Digital Marketing Executive at We Are Digital (digital agency)

Delivered website content, SEO strategy, and marketing campaign work across multiple clients. Wrote blog articles, service pages, eCommerce category descriptions, and case studies. Created and structured WordPress pages in line with brand guidelines and UX requirements; conducted keyword research; optimized SEO metadata. Produced content briefs and coordinated freelance writers; sourced and optimized images. Coordinated with clients on website and content projects including partner interviews, content timelines, and close collaboration with designers to shape site structure, infographics and supporting press materials.

Marketing Executive at Brewery Arts

Created marketing content, including press releases, campaigns, social media, email marketing and promotional materials. Planned and implemented social media and marketing schedules to support event campaigns and promotions. Updated and maintained the organisation’s website, creating and managing event pages, posts and promotional content. Coordinated with multiple departments to ensure marketing activity aligned with programming and organisational priorities. Managed and organised marketing assets, including photography and digital media libraries. Created targeted email campaigns using audience segmentation and mailing lists. Analysed performance data for social campaigns and paid advertising. Photographed and filmed events to build the organisation’s visual content library. Tools: WordPress, Spektrix, YesPlan, DotDigital, Hootsuite, Canva, Adobe Creative Suite, Meta, Microsoft Office/Teams

Freelance Implementation Analyst / Content Producer at Self-employed (freelance)

Created and implemented marketing content including press releases, campaigns, social media posts, email marketing and promotional materials. Planned and implemented social media and marketing schedules to support event campaigns and promotions. Updated and maintained the organisation’s website including event pages and promotional content. Coordinated across departments to ensure marketing activity alignment with programming and organisational priorities. Managed marketing assets including photography and digital media libraries. Created targeted email campaigns using audience segmentation and mailing lists; analysed performance data for social campaigns and paid advertising.

Digital Marketing Executive at Flex4Ops, Kendal

Wrote copy for web pages, blogs, press releases, email campaigns and marketing materials. Conducted keyword research and created SEO-optimised content strategies. Uploaded and managed website content via WordPress CMS; supported email marketing campaigns and mailing lists. Contributed to monthly reporting and campaign analysis.

Resourcing Coordinator at Selfridges Trafford and Exchange Square, Manchester

Coordinated recruitment processes including job postings, applications, interviews and hiring events. Conducted telephone and video interviews; managed candidate communications. Supported diary management, interview scheduling and recruitment documentation. Analysed recruitment data and prepared reports for key stakeholders, collaborating with HR and London resourcing teams on recruitment initiatives and digital working processes.

Shoot Coordinator / Make-up Artist / Social Media Assistant (Freelance) at Freelance (various clients)

Worked on eCommerce photo shoots and creative campaigns for brands including Missguided, Boohoo and Sainsbury’s.

Front of House Supervisor at Croma, Manchester

Provided front-of-house support; supported marketing and community-related tasks in parallel work streams (from included resume experience context).