I am Bruno Ferreira da Silva, a Senior Product Designer with 12+ years of experience building B2B digital products across fintech, e-commerce, and service platforms. I’ve collaborated with startups, scale-ups, and international teams worldwide to translate complex business goals into clear, usable, scalable product experiences. I focus on shaping onboarding journeys, enterprise dashboards, and multi-stakeholder workflows where clarity and efficiency drive decision-making. My approach blends strategic thinking with hands-on execution: I conduct user research, design flows, perform task analysis, prototype, and build design systems while partnering closely with engineering. I thrive in fast-paced, collaborative environments and enjoy bridging product, engineering, and business stakeholders. I also mentor junior designers, facilitate workshops, and strive to deliver measurable impact through scalable design practices and continuous curiosity about new technologies and trends.

Bruno Ferreira da Silva

I am Bruno Ferreira da Silva, a Senior Product Designer with 12+ years of experience building B2B digital products across fintech, e-commerce, and service platforms. I’ve collaborated with startups, scale-ups, and international teams worldwide to translate complex business goals into clear, usable, scalable product experiences. I focus on shaping onboarding journeys, enterprise dashboards, and multi-stakeholder workflows where clarity and efficiency drive decision-making. My approach blends strategic thinking with hands-on execution: I conduct user research, design flows, perform task analysis, prototype, and build design systems while partnering closely with engineering. I thrive in fast-paced, collaborative environments and enjoy bridging product, engineering, and business stakeholders. I also mentor junior designers, facilitate workshops, and strive to deliver measurable impact through scalable design practices and continuous curiosity about new technologies and trends.

Available to hire

I am Bruno Ferreira da Silva, a Senior Product Designer with 12+ years of experience building B2B digital products across fintech, e-commerce, and service platforms. I’ve collaborated with startups, scale-ups, and international teams worldwide to translate complex business goals into clear, usable, scalable product experiences. I focus on shaping onboarding journeys, enterprise dashboards, and multi-stakeholder workflows where clarity and efficiency drive decision-making.

My approach blends strategic thinking with hands-on execution: I conduct user research, design flows, perform task analysis, prototype, and build design systems while partnering closely with engineering. I thrive in fast-paced, collaborative environments and enjoy bridging product, engineering, and business stakeholders. I also mentor junior designers, facilitate workshops, and strive to deliver measurable impact through scalable design practices and continuous curiosity about new technologies and trends.

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Language

Portuguese
Fluent
English
Fluent

Work Experience

Senior Product Designer at Uphold
August 5, 2024 - Present
Designed and evolved enterprise product, supporting the company’s growing B2B segment. Led UX for partner onboarding, maintenance, and technical integrations. Shaped scalable workflows to improve partner adoption and operational efficiency.
Senior Product Designer (Freelancer) at ECI solutions
January 1, 2024 - December 31, 2024
Designed foundations for the next-gen ERP in the US market. Built and scaled the product design system across new and existing products. Streamlined complex ERP workflows into intuitive user experiences. Created scalable UX/UI guidelines to support consistency and efficiency.
Senior Product Designer at Farfetch
January 1, 2023 - December 31, 2023
Onboarding and helping define requirements for new costumers; Performed research optimization and metric analyses to support research and design activities.
UX Teacher (Contractor) at The Starter
September 1, 2022 - Present
Defining and creating all the course content. Sharing knowledge about UX methodologies, UX industry, business and growing and managing teams. Ensure an engaging, positive, and inclusive learning environment.
Senior Product Designer at Kuehne+Nagel
January 1, 2022 - December 31, 2023
Designed and led logistics product development with cross-team collaboration. Conducted user research to inform design decisions. Led design reviews and aligned with stakeholders. Built and maintained design systems for consistency.
UX/UI Mentor (Contractor) at Springboard
August 1, 2022 - Present
Mentoring entry-level designers: Conducted weekly 1:1 calls for mentorship sessions. Offered career advice and guidance in the field of UX. Reviewed project submissions from mentee. Provided constructive feedback to students. Assisted students in achieving their goals.
Senior Product Designer at Tridonic Portugal - SW Center of Competence
September 1, 2019 - December 31, 2022
Advocated for User-Centered Design and UX culture across the company. Created the Tridonic Design System for a unified product experience. Drove end-to-end product design, including user validation. Ensured consistency across physical and digital products. Balanced user needs with business objectives.
Product Designer at Foursource
January 1, 2019 - July 31, 2019
Collaborating with diverse teams to create interactive experiences that meet customer and business requirements. Constantly enhancing the user experience and seeking opportunities to add value to the product. Aligning user needs with the business roadmap and vice versa.
UX/UI Designer at Hitachi Vantara - Design System Team
January 1, 2018 - December 31, 2019
Collaborated with cross-functional teams to foster alignment. Defined design guidelines and best practices for consistency. Created and maintained style guides and pattern libraries. Supported design teams company-wide. Ensured unified language and UX across all Hitachi products.
UX/UI Designer at Pentaho
January 1, 2017 - December 31, 2018
Product Team: Defined UX/UI for Pentaho features, improving usability with user feedback. Services Team: Gathered customer requirements and delivered branded dashboards and visualizations. Conducted design reviews and supported design decisions throughout development.
Digital Designer at Areal Editores, Porto Editora Group
January 1, 2011 - December 31, 2017
Graphic Designer (Freelancer) at Hard Club
January 1, 2010 - December 31, 2014
Senior Product Designer (Freelancer) at ECI Software Solutions
January 1, 2024 - Present
Designed foundations for the next-gen ERP in the US market. Built and scaled the product design system across new and existing products. Streamlined complex ERP workflows into intuitive user experiences. Created scalable UX/UI guidelines to support consistency and efficiency.
UX Teacher (Contractor) at TheStarter
January 1, 2022 - Present
Defined and created all the course content. Shared knowledge about UX methodologies, UX industry, business and growing and managing teams. Ensure an engaging, positive, and inclusive learning environment.
Senior Product Designer at Kuehne + Nagel
January 1, 2022 - January 1, 2023
Designed and led logistics product development with cross-team collaboration. Conducted user research to inform design decisions. Led design reviews and aligned with stakeholders. Built and maintained design systems for consistency.
Graphic Designer (Freelancer) at Areal Editores, Porto Editora Group
January 1, 2011 - January 1, 2017
Freelance graphic designer delivering print and digital visuals; collaborated with editors to create branded visuals and layouts for publications.
Graphic Designer at Hard Club
January 1, 2010 - January 1, 2014
Graphic designer responsible for visual branding and materials for events and promotions.
Graphic Designer at Etiqembal
January 1, 2006 - January 1, 2011
Graphic designer producing branding, print, and digital visuals across various client projects.

Education

Communication Design Degree at ESAD
September 1, 2007 - July 31, 2010
Illustration and Animation Master’s degree at IPCA - Instituto Politécnico do Cávado e do Ave
September 1, 2012 - June 30, 2014
UX/UI Design at EDIT
September 1, 2016 - July 31, 2017
UX/UI Designer at Disruptive Education
January 1, 2016 - February 3, 2026
Master’s degree in Illustration and Animation at IPCA - Instituto Politécnico do Cávado e do Ave
January 11, 2030 - January 1, 2014
Communication Design Degree at ESAD - Escola Superior de Artes e Design
January 11, 2030 - January 1, 2007

Qualifications

Effective Ideation Techniques for UX Design
September 1, 2022 - December 5, 2022
Usability Testing
September 1, 2022 - December 1, 2022
Design Thinking Foundations
August 1, 2017 - September 30, 2017
Effective Ideation Techniques for UX Design
January 1, 2022 - January 1, 2022
Usability Testing
January 1, 2022 - January 1, 2022
Design Thinking Foundations
January 1, 2017 - January 1, 2017

Industry Experience

Manufacturing, Financial Services, Computers & Electronics, Education, Gaming, Media & Entertainment, Software & Internet, Transportation & Logistics, Travel & Hospitality, Professional Services