’s chat and create something you never imagined possible!

Bernadette Sarmiento-Poole

Graphic Designer, Web Designer, Photographer

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Hello! I'm Bernadette Sarmiento-Poole from New Zealand, your go-to creative buddy ready to turn your design ideas into something amazing! Think of me as your design partner, crafting visuals that catch the eye and connect deeply with your audience. It’s been quite the journey from doodling in sketchbooks to working with diverse clients across the Middle East, Philippines, Australia, and New Zealand. I believe good design and powerful storytelling bring a brand’s essence to life. My approach combines art world inspiration with market research to provide unique visual identities. If you're looking for a passionate graphic designer who loves collaboration and delivering outstanding results, let’s chat and create something you never imagined possible!…Hello! I'm Bernadette Sarmiento-Poole from New Zealand, your go-to creative buddy ready to turn your design ideas into something amazing! Think of me as your design partner, crafting visuals that catch the eye and connect deeply with your audience. It’s been quite the journey from doodling in sketchbooks to working with diverse clients across the Middle East, Philippines, Australia, and New Zealand. I believe good design and powerful storytelling bring a brand’s essence to life. My approach combines art world inspiration with market research to provide unique visual identities. If you're looking for a passionate graphic designer who loves collaboration and delivering outstanding results, let’s chat and create something you never imagined possible!

Available to hire

Hello! I’m Bernadette Sarmiento-Poole from New Zealand, your go-to creative buddy ready to turn your design ideas into something amazing! Think of me as your design partner, crafting visuals that catch the eye and connect deeply with your audience. It’s been quite the journey from doodling in sketchbooks to working with diverse clients across the Middle East, Philippines, Australia, and New Zealand.

I believe good design and powerful storytelling bring a brand’s essence to life. My approach combines art world inspiration with market research to provide unique visual identities. If you’re looking for a passionate graphic designer who loves collaboration and delivering outstanding results, let’s chat and create something you never imagined possible!

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Creative Designer at Emapta / Booktopia

January 1, 2020 - Present

Responsible for conceptualizing and bringing creative design concepts to life for major and minor Booktopia campaigns including Black Friday, Mother’s Day, World Book Day, and more. Designs encompass monthly solus postcards, social media, podcast visuals, website content and marketing collateral aligned with brand standards. Collaborates closely with colleagues, providing feedback and ensuring final assets are production-ready, while creating simple GIFs for campaigns and supporting Angus & Robertson site assets.

Senior Graphic Designer / Web at House of Marketing

December 31, 2019 - September 4, 2025

Applied graphic design principles for corporate branding including business cards, letterheads, logos, banners, posters, flyers, and billboards. Developed creative concepts and layouts, managed technical design aspects, and produced print and digital assets. Created websites and online banners using Adobe Muse, WordPress, HTML and Flash, focusing on innovative and tasteful designs.

Senior Graphic Designer at Leadersport Group

December 31, 2015 - September 4, 2025

Performed a wide range of creative services, creating graphic assets for multiple store locations. Managed entire workflow from draft to printing, including advertising brochures, flyers, corporate branding, and sport apparel designs. Also served as primary company photographer for products and events, managing photo shoots with fundamental photography skills.

Artist at Supervalue Inc. - SM Supermarket

December 31, 2012 - September 4, 2025

Developed creative concepts for corporate advertisements and visual displays, collaborating with marketing and design teams. Reviewed and revised creative files during promotional campaigns. Managed installation of signage and marketing displays to maintain brand standards and marketing goals.

Graphic Designer at Emotion Media & Advertising

December 31, 2010 - September 4, 2025

Created corporate and advertising materials such as flyers, billboards, lampposts, and other print ads. Proficiently used Adobe Creative Suite and other graphics tools for layout and production of corporate identities, magazines, reports, and publications. Prepared sketches and layouts by hand and digitally. Worked during transition from sister company closing and operated prior to Middle East war outbreak.

Graphic Designer at Global Touch Advertising

December 31, 2008 - September 4, 2025

Designed corporate branding materials such as business cards, letterheads, and logos. Produced advertising materials for newspapers, lamp posts, and billboards. Demonstrated strong organization and work ethics to achieve employer objectives.