Social Media Intern at InterNations

Planned, filmed, and edited short-form videos and testimonial-style content for Instagram, Facebook, TikTok, and LinkedIn, including appearing on camera. Researched social media trends, creators, and formats, and developed content ideas for videos, GIFs, and blog-style content. Prepared and scheduled weekly Facebook and Instagram event albums using Falcon.io, selecting visuals and writing captions for international audiences. Managed comments and direct messages, labeling and escalating inquiries while maintaining clear, brand-appropriate responses. Produced content workflows using Canva and CapCut, collaborating with tools and teams (e.g., Brandwatch, Slack, Teams, Confluence, Jira). Analyzed content performance using reach, impressions, interactions, and click-through rate to understand audience responses.