Brenda Novella Ragazzini

Available to hire

I am a Product Designer with experience in e-commerce, working closely with development teams to create designs that are clear, feasible and ready to build.

About

I am a Product Designer with experience in e-commerce, working closely with development teams to create designs that are clear, feasible and ready to build.

I have a basic understanding of front-end development and experience in building and maintaining design systems. I am proficient in Figma and I am confident in turning user needs into practical and scalable design solutions. I am an analytical and pragmatic person, fast in execution and comfortable working in team environments. I enjoy collaboration, I am positive and engaged in my work, and I bring a proactive and open attitude when working with others.

  • 10 years' experience
  • Joined February 2026

Languages

  • ItalianFluent
  • EnglishFluent
  • DanishIntermediate
  • Spanish; CastilianBeginner

Industry experience

  • Software & Internet
  • Media & Entertainment
  • Education
  • Professional Services
  • Other
  • Retail

Work experience· 13 roles

Independent UX Research ProjectJan 2026 – Present · 11 mos

Independent UX Research Review: Ecosystems & Trust Signals. Analyzed 100+ e-commerce reviews as behavioral signals; Identified expectation bias and rating-text misalignment; Built a framework linking perception to product decisions.

Independent UX Research Review · Self-employedJan 2026 – Present · 11 mos

Independent UX research review focusing on Ecosystems & Trust Signals. January 2026: Analyzed 100 public e-commerce reviews as narrative trust artefacts; identified expectation bias and rating–text misalignment; developed a framework linking review behaviour to product and workflow implications.

Independent UX Researcher · Independent project – Ecosystems & Trust SignalsJan 2026 – Present · 11 mos

Analyzed 100 public e-commerce reviews as narrative trust artefacts; identified expectation bias and rating-text misalignment. Developed a framework linking review behaviour to product and workflow implications. Mapped research findings to product strategy, including problem framing, systems thinking, information architecture, and workflow design. Produced a research synthesis to guide design decisions.

UX Researcher (Independent) / Independent UX Research Review · Independent / FreelanceJan 2026 – Present · 11 mos
Product Designer (Intern)Feb 2025 – Aug 2025 · 7 mos
Product Designer · Donna VinoFeb 2025 – Aug 2025 · 7 mos
Product Designer (Intern) · Donna VinoFeb 2025 – Aug 2025 · 7 mos
UI/UX Designer (Intern) · Donna VinoFeb 2025 – Aug 2025 · 7 mos

Education· 11

Master's Degree in Cinema, Television & Multimedia · University of Rome 'Roma Tre'2030 – 2013
Master’s Degree · University of Rome 'Roma Tre'2013 – 2026
Master’s Degree in Cinema, Television & Multimedia · Roma Tre University2030 – 2013
Master’s Degree in Cinema, Television & Multimedia · Roma Tre University2030 – 2013

Certifications and awards· 29

Salesforce Agentforce Specialist2025 – 2026
IBM AI Foundations2025 – 2026
Google Professional UX Design Certificate2024 – 2026
Google Professional UX Design Certificate2024 – 2026

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