BL

Binh Le

Available to hire

Born in 1983 to Vietnamese parents in Germany, I believe that strong brands are built through clarity, creativity, and consistency.

About

Born in 1983 to Vietnamese parents in Germany, I believe that strong brands are built through clarity, creativity, and consistency. With a background in design, animation, and film, I connect strategy with emotion to create meaningful brand experiences. I’m passionate about shaping brand perception across touchpoints with lasting impact.

  • 22 years' experience
  • Joined December 2025

Skills· 1

Industry experience

  • Media & Entertainment

Work experience· 6 roles

Board Member · kontrastmoment GmbHApr 2022 – Apr 2025 · 3 yrs 1 mo

Led strategic direction and daily operations across brand, content and creative. Managed project and annual budgets (up to 1.5M EUR), team allocation, and vendor strategy.

(Executive) Creative Director · kontrastmoment GmbHApr 2019 – Apr 2025 · 6 yrs 1 mo

Directed cross-functional teams on automotive HMI innovation, immersive environments, and brand-centric design prototypes.

Senior Art Director · kontrastmoment GmbHJan 2017 – Apr 2019 · 2 yrs 4 mos

Managed budgets, timelines, and staffing across complex, multi-stakeholder campaigns.

Founder / Creative Lead · IDABTJan 2012 – Present · 14 yrs 11 mos
(Senior) Motion Designer / Art Director / Director · YOTTA GmbHJan 2008 – Jan 2012 · 4 yrs 1 mo
Junior Motion Designer / Junior Producer / Editor · lowdown GmbHJan 2004 – Jan 2008 · 4 yrs 1 mo

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