I live in Dunedin and, for the past 10 years, I’ve been a freelancer working with several clients. My services are broad: creative direction, brand design and implementation, website design, UX and UI design, and software design. In recent years I’ve added project management to the mix, and I work with clients including Otago Polytechnic, Otago Polytechnic Auckland International Campus, Future Skills, Study Dunedin, Business South and Winning Teams. Born in Dunedin, New Zealand and raised in Bluff (on our world famous oysters), I’ve been in the design industry for 30+ years. I’m a true Gemini—an mix of introvert and extrovert. Small details and big picture. Practical and creative. I love to find creative solutions and to add value to everything I do. I have an occasional sideline business in home wares called Mick and Maude. I create cushions, wall hangings, bowls and baskets using crochet, hooked wool, embroidery, macrame, and sewing. I also enjoy walking, biking, interior design, listening to music and books, and catching up with friends.

Bernadette Margaret Grumball

I live in Dunedin and, for the past 10 years, I’ve been a freelancer working with several clients. My services are broad: creative direction, brand design and implementation, website design, UX and UI design, and software design. In recent years I’ve added project management to the mix, and I work with clients including Otago Polytechnic, Otago Polytechnic Auckland International Campus, Future Skills, Study Dunedin, Business South and Winning Teams. Born in Dunedin, New Zealand and raised in Bluff (on our world famous oysters), I’ve been in the design industry for 30+ years. I’m a true Gemini—an mix of introvert and extrovert. Small details and big picture. Practical and creative. I love to find creative solutions and to add value to everything I do. I have an occasional sideline business in home wares called Mick and Maude. I create cushions, wall hangings, bowls and baskets using crochet, hooked wool, embroidery, macrame, and sewing. I also enjoy walking, biking, interior design, listening to music and books, and catching up with friends.

Available to hire

I live in Dunedin and, for the past 10 years, I’ve been a freelancer working with several clients. My services are broad: creative direction, brand design and implementation, website design, UX and UI design, and software design. In recent years I’ve added project management to the mix, and I work with clients including Otago Polytechnic, Otago Polytechnic Auckland International Campus, Future Skills, Study Dunedin, Business South and Winning Teams.

Born in Dunedin, New Zealand and raised in Bluff (on our world famous oysters), I’ve been in the design industry for 30+ years. I’m a true Gemini—an mix of introvert and extrovert. Small details and big picture. Practical and creative. I love to find creative solutions and to add value to everything I do. I have an occasional sideline business in home wares called Mick and Maude. I create cushions, wall hangings, bowls and baskets using crochet, hooked wool, embroidery, macrame, and sewing. I also enjoy walking, biking, interior design, listening to music and books, and catching up with friends.

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Language

English
Fluent

Work Experience

Senior Designer and Team Leader at Otago Polytechnic
December 31, 2015 - December 31, 2015
Overseeing three staff (and freelancers), brand refinement, redevelopment of the brand guidelines and the website. Marketing collateral including the yearly programme guide and enrolment campaign, developing a new image style and image library, and streamlining internal systems.
Self-Employed Graphic Designer at Dunedin (Self Employed)
December 31, 2011 - December 31, 2011
Provided graphic design, production, photography and image retouching for clients including Icebreaker Clothing Ltd, BrandAid, Wild Workouts, Silkbody, Igtimi, University of Otago and Acquisitions. Projects ranged from logo design, brochures and websites to signage and advertising.
Design Operations Manager at Icebreaker Clothing NZ Ltd
December 31, 2007 - December 31, 2007
Created and oversaw workflows for design and production of catalogues, print and promotional collateral, signage, packaging and store interior graphics. Directly managed three staff, including performance and remuneration evaluations, and hiring of new staff.
Freelance Design and Production at DNA Designed Communications
December 31, 2005 - December 31, 2005
Worked on production of catalogues, promotional collateral, signage, packaging and store interior graphics.
Production Manager at Taylormade Media Ltd
December 31, 2004 - December 31, 2004
Overseeing workflows for design and production, print liaison and management, job costings, billing and client liaison. Production of print collateral using Photoshop CS and Freehand.
Studio Manager at DNA Designed Communications
December 31, 2003 - December 31, 2003
Day-to-day running of the studio, overseeing workflows for design and production, print liaison and management, staff training and leadership. Also involved in production of print collateral and web projects.
Senior Mac Operator at Origin Design
December 31, 2001 - December 31, 2001
Producing highly designed annual reports, corporate communications, boutique brochures and identities, using Freehand, Quark and Photoshop.
Design Production at BNA (now DNA) Design
December 31, 1999 - December 31, 1999
Production and finished artwork of various projects including web sites, corporate communications and packaging. Involved in production systems and processes.
Freelance at Wellington (Various agencies)
December 31, 1996 - December 31, 1996
Worked at several agencies including DesignWorks, Agenda Communications, Em Design and Goldsack Harris Advertising.
Production Assistant at Haines Recruitment Advertising
December 31, 1995 - December 31, 1995
Formatted recruitment adverts for local and overseas publications, deadlines, prepared creative ads. Used Pagemaker, Freehand, Illustrator, QuarkXpress.
Design and Layout Artist at Sycamore Print
December 31, 1993 - December 31, 1993
Typesetting and design of business cards to menus and invoices, using Pagemaker, Freehand and Word; manual paste-up and printing processes.

Education

Treaty of Waitangi Course at Otago Polytechnic
January 1, 2012 - November 11, 2025
Leading Frontiers at Otago Polytechnic
January 1, 2014 - November 11, 2025
Certificate in Visual Communications at Southland Polytechnic
January 1, 1987 - November 11, 2025

Qualifications

Treaty of Waitangi Course
January 1, 2012 - November 11, 2025
Leading Frontiers
January 1, 2014 - November 11, 2025
Certificate in Visual Communications
January 1, 1987 - November 11, 2025

Industry Experience

Professional Services, Education, Manufacturing, Media & Entertainment, Retail