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I'm a results-driven Social Media Strategist and Content Creator with 4+ years driving brand growth across TikTok, Instagram, and YouTube. I produce viral campaigns with 3M+ views and build engaged communities in music, beauty, and lifestyle. I'm an expert in influencer marketing, UGC campaigns, creator economy strategy, and music industry marketing — combining data-driven optimization with authentic brand storytelling to deliver content that converts.…I'm a results-driven Social Media Strategist and Content Creator with 4+ years driving brand growth across TikTok, Instagram, and YouTube. I produce viral campaigns with 3M+ views and build engaged communities in music, beauty, and lifestyle. I'm an expert in influencer marketing, UGC campaigns, creator economy strategy, and music industry marketing — combining data-driven optimization with authentic brand storytelling to deliver content that converts.

Brahja Heger

Content Creator, Social Media Manager, Digital Marketer, +5

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I'm a results-driven Social Media Strategist and Content Creator with 4+ years driving brand growth across TikTok, Instagram, and YouTube. I produce viral campaigns with 3M+ views and build engaged communities in music, beauty, and lifestyle. I'm an expert in influencer marketing, UGC campaigns, creator economy strategy, and music industry marketing — combining data-driven optimization with authentic brand storytelling to deliver content that converts.…I'm a results-driven Social Media Strategist and Content Creator with 4+ years driving brand growth across TikTok, Instagram, and YouTube. I produce viral campaigns with 3M+ views and build engaged communities in music, beauty, and lifestyle. I'm an expert in influencer marketing, UGC campaigns, creator economy strategy, and music industry marketing — combining data-driven optimization with authentic brand storytelling to deliver content that converts.

Available to hire

I’m a results-driven Social Media Strategist and Content Creator with 4+ years driving brand growth across TikTok, Instagram, and YouTube. I produce viral campaigns with 3M+ views and build engaged communities in music, beauty, and lifestyle.

I’m an expert in influencer marketing, UGC campaigns, creator economy strategy, and music industry marketing — combining data-driven optimization with authentic brand storytelling to deliver content that converts.

Skills

Copywriting

Branding

SEO Copywriting

Experience Level

Copywriting

Expert

Branding

Expert

SEO Copywriting

Expert

Language

English

Fluent

Work Experience

Digital Marketing Specialist & Content Creator at Freelance & Brand Partnerships

January 1, 2022 - Present

Produced viral campaigns generating 3M+ views across TikTok and Instagram; drove measurable audience growth and brand visibility for beauty, lifestyle, and music clients. Brand activation ambassador for Smirnoff, George Dickel Whiskey, and national festivals (Bonnaroo, Pilgrimage) — managing crowd engagement, MC performance, photo booth ops, and on-site BTS content. Created promotional social media content for Live Nation, including campaigns for Keith Lee's Familee Day, expanding reach within music industry marketing. Managed and produced content across multiple distinct brand accounts on TikTok, YouTube, and Instagram, maintaining separate brand voices and content strategies for each. Analyzed platform metrics (engagement rate, reach, saves, CTR) to continuously optimize posting strategy and improve campaign ROI.

Digital Marketing Apprentice at Crowd Surf

January 1, 2023 - Present

Supported digital marketing campaigns for music industry clients at a leading music marketing agency, gaining hands-on expertise in the artist-to-fan ecosystem. Managed UGC campaigns that deepened artist-to-fan community relationships and drove measurable engagement lift. Wrote copy and edited content across platforms; monitored audience sentiment in real time to inform campaign adjustments for entertainment clients.