Bernadette Margaret Grumball
I live in Dunedin and, for the past 10 years, I’ve been a freelancer working with several clients.
About
I live in Dunedin and, for the past 10 years, I’ve been a freelancer working with several clients. My services are broad: creative direction, brand design and implementation, website design, UX and UI design, and software design. In recent years I’ve added project management to the mix, and I work with clients including Otago Polytechnic, Otago Polytechnic Auckland International Campus, Future Skills, Study Dunedin, Business South and Winning Teams.
Born in Dunedin, New Zealand and raised in Bluff (on our world famous oysters), I’ve been in the design industry for 30+ years. I’m a true Gemini—an mix of introvert and extrovert. Small details and big picture. Practical and creative. I love to find creative solutions and to add value to everything I do. I have an occasional sideline business in home wares called Mick and Maude. I create cushions, wall hangings, bowls and baskets using crochet, hooked wool, embroidery, macrame, and sewing. I also enjoy walking, biking, interior design, listening to music and books, and catching up with friends.
- Joined November 2025
Industry experience
- Professional Services
- Education
- Manufacturing
- Media & Entertainment
- Retail
Work experience· 11 roles
Overseeing three staff (and freelancers), brand refinement, redevelopment of the brand guidelines and the website. Marketing collateral including the yearly programme guide and enrolment campaign, developing a new image style and image library, and streamlining internal systems.
Provided graphic design, production, photography and image retouching for clients including Icebreaker Clothing Ltd, BrandAid, Wild Workouts, Silkbody, Igtimi, University of Otago and Acquisitions. Projects ranged from logo design, brochures and websites to signage and advertising.
Created and oversaw workflows for design and production of catalogues, print and promotional collateral, signage, packaging and store interior graphics. Directly managed three staff, including performance and remuneration evaluations, and hiring of new staff.
Education
Certifications and awards
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