I am a creative designer with a Bachelor of Fine Arts degree in Industrial Design and professional experience across retail, consumer goods, food, and e-commerce. I enjoy developing visual concepts that connect brands with their audiences, from store displays and packaging to digital banners, social media content, email campaigns, and promotional materials. My work has supported brands including Centre Com, Havaianas, Baby Company, San Miguel Foods, and Robinsons Appliances. I bring a collaborative and adaptable approach to every project, working closely with marketing, merchandising, web, photography, suppliers, vendors, and cross-functional teams. Alongside graphic design, I have experience in photography, videography, basic animation, product photo editing, mockups, and visual merchandising. I am always eager to strengthen my skills, explore fresh creative ideas, and create work that contributes to a brand's success.

Bianca Tupaz

I am a creative designer with a Bachelor of Fine Arts degree in Industrial Design and professional experience across retail, consumer goods, food, and e-commerce. I enjoy developing visual concepts that connect brands with their audiences, from store displays and packaging to digital banners, social media content, email campaigns, and promotional materials. My work has supported brands including Centre Com, Havaianas, Baby Company, San Miguel Foods, and Robinsons Appliances. I bring a collaborative and adaptable approach to every project, working closely with marketing, merchandising, web, photography, suppliers, vendors, and cross-functional teams. Alongside graphic design, I have experience in photography, videography, basic animation, product photo editing, mockups, and visual merchandising. I am always eager to strengthen my skills, explore fresh creative ideas, and create work that contributes to a brand's success.

Available to hire

I am a creative designer with a Bachelor of Fine Arts degree in Industrial Design and professional experience across retail, consumer goods, food, and e-commerce. I enjoy developing visual concepts that connect brands with their audiences, from store displays and packaging to digital banners, social media content, email campaigns, and promotional materials. My work has supported brands including Centre Com, Havaianas, Baby Company, San Miguel Foods, and Robinsons Appliances.

I bring a collaborative and adaptable approach to every project, working closely with marketing, merchandising, web, photography, suppliers, vendors, and cross-functional teams. Alongside graphic design, I have experience in photography, videography, basic animation, product photo editing, mockups, and visual merchandising. I am always eager to strengthen my skills, explore fresh creative ideas, and create work that contributes to a brand’s success.

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Work Experience

Graphic Designer at Centre Com, Australia
June 1, 2025 - Present
Designs visual displays for retail stores, storefront posters, billboards, LED television displays, website banners, email campaigns, newsletters, promotional landing pages, and social media assets. Coordinates with web designers, photographers, vendors, and brands to produce website content, gaming PC listing collateral, product imagery, and approved paid campaign advertisements.
Creative Designer at Havaianas
September 1, 2022 - Present
Creates retail, in-mall, billboard, lamp post, store environment, social media, video, and event materials in line with brand requirements. Produces window displays, shelf displays, counter advertisements, wall posters, pop-up kiosks, promotional giveaways, seasonal packaging, PR kits, product image edits, basic animation, and video documentation while coordinating with cross-functional teams.
Graphic Designer at Baby Company (under SM Retail)
May 1, 2021 - August 1, 2022
Developed key visual layouts for Shopify, ShopSM, Shopee, Lazada, Facebook, Instagram, and Viber. Created web and mobile banners, product highlight templates, animated GIFs and videos, web and mobile mockups, packaging designs, and store collateral such as standees and counter toppers. Coordinated with e-commerce specialists on banner uploads and platform requirements.
Graphic Designer & Marketing Assistant at San Miguel Foods
November 1, 2020 - April 1, 2021
Developed branding, packaging, and label designs for bakery ingredients and flour-related products. Created flyers, brochures, recipe booklets, posters, store banners, rack materials, and roll-up banners. Produced product mockups, managed design proofing with suppliers, created social media and email content, designed web banners, and photographed food products for advertising.
Visual Merchandising at Robinsons Appliances
July 1, 2019 - August 1, 2020
Planned and implemented visual appearance guidelines for stores nationwide. Designed appliance badges, promotional displays, standees, counter-top tent cards, wall graphics, seasonal displays, television loops, and social media graphics. Conducted branch visits, submitted implementation reports, and oversaw store renovations to ensure fixtures and wall graphics followed approved plans.

Education

Bachelor of Fine Arts, major in Industrial Design, Magna Cum Laude at University of Santo Tomas
January 1, 2015 - January 1, 2019
Secondary Education, With Honors at Philippine Women's University - Jose Abad Santos Memorial School
January 1, 2011 - January 1, 2015
Intermediate Education at Philippine Women's University - Jose Abad Santos Memorial School
January 1, 2005 - January 1, 2011
Bachelor of Fine Arts, major in Industrial Design, Magna Cum Laude at University of Santo Tomas
January 1, 2015 - January 1, 2019
Secondary Level, With Honors at Philippine Women's University - Jose Abad Santos Memorial School
January 1, 2011 - January 1, 2015
Intermediate Level at Philippine Women's University - Jose Abad Santos Memorial School
January 1, 2005 - January 1, 2011

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Consumer Goods, Media & Entertainment, Software & Internet, Professional Services