RB

Robert B. Hephner

Available to hire

I am a communication expert, business interface professional, and forward-facing representative with over 35 years of experience in training, sales, media management, and public engagement.

About

I am a communication expert, business interface professional, and forward-facing representative with over 35 years of experience in training, sales, media management, and public engagement. I excel at shaping internal and external communications, building community relationships, and representing organizations in public and business-facing roles. I drive productivity through process improvements, manage digital media and SEO strategies, and lead teams to measurable results.

My career spans leading broadcast and digital media initiatives for municipalities and private entities, launching podcasts, producing content, and coaching teams. I have successfully guided public messaging during critical events like the COVID-19 response, grown economic development partnerships, and delivered cost savings and revenue growth through strategic planning and technology-enabled solutions.

  • 27 years' experience
  • Joined December 2025

Languages

  • EnglishFluent

Industry experience

  • Media & Entertainment
  • Government
  • Professional Services
  • Software & Internet
  • Education

Work experience· 5 roles

Creative Services Specialist · Town of Pinetop-LakesideNov 2022 – Present · 4 yrs 1 mo

Manage internal and external communications for the town, ensuring clear and effective messaging. Coordinate business involvement in community events to foster collaboration and engagement. Designed, implemented, and currently operate the town’s Public Meeting broadcast system. Launched, produced, and oversee the creation of podcasts to enhance town communication efforts. Serve as the town’s lead for the town’s 5-year Economic Development Plan, driving strategic initiatives. Act as the town’s point of contact for the Chamber of Commerce and local businesses, fostering partnerships.

Operations Manager - On-Air Talent · New Directions Media (KVSL)Aug 2013 – Apr 2014 · 9 mos

Managed day-to-day operations, including automation, billing, traffic, and advertising. Created and maintained 24/7 programming grids and automation systems. Developed "Mountain Talk," a scheduled live show, maintaining perfect timing since its launch.

Corporate Internet Director · Tate ’s Auto GroupMay 2012 – Aug 2013 · 1 yr 4 mos

Directed website and IT operations for seven dealership locations. Launched new websites, increasing inventory display from 20% to 100% in 90 days. Oversaw IT installations for a $5.1M dealership, reducing costs by 60%.

Editorial Director · Carsound & PerformanceJan 1999 – Jan 2006 · 7 yrs 1 mo
Owner/Founder · Birdman MediaJan 1999 – Jan 2022 · 23 yrs 1 mo

Education

Bachelor of Music · Baldwin-Wallace College2030 – 2025

Certifications and awards

MSF RiderCoach2030 – 2025
Total Control Motorcycle Trainer2030 – 2025

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