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Hi, I’m Blake Ferguson—a photographer, designer, and marketing strategist based in London, Ontario. I help brands tell their stories through crafted visuals, campaigns, and social media that feel authentic and work. With a data-informed approach, I translate consumer psychology into engaging content, optimize websites and social channels, and collaborate with teams to deliver measurable growth for 30+ clients.…Hi, I’m Blake Ferguson—a photographer, designer, and marketing strategist based in London, Ontario. I help brands tell their stories through crafted visuals, campaigns, and social media that feel authentic and work. With a data-informed approach, I translate consumer psychology into engaging content, optimize websites and social channels, and collaborate with teams to deliver measurable growth for 30+ clients.

Blake Ferguson

Photographer, Creative Director, Graphic Designer, +2

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Hi, I’m Blake Ferguson—a photographer, designer, and marketing strategist based in London, Ontario. I help brands tell their stories through crafted visuals, campaigns, and social media that feel authentic and work. With a data-informed approach, I translate consumer psychology into engaging content, optimize websites and social channels, and collaborate with teams to deliver measurable growth for 30+ clients.…Hi, I’m Blake Ferguson—a photographer, designer, and marketing strategist based in London, Ontario. I help brands tell their stories through crafted visuals, campaigns, and social media that feel authentic and work. With a data-informed approach, I translate consumer psychology into engaging content, optimize websites and social channels, and collaborate with teams to deliver measurable growth for 30+ clients.

Available to hire

Hi, I’m Blake Ferguson—a photographer, designer, and marketing strategist based in London, Ontario. I help brands tell their stories through crafted visuals, campaigns, and social media that feel authentic and work.

With a data-informed approach, I translate consumer psychology into engaging content, optimize websites and social channels, and collaborate with teams to deliver measurable growth for 30+ clients.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Creative Director, Photography & Design at Blake Ferguson Photography (Independent Studio)

May 1, 2016 - Present

Directed client-facing projects across 30+ clients to support branded content, campaigns, and social media publishing. Translated creative execution and consumer psychology to strengthen client website engagement by 35%. Articulated optimized workflows in Adobe Creative Suite to drive client brand social media engagement by 20%. Delivered coverage for 10+ automotive events, balancing volume, speed and consistency with time-sensitive deadlines.

Customer Service & Communications at Westgate Honda

September 1, 2024 - February 1, 2025

Conceptualized printed designs using dealer assets, contributing to a 16% YOY increase in winter tire sales. Integrated 300+ customer profiles from CRM to SMS, reducing communication friction by 5%. Received daily inventory orders averaging $10K+, managing over 1000 SKUs using an electronic parts catalogue. Contributed to a 10% reduction in department overhead costs through cross-functional inventory processes.

Digital Marketing Specialist at Strict Standards Streetwear

September 1, 2024 - February 1, 2025

Executed campaigns to drive organic go-to-market execution, acquiring 140+ new email subscribers and hundreds of DMs. Assigned freelancers to help launch 2+ clothing concepts, sustaining 200K monthly views via social media channels.

Social Media Strategist at Strict Standards Streetwear

January 1, 2018 - January 1, 2021

Scaled 10K+ on Instagram in 3 years with consistent brand voice, placement and community engagement techniques. Generated 237 hours of short video watch time from 73K users in a two-week window across Snapchat and YouTube. Snowballed a cross-platform audience of 60K+ by monitoring trends and emerging platforms while fluidly adapting new strategies. Provisioned content systems to support 1,800+ posts across Pinterest, Twitter and Facebook over 4 years. Integrated automation for cross-content publishing that elevated productivity by 20%, using IFTTT and Zapier.

Event Photographer, PR & Automotive at Berlin Klassik Car Show

August 1, 2018 - August 1, 2018

Delivered 125+ screen-optimized images under a $400 project scope, escalating social-media-driven web clicks by 65%. Collaborated with stakeholders and media collaborators to define coverage priorities for an event hosting 10K+ guests.

Photographer/Graphic Designer at Elizabeth Noel Ltd

March 1, 2018 - April 30, 2018

Presented 150+ images coherent with brand marketing goals, increasing sales by promotional periods. Directed a commercial photography project with a scope of $1,000 with five models in the studio and two on-location settings. Extended photography assets into promotional graphics, enhancing PR and brick-and-mortar engagement by 20%.

Graphic Designer at Faith Filled Empowered Entrepreneurs (FFEE)

January 1, 2017 - January 31, 2018

Led stakeholder collaborations to position brand identity in a $1,500 project scope, defining strategy and delivery timeline. Translated market research into UI across a 10-Page Wix Website to showcase memberships, offerings and core services.

Event Photographer at EUROKRACY Montréal

August 1, 2016 - August 1, 2016

Captured photography for an event hosting 20K+ attendees, delivering cohesive visuals for social media campaigns. Fabricated 150+ photographs under strict deadlines using effective image-editing workflows in Photoshop and Lightroom.