I am a social media lead with 8+ years of experience driving growth across organic, paid and creator channels for both B2C and B2B brands. I develop multi-channel social strategies that deliver measurable impact—from audience growth and engagement to ROI and performance—bridging strategy, creative and performance to turn social into a scalable, results-driven channel.
In agency environments I have owned end-to-end social delivery for multiple brands, managed and mentored teams, and maintained strong client relationships to drive long-term value. I thrive on turning data into action, aligning content and paid strategies with hard business objectives to deliver tangible growth.
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