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Performance-driven Digital Marketing Specialist with 4+ years of experience in planning, executing, and scaling high-impact paid media campaigns across Google, Meta, YouTube, and LinkedIn. Proven ability to turn data into growth by optimizing budgets, improving ROAS, and lowering CPA through strategic testing and advanced audience targeting. Experienced in managing multi-channel campaigns for clients across diverse industries, balancing strategic thinking with hands-on execution. Adept at leveraging tools such as Google Analytics 4, Google Tag Manager, and Looker Studio to uncover insights, refine performance, and drive measurable business results. Known for a strong analytical mindset, attention to detail, and a proactive approach to problem-solving. Thrive in fast-paced environments where continuous experimentation, innovation, and performance improvement are key. Currently open to new opportunities where I can contribute to scalable growth, elevate campaign performance, and be part of an ambitious, forward-thinking team.…Performance-driven Digital Marketing Specialist with 4+ years of experience in planning, executing, and scaling high-impact paid media campaigns across Google, Meta, YouTube, and LinkedIn. Proven ability to turn data into growth by optimizing budgets, improving ROAS, and lowering CPA through strategic testing and advanced audience targeting. Experienced in managing multi-channel campaigns for clients across diverse industries, balancing strategic thinking with hands-on execution. Adept at leveraging tools such as Google Analytics 4, Google Tag Manager, and Looker Studio to uncover insights, refine performance, and drive measurable business results. Known for a strong analytical mindset, attention to detail, and a proactive approach to problem-solving. Thrive in fast-paced environments where continuous experimentation, innovation, and performance improvement are key. Currently open to new opportunities where I can contribute to scalable growth, elevate campaign performance, and be part of an ambitious, forward-thinking team.

B lazhe Kavgadjiski

Digital Marketer, Marketing Strategist, Content Creator, +2

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Performance-driven Digital Marketing Specialist with 4+ years of experience in planning, executing, and scaling high-impact paid media campaigns across Google, Meta, YouTube, and LinkedIn. Proven ability to turn data into growth by optimizing budgets, improving ROAS, and lowering CPA through strategic testing and advanced audience targeting. Experienced in managing multi-channel campaigns for clients across diverse industries, balancing strategic thinking with hands-on execution. Adept at leveraging tools such as Google Analytics 4, Google Tag Manager, and Looker Studio to uncover insights, refine performance, and drive measurable business results. Known for a strong analytical mindset, attention to detail, and a proactive approach to problem-solving. Thrive in fast-paced environments where continuous experimentation, innovation, and performance improvement are key. Currently open to new opportunities where I can contribute to scalable growth, elevate campaign performance, and be part of an ambitious, forward-thinking team.…Performance-driven Digital Marketing Specialist with 4+ years of experience in planning, executing, and scaling high-impact paid media campaigns across Google, Meta, YouTube, and LinkedIn. Proven ability to turn data into growth by optimizing budgets, improving ROAS, and lowering CPA through strategic testing and advanced audience targeting. Experienced in managing multi-channel campaigns for clients across diverse industries, balancing strategic thinking with hands-on execution. Adept at leveraging tools such as Google Analytics 4, Google Tag Manager, and Looker Studio to uncover insights, refine performance, and drive measurable business results. Known for a strong analytical mindset, attention to detail, and a proactive approach to problem-solving. Thrive in fast-paced environments where continuous experimentation, innovation, and performance improvement are key. Currently open to new opportunities where I can contribute to scalable growth, elevate campaign performance, and be part of an ambitious, forward-thinking team.

Available to hire

Performance-driven Digital Marketing Specialist with 4+ years of experience in planning, executing, and scaling high-impact paid media campaigns across Google, Meta, YouTube, and LinkedIn. Proven ability to turn data into growth by optimizing budgets, improving ROAS, and lowering CPA through strategic testing and advanced audience targeting.

Experienced in managing multi-channel campaigns for clients across diverse industries, balancing strategic thinking with hands-on execution. Adept at leveraging tools such as Google Analytics 4, Google Tag Manager, and Looker Studio to uncover insights, refine performance, and drive measurable business results.

Known for a strong analytical mindset, attention to detail, and a proactive approach to problem-solving. Thrive in fast-paced environments where continuous experimentation, innovation, and performance improvement are key.

Currently open to new opportunities where I can contribute to scalable growth, elevate campaign performance, and be part of an ambitious, forward-thinking team.

Skills

SEO

Digital Performer

Email Marketing

Experience Level

SEO

Expert

Language

Bulgarian

Fluent

English

Advanced

Work Experience

PPC Specialist at Digital Marketing Agency

January 1, 2021 - Present

Managing and optimizing paid campaigns across multiple platforms, including Meta (Facebook, Instagram), Google Ads, TikTok, and LinkedIn. I strategize on budget allocations, ad placements, and audience targeting to maximize ROI for clients. My role also involves continuous analysis and report generation to assess the effectiveness of campaigns.

Digital Marketing Specialist at Freelance

January 1, 2020 - Present

Providing tailored digital marketing solutions, including SEO, SMM, and content creation. I help clients enhance their online presence through effective marketing strategies that align with their business goals. My focus is on delivering measurable results and ensuring client satisfaction.