I'm a Social Media Manager and Content Creator with 2+ years driving end-to-end digital campaigns for a fine art gallery. I plan and publish short-form video (Reels/TikTok), photography, and graphics, coordinating assets from concept through delivery while aligning with brand storytelling. I bring a strong eye for brand consistency, lead cross-functional collaboration, and hands-on experience with Adobe Creative Cloud and DSLR workflows to create engaging content for web, email, and social channels.…

Beth Pennoyer

I'm a Social Media Manager and Content Creator with 2+ years driving end-to-end digital campaigns for a fine art gallery. I plan and publish short-form video (Reels/TikTok), photography, and graphics, coordinating assets from concept through delivery while aligning with brand storytelling. I bring a strong eye for brand consistency, lead cross-functional collaboration, and hands-on experience with Adobe Creative Cloud and DSLR workflows to create engaging content for web, email, and social channels.…

Available to hire

I’m a Social Media Manager and Content Creator with 2+ years driving end-to-end digital campaigns for a fine art gallery. I plan and publish short-form video (Reels/TikTok), photography, and graphics, coordinating assets from concept through delivery while aligning with brand storytelling.

I bring a strong eye for brand consistency, lead cross-functional collaboration, and hands-on experience with Adobe Creative Cloud and DSLR workflows to create engaging content for web, email, and social channels.

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Language

English
Fluent

Work Experience

Gallery Manager / Social Media and Marketing Lead at Michael Murphy Gallery
January 1, 2024 - Present
Owned social media presence across platforms, including content planning, asset creation, publishing, and community engagement (Reels and TikTok-style video). Developed and executed social media campaigns to support exhibitions, new releases, events, and framing services; produced banners, graphics, and promotional collateral. Produced the majority of gallery photo/video: shot and edited short-form video, photographed artwork/installations, and delivered on-brand content for web and email. Managed website and marketplace listings; maintained accurate, timely updates with strong visual presentation and compelling captions/descriptions. Planned and sent e-blasts, coordinating imagery, copy, and timing with gallery priorities and artist deliverables. Project managed a 100,000 sq ft commercial art installation for JPMorgan Chase, coordinating scope, logistics, stakeholder communication, and on-site execution.
Freelance Content Creator (Photo/Video/Design) at Self-Employed
January 1, 2019 - Present
Created photo/video and graphic design assets for print and digital channels (social posts, web graphics, brochures, brand collateral). Shot and edited content using DSLR cameras, tripods, and lighting; delivered polished video and stills ready for social and web publishing.
Gallery Assistant at David Castillo Gallery
January 1, 2021 - January 1, 2021
Assisted gallery operations and visitor services; contributed to social media content and online presence.
Student Social Media Ambassador at Saint Petersburg College
January 1, 2020 - January 1, 2020
Engaged with campus audience through social channels; supported content creation and campaigns.

Education

B.A. Art History (Fine Art specialization: Photography) at Florida International University - Miami, FL
January 11, 2030 - January 1, 2023

Qualifications

Google Ads Search Certification.
February 10, 2026 - February 10, 2027

Industry Experience

Media & Entertainment, Professional Services, Retail, Education
    paper Short-Form Social Video Library

    A curated library of short-form vertical videos created for Instagram and other social platforms. These pieces are designed to be platform-native, with strong hooks, crisp pacing, and clear calls-to-action—built to support brand awareness, engagement, and conversions.

    Roles: Video Editor • Videographer • Social Media Manager
    Formats: Reels / TikTok-style 9:16 videos
    Deliverables: Concept → shoot → edit → captions/CTA → publishing support