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I am a passionate marketing leader with over 10 years of experience in brand building, consumer and market research, product development, e-commerce, and retail sales. I love creativity and storytelling, always aiming to deliver impactful results. Currently, I co-found and lead digital marketing efforts at Deux Lapins while also working as an art mediator and public speaker, bridging communities with the world of art and culture. With degrees in Economics and Arts & Cultural Heritage Management, I bring a unique combination of business acumen and cultural insight to my work. Fluent in English and with intermediate skills in German, I enjoy connecting people and ideas, leading projects, and exploring innovative marketing strategies.…I am a passionate marketing leader with over 10 years of experience in brand building, consumer and market research, product development, e-commerce, and retail sales. I love creativity and storytelling, always aiming to deliver impactful results. Currently, I co-found and lead digital marketing efforts at Deux Lapins while also working as an art mediator and public speaker, bridging communities with the world of art and culture. With degrees in Economics and Arts & Cultural Heritage Management, I bring a unique combination of business acumen and cultural insight to my work. Fluent in English and with intermediate skills in German, I enjoy connecting people and ideas, leading projects, and exploring innovative marketing strategies.

Bige Atanisay

Marketing Strategist, Digital Marketer, Growth Marketer, +3

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I am a passionate marketing leader with over 10 years of experience in brand building, consumer and market research, product development, e-commerce, and retail sales. I love creativity and storytelling, always aiming to deliver impactful results. Currently, I co-found and lead digital marketing efforts at Deux Lapins while also working as an art mediator and public speaker, bridging communities with the world of art and culture. With degrees in Economics and Arts & Cultural Heritage Management, I bring a unique combination of business acumen and cultural insight to my work. Fluent in English and with intermediate skills in German, I enjoy connecting people and ideas, leading projects, and exploring innovative marketing strategies.…I am a passionate marketing leader with over 10 years of experience in brand building, consumer and market research, product development, e-commerce, and retail sales. I love creativity and storytelling, always aiming to deliver impactful results. Currently, I co-found and lead digital marketing efforts at Deux Lapins while also working as an art mediator and public speaker, bridging communities with the world of art and culture. With degrees in Economics and Arts & Cultural Heritage Management, I bring a unique combination of business acumen and cultural insight to my work. Fluent in English and with intermediate skills in German, I enjoy connecting people and ideas, leading projects, and exploring innovative marketing strategies.

Available to hire

I am a passionate marketing leader with over 10 years of experience in brand building, consumer and market research, product development, e-commerce, and retail sales. I love creativity and storytelling, always aiming to deliver impactful results. Currently, I co-found and lead digital marketing efforts at Deux Lapins while also working as an art mediator and public speaker, bridging communities with the world of art and culture.

With degrees in Economics and Arts & Cultural Heritage Management, I bring a unique combination of business acumen and cultural insight to my work. Fluent in English and with intermediate skills in German, I enjoy connecting people and ideas, leading projects, and exploring innovative marketing strategies.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Language

English

Advanced

German

Intermediate

Work Experience

Co-Founder / Digital Marketing & Online Lead at Deux Lapins

January 1, 2016 - Present

Create and manage all marketing and communication assets/channels, ensuring strong business results. Identify market and consumer needs through insights, and turn them into sales strategies. Manage e-commerce website and offline/online sales outlets including marketplaces to achieve maximum profitability. Lead pricing strategy, supply management, and financial/budget planning. Execute new product development plans yearly, rationalize product portfolio frequently. Maximize brand awareness and customer loyalty through omnichannel marketing strategies. Run social media lead generation campaigns with over 70k followers and a 17k+ user database. Monitor and accelerate website traffic and ads performance, achieving +40% organic web traffic year over year. Completed a market extension project establishing the UK based website.

Art Mediator / Public Speaker at Löwenbraukunst & Kunsthalle

January 1, 2023 - Present

Plan and execute tours for selected exhibitions as an art mediator, connecting the local community with art and cultural activities via outreach programs yearly. Act as a liaison between artists, galleries, museums, and other art institutions. Attend art events, conferences, and networking functions to stay connected with trends.

Corporate Marketing Project Manager at Anadolu Efes Group

December 31, 2014 - August 1, 2025

Led a cross-functional team and a diverse group of stakeholders to develop the conceptual mix and branding essentials for BOMONTI-ADA, a well-known art & culture center in Istanbul. Engaged with diverse internal stakeholders including C-level executives and external stakeholders like public sector representatives and academicians throughout the planning and the launch of the project. Ensured financial, sourcing, regulatory, and legal planning for a successful launch.

Market Research and Brand Manager at Anadolu Efes Group

December 31, 2008 - August 1, 2025

Managed end-to-end development of the first tequila flavored beer brand, Mariachi, and its launch into the Turkish market. Led all new product development projects including licensed brand projects, based on quantitative and qualitative research to support marketing plans and activities. Analyzed market research data and prepared reports to build the right portfolio mix and proposed solutions to improve sales.