Passionate content creator and digital marketer focused on leveraging social media to foster meaningful connections and drive engagement. Skilled in analytics to uncover trends, optimize strategies, and fuel growth. Gained comprehensive knowledge through a Post Graduate program, strengthening expertise in Web Analytics, Social Media Marketing, and SEO. Seeking a challenging role to collaborate on impactful campaigns, contribute to innovative strategies, and grow with a forward-thinking team.

Bharati Srivastava

5.0 (3 reviews)

Passionate content creator and digital marketer focused on leveraging social media to foster meaningful connections and drive engagement. Skilled in analytics to uncover trends, optimize strategies, and fuel growth. Gained comprehensive knowledge through a Post Graduate program, strengthening expertise in Web Analytics, Social Media Marketing, and SEO. Seeking a challenging role to collaborate on impactful campaigns, contribute to innovative strategies, and grow with a forward-thinking team.

Available to hire

Passionate content creator and digital marketer focused on leveraging social media to foster meaningful connections and drive engagement. Skilled in analytics to uncover trends, optimize strategies, and fuel growth.

Gained comprehensive knowledge through a Post Graduate program, strengthening expertise in Web Analytics, Social Media Marketing, and SEO. Seeking a challenging role to collaborate on impactful campaigns, contribute to innovative strategies, and grow with a forward-thinking team.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate

Language

English
Advanced
Hindi
Advanced

Work Experience

Digital Marketing Executive at Bettercode Technologies
December 1, 2025 - Present
Managed end-to-end digital marketing to boost brand visibility and lead generation. Planned and optimized performance campaigns on Meta and LinkedIn, and handled Instagram, Facebook, and LinkedIn for consistent engagement. Created content for organic and paid campaigns including posts and reels. Performed SEO covering keyword research, on-page, and content optimization; optimized Google My Business for stronger local presence. Implemented WhatsApp automation for lead capture and follow-ups. Tracked analytics and collaborated with teams to improve ROI.
Digital Marketing Executive
December 1, 2025 - Present
Manage end-to-end digital marketing to boost brand visibility and lead generation. Plan and optimize performance campaigns on Meta and LinkedIn. Handle Instagram, Facebook, and LinkedIn for consistent engagement. Create content for organic content and paid campaigns. Track ROI and optimize campaigns for improved returns.
Freelance - Social Media Manager
June 1, 2025 - Present
Led end-to-end digital marketing strategies to scale brand growth, planning and executing campaigns aligned with client objectives. Managed and grew social media presence using data-driven content; conducted SEO audits including keyword research and on-page/off-page optimization. Designed creative assets using Adobe tools for performance campaigns. Analyzed performance, prepared reports, and optimized for ROI; collaborated cross-functionally for client communication.
Social Media Marketing / Digital Marketing Lead (end-to-end) at BetterStory Inc - Freelance Recruiter / Digital Marketing
January 1, 2025 - June 1, 2025
Led digital marketing activities including campaign planning and execution aligned to client goals. Supported growth through content strategy and SEO activities; collaborated with cross-functional teams and managed client communication. (Company name and exact title partially unclear in source resume text.)
Jr Digital Marketing Executive at Better Story
January 1, 2025 - June 30, 2025
Support planning and execution of digital marketing campaigns, content creation, and social media management to drive engagement and generate leads.
Social Media Marketing Intern at Skillshap
December 1, 2024 - January 31, 2025
Worked on content calendar creation and assisted with SEO, social media handling, and content strategy. Created content calendars and content/report analysis; supported internal creative and SEO/social media execution.
Talent - Freelance Recruiter at TalentX
March 1, 2024 - December 31, 2024
Freelance Recruiter at Wings Inc
December 1, 2023 - March 31, 2024
IT / USIT Recruiter at IDT Technologies / USIT
February 1, 2022 - June 1, 2022
Worked as a recruiter handling hiring activities and talent sourcing (recruitment-focused role).
USIT Recruiter at IDCTechnologies
February 1, 2022 - June 30, 2022
Assistant Manager at Axis Bank Limited
March 1, 2020 - August 31, 2021
Corporate Account Manager at Tata AIA Life Insurance
September 1, 2019 - February 29, 2020
Relationship Manager at PNB Metlife India Insurance Co. Ltd.
October 1, 2017 - June 30, 2018
Sales Manager at Deutsche Bank
October 1, 2016 - April 30, 2017

Education

PGDM (TV Journalism and Video Production) at KJ Somaiya Institute Of Management Studies & Research
January 11, 2030 - July 7, 2026
B.Com at Army Public School, Varanasi, India
January 1, 2012 - December 31, 2012
Intermediate at Guru Nanak English School, Varanasi, India
January 1, 2011 - December 31, 2012
Masters Program - Digital Marketing Specialist (Certification) at SimpleLearn Certification
March 1, 2024 - November 1, 2024
PG Diploma, TV Journalism And Video Production at M.G.K.V.P, Varanasi, India
January 1, 2015 - January 1, 2016
PG Diploma at TV Journalism And Video Production, M.G.K.V.P, Varanasi, India
January 1, 2015 - January 1, 2016
PGDipoma at KJ Somaiya Institute Of Management Studies & Research, India
January 1, 2016 - January 1, 2016
PG Diploma (Digital Marketing Specialist) at Simplilearn
March 1, 2024 - November 1, 2024
PG Diploma at KJ’s Somaiya Institute of Management Studies & Research (KJ Somaiya IMST&R)
January 1, 2016 - January 1, 2016
TV Journalism and Video Production at TVJ Journalism and Video Production, M.G.K.V.P, Varanasi
January 1, 2015 - January 1, 2015
Intermediate at Guru Nanak English School, Varanasi
January 1, 2012 - January 1, 2012
High School at Bharatiya Vidya Bhavan / CPS (as listed: CB ER TIFIC ATIO NS; exact school name not fully readable)
January 1, 2012 - January 1, 2012

Qualifications

Masters Program - Digital Marketing Specialist
March 1, 2024 - November 1, 2024
Digital Marketing Specialist (Simplilearn) - Certified
March 1, 2024 - November 30, 2024
Certified - Digital Marketing Specialist (Simplilearn)
March 1, 2024 - November 1, 2024

Industry Experience

Media & Entertainment, Software & Internet, Education, Professional Services, Financial Services, Retail