Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Hello, I’m John P. Bevilaqua, a sports marketing and Olympic communications executive based in Atlanta. Over 35+ years I’ve led Olympic Games programs, forged Fortune 200 partnerships, and advised international events across 80+ countries. I specialize in brand development, sponsorship activation, event management, and cross-cultural communications to help organizations grow, innovate, and win on the world stage. I continue to shape strategy as Founder of Creative Marketing Strategies, advising on major sporting events, facility development, and global partnerships. I also serve as an executive consultant to LakePoint Sports and Jacoby Development and enjoy teaching, mentoring, and giving back to the broader sports community. I am also a writer with four published books and I have written over 700 travel reviews on Trip Advisor.…Hello, I’m John P. Bevilaqua, a sports marketing and Olympic communications executive based in Atlanta. Over 35+ years I’ve led Olympic Games programs, forged Fortune 200 partnerships, and advised international events across 80+ countries. I specialize in brand development, sponsorship activation, event management, and cross-cultural communications to help organizations grow, innovate, and win on the world stage. I continue to shape strategy as Founder of Creative Marketing Strategies, advising on major sporting events, facility development, and global partnerships. I also serve as an executive consultant to LakePoint Sports and Jacoby Development and enjoy teaching, mentoring, and giving back to the broader sports community. I am also a writer with four published books and I have written over 700 travel reviews on Trip Advisor.

John P. Bevilaqua





Hello, I’m John P. Bevilaqua, a sports marketing and Olympic communications executive based in Atlanta. Over 35+ years I’ve led Olympic Games programs, forged Fortune 200 partnerships, and advised international events across 80+ countries. I specialize in brand development, sponsorship activation, event management, and cross-cultural communications to help organizations grow, innovate, and win on the world stage. I continue to shape strategy as Founder of Creative Marketing Strategies, advising on major sporting events, facility development, and global partnerships. I also serve as an executive consultant to LakePoint Sports and Jacoby Development and enjoy teaching, mentoring, and giving back to the broader sports community. I am also a writer with four published books and I have written over 700 travel reviews on Trip Advisor.…Hello, I’m John P. Bevilaqua, a sports marketing and Olympic communications executive based in Atlanta. Over 35+ years I’ve led Olympic Games programs, forged Fortune 200 partnerships, and advised international events across 80+ countries. I specialize in brand development, sponsorship activation, event management, and cross-cultural communications to help organizations grow, innovate, and win on the world stage. I continue to shape strategy as Founder of Creative Marketing Strategies, advising on major sporting events, facility development, and global partnerships. I also serve as an executive consultant to LakePoint Sports and Jacoby Development and enjoy teaching, mentoring, and giving back to the broader sports community. I am also a writer with four published books and I have written over 700 travel reviews on Trip Advisor.

Available to hire

Hello, I’m John P. Bevilaqua, a sports marketing and Olympic communications executive based in Atlanta. Over 35+ years I’ve led Olympic Games programs, forged Fortune 200 partnerships, and advised international events across 80+ countries. I specialize in brand development, sponsorship activation, event management, and cross-cultural communications to help organizations grow, innovate, and win on the world stage.

I continue to shape strategy as Founder of Creative Marketing Strategies, advising on major sporting events, facility development, and global partnerships. I also serve as an executive consultant to LakePoint Sports and Jacoby Development and enjoy teaching, mentoring, and giving back to the broader sports community.

I am also a writer with four published books and I have written over 700 travel reviews on Trip Advisor.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Founder & CEO at Creative Marketing Strategies

January 1, 1989 - Present

Lead Atlanta-based consulting and communications practice specializing in sports marketing, sponsorship negotiation, and strategic partnerships for major sporting events. Negotiated sponsorships for Olympic Games, World Cup, and other premier events; built and maintained relationships with Fortune 200 companies including AT&T, Coca-Cola, 3M, EDS, Gulfstream Aerospace, and IBM. Served as executive consultant to LakePoint Sports and Jacoby Development, guiding facility development and operations. Traveled to 80+ countries representing clients and developing international business relationships. Involved in ten Olympic Games across various capacities.

Vice President of Communications at Los Angeles Olympic Organizing Committee

January 1, 1982 - December 31, 1984

Directed all communications operations for the 1984 Summer Olympic Games; managed media relations, public information, and communications strategy; coordinated with international media, government officials, and corporate partners; established communications protocols and systems that became models for future Olympic Games.

Sports Marketing Executive at The Coca-Cola Company

January 1, 1980 - December 31, 1982

Developed and executed sports marketing initiatives; built sponsorship activation and brand integration within major sporting events; contributed to Coca-Cola's Olympic sponsorship strategy and programming.

Co-Founder at Artificial Intelligence and Sport Global Conference

May 1, 2025 - Present

Co-founded an international conference exploring AI applications in sport; launched in Porto, Portugal.