I’m a marketing strategist and visual artist based in New Delhi, with 10+ years of experience building brands, growing communities, and delivering campaigns that create measurable growth. I specialize in social media, SEO, content strategy, and visual storytelling across lifestyle and D2C brands—bringing a strong eye for premium aesthetics and high-performing messaging. As the search landscape shifts toward Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO), I help brands stay ahead by structuring content to perform on both traditional search and AI-powered platforms like Google AI Overviews and chat experiences. I combine creative production with tech-enabled workflows—using AI tools, rapid prototyping, and automation—so teams can focus on brand voice and storytelling while smarter systems handle research, drafts, and visual iteration.

I’m a marketing strategist and visual artist based in New Delhi, with 10+ years of experience building brands, growing communities, and delivering campaigns that create measurable growth. I specialize in social media, SEO, content strategy, and visual storytelling across lifestyle and D2C brands—bringing a strong eye for premium aesthetics and high-performing messaging. As the search landscape shifts toward Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO), I help brands stay ahead by structuring content to perform on both traditional search and AI-powered platforms like Google AI Overviews and chat experiences. I combine creative production with tech-enabled workflows—using AI tools, rapid prototyping, and automation—so teams can focus on brand voice and storytelling while smarter systems handle research, drafts, and visual iteration.

Available to hire

I’m a marketing strategist and visual artist based in New Delhi, with 10+ years of experience building brands, growing communities, and delivering campaigns that create measurable growth. I specialize in social media, SEO, content strategy, and visual storytelling across lifestyle and D2C brands—bringing a strong eye for premium aesthetics and high-performing messaging.

As the search landscape shifts toward Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO), I help brands stay ahead by structuring content to perform on both traditional search and AI-powered platforms like Google AI Overviews and chat experiences. I combine creative production with tech-enabled workflows—using AI tools, rapid prototyping, and automation—so teams can focus on brand voice and storytelling while smarter systems handle research, drafts, and visual iteration.

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Language

English
Advanced
Hindi
Advanced

Work Experience

Marketing Manager at The Original Bed Co.
August 1, 2024 - Present
Led India and global marketing growth with a focus on lifestyle storytelling and short-form video. Grew the India Instagram audience from 29K to 51K followers (+76%) through trend-driven reels and optimized posting schedules. Implemented AEO and GEO practices on the global website to improve visibility across AI-powered search platforms (including Google AI Overviews, ChatGPT, and Perplexity). Built internal tools for web scraping, competitor monitoring, and automated reporting to reduce manual research time by ~50%. Reduced creative production costs by 35% using generative tools for lifestyle imagery and short-form video while maintaining a premium visual identity. Managed content strategy across UK, India, and global markets with region-specific messaging and platform approach while keeping brand consistency.
Marketing Manager at Studio Olives Cre
January 1, 2024 - May 1, 2025
Drove growth across organic search and social channels by combining SEO, content strategy, and short-form video. Increased organic website traffic by 75% within six months through keyword clustering, content gap analysis, and on-page optimization. Boosted social engagement by 60% using short-form video and data-backed caption strategies across client accounts. Improved brand visibility by 40% through influencer collaborations and community-driven campaigns.
Social Media Manager at Dlayout Advertising
May 1, 2023 - October 1, 2023
Managed social media campaigns for Tata, Ledvanced, and D.light, focusing on campaign execution and content performance across relevant platforms.
Social Media Strategist at Branding Brains
April 1, 2022 - January 1, 2023
Built and executed content calendars that increased follower growth by 35% through trend analysis and timely posting. Created high-performing captions and ad copy that improved user engagement by 20%. Collaborated with creative teams to refine the content production process and support conversion improvements (reported as a 15% increase).
Social Media Content Creator at Investopia
December 1, 2021 - April 1, 2022
Produced multi-platform content that increased audience interaction by 50% and improved website traffic by 10%. Authored blogs and articles that supported SEO, contributing to a 25% growth in organic search traffic.
Social Media & Community Manager at Gawking Geeks
January 1, 2015 - January 1, 2020
Scaled a digital media platform from scratch, achieving a 300% increase in monthly active users over five years. Implemented community engagement strategies that drove a 50% rise in user-generated content. Managed multi-channel content distribution, resulting in a 40% increase in overall brand reach.

Education

Bachelor: Computer Applications at Ambekeshwar Group of Institutions
January 1, 2023 - January 1, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Consumer Goods, Software & Internet, Education