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Marketing specialist focused on lead generation and conversion, with a track record of campaigns that have achieved growth exceeding 230%. Solid experience in content production and influencer marketing. Especialista em marketing focada em geração e conversão de leads, com histórico de campanhas que ultrapassaram 230% de crescimento. Experiência sólida em produção de conteúdo e marketing de influência.…Marketing specialist focused on lead generation and conversion, with a track record of campaigns that have achieved growth exceeding 230%. Solid experience in content production and influencer marketing. Especialista em marketing focada em geração e conversão de leads, com histórico de campanhas que ultrapassaram 230% de crescimento. Experiência sólida em produção de conteúdo e marketing de influência.

Brenda Lima

Content Creator, Content Producer, Copywriter, +7

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Marketing specialist focused on lead generation and conversion, with a track record of campaigns that have achieved growth exceeding 230%. Solid experience in content production and influencer marketing. Especialista em marketing focada em geração e conversão de leads, com histórico de campanhas que ultrapassaram 230% de crescimento. Experiência sólida em produção de conteúdo e marketing de influência.…Marketing specialist focused on lead generation and conversion, with a track record of campaigns that have achieved growth exceeding 230%. Solid experience in content production and influencer marketing. Especialista em marketing focada em geração e conversão de leads, com histórico de campanhas que ultrapassaram 230% de crescimento. Experiência sólida em produção de conteúdo e marketing de influência.

Available to hire

Marketing specialist focused on lead generation and conversion, with a track record of campaigns that have achieved growth exceeding 230%. Solid experience in content production and influencer marketing.

Especialista em marketing focada em geração e conversão de leads, com histórico de campanhas que ultrapassaram 230% de crescimento. Experiência sólida em produção de conteúdo e marketing de influência.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

DaVinci Resolve Studio

Intermediate

Twitter API

Intermediate

HTMX

Beginner

Language

Portuguese

Fluent

English

Advanced

Spanish; Castilian

Advanced

Work Experience

Marketing Analyst at ANCAR IVANHOE SHOPPING CENTERS

October 15, 2024 - September 22, 2025

•Implementation of a strategic plan that resulted in a 230% increase in lead generation in a key action. •Launch and management of a loyalty program, with a direct impact on customer retention and engagement. •Creation and execution of segmented email marketing campaigns using Salesforce Marketing Cloud. •Management of digital products (website, app, and virtual assistant), from creation to delivery. •Development of target audiences and personalization of communications, optimizing conversion rates. •Analysis of KPIs and preparation of strategic reports to support decision-making. •Management of relationships between the company, clients, and business partners, focusing on strategic actions to strengthen partnerships and boost sales.

Marketing Assistant at Shopping Via Brasil

November 24, 2025 - November 26, 2025

•Paid media campaign management (Google Ads and Meta Ads), focusing on performance and return on investment. •Social media management (Instagram, Facebook, and TikTok), with significant growth in reach and engagement. •Development of editorial calendars, briefings, and production of graphic and audiovisual materials. •Creation of institutional and promotional content. •Support in events and promotional activations, from planning to digital coverage. •Supplier management and interface with external agencies, ensuring deadlines, costs, and quality. •Market and competitor analysis to define competitive marketing strategies.