Led visual concept development for marketing campaigns and brand initiatives. Established creative direction, mood boards, design systems, and visual frameworks to guide execution across multiple channels.
- Graphic Designer
Beverly Sung
- Los Angeles, United States
- 6 projects
Multidisciplinary Visual Brand Designer with l O+ years of experience connecting brand, campaign, product, and storytelling into cohesive consumer experiences.
About
Multidisciplinary Visual Brand Designer with l O+ years of experience connecting brand, campaign, product, and storytelling into cohesive consumer experiences. Skilled in translating ideas across digital, print, OOH, packaging, and physical touchpoints. Experienced in international and crossfunctional collaboration from concept through launch. Bilingual in English and Mandarin.
- Joined August 2025
Skills· 30
- Fashion Design
Adobe Illustrator
Adobe Photoshop- Brand Identity
- Branding
- Product Design
- Fashion Illustration
- Presentation Design
Adobe InDesign- Leadership
- Email Design
- Microsoft Powerpoint
Figma- Social Media Design
Canva- Poster
Google Drive- Illustration
- Photo
- Motion Graphic
- Adobe After Effects
- Adobe Firefly
- Logo
Final Cut Pro X- Editorial Illustration
- Book Illustration
- T-shirt Design
- Infographic
- Copywriting
UI
Languages
- EnglishFluent
- ChineseFluent
Industry experience
- Retail
- Travel & Hospitality
- Consumer Goods
- Professional Services
- Media & Entertainment
- Manufacturing
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Projects · 6
Designed visually compelling presentations and pitch decks for internal stakeholders, marketing proposals, partnership opportunities, and executive communications. Organized complex information into clear and engaging visual narratives.
- Graphic Designer
Designed seasonal gift box packaging for consumer products, incorporating custom illustrations, packaging graphics, and print production specifications. Managed artwork development from concept through final production.
- Packaging Designer
Created visual assets and layouts for website pages and campaign landing pages. Focused on user experience, brand storytelling, and conversion-driven design solutions that effectively communicated key marketing messages.
- Graphic Designer
Developed visual assets for integrated marketing campaigns, including web banners, email marketing graphics, landing page visuals, and promotional materials. Collaborated with marketing teams to create cohesive campaign experiences across multiple digital touchpoints.
- Graphic Designer
Designed social media assets and campaign creatives for digital platforms, including Instagram, Facebook, LinkedIn, and X. Created engaging visual content aligned with brand guidelines to support marketing initiatives, increase audience engagement, and promote products, services, and destination campaigns.
- Graphic Designer
Work experience· 10 roles
Marketing Graphic Designer · STARLUX AirlinesApr 2024 – Present · 2 yrs 8 mos
Execute integrated marketing campaigns across out-of-home, digital, and email channels for the U.S. market while maintaining STARLUX’s premium brand identity. Collaborate with cross-functional teams to create high-impact assets aligned with campaign goals and audience needs. Lead creative projects from concept to launch, managing timelines, feedback, approvals, and production.
Marketing Graphic Designer (Contractor) · STARLUX AirlinesApr 2024 – Present · 2 yrs 8 mos
Managed end-to-end execution of marketing projects across OOH, digital, and email channels, ensuring timely delivery and brand consistency. Coordinated timelines, feedback loops, and asset delivery for U.S. market campaigns. Supported performance-driven campaigns by aligning design with CTR and conversions. Collaborated with cross-functional stakeholders to maintain clear communication and project visibility.
Visual Brand Designer · Starlux AirlinesJan 2024 – Present · 2 yrs 11 mos
Designed and produced marketing assets, social media content, and large scale out-of-home advertising including three LAX billboard campaigns. Developed cohesive digital marketing branding for international markets across multiple channels. Built adaptable marketing systems for consistent brand presentation across print, digital, and in-flight media.
Senior Apparel Designer · PROMJan 2023 – Aug 2025 · 2 yrs 8 mos
Senior Apparel Designer · PROMMay 2021 – Jan 2023 · 1 yr 9 mos
Apparel Designer · DECORAJan 2021 – Aug 2025 · 4 yrs 8 mos
Apparel Designer · Décor Global Inc.Jun 2017 – May 2021 · 4 yrs
Apparel Designer · ETAM ParisApr 2016 – May 2017 · 1 yr 2 mos
Education
Bachelor of Fine Arts in Fashion Design · Savannah College of Art and Design (SCAD)2010 – 2014
Certificate in Design Communication Arts · University of California, Los Angeles (UCLA)2023 – 2024
Certificate in Design Communication Arts · University of California, Los Angeles (UCLA)2023 – 2024
Bachelor of Fine Arts in Fashion Design · Savannah College of Art and Design (SCAD)2010 – 2014
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