I’m a writer, content strategist, and SEO consultant focused on pet care, outdoor living, and lifestyle. Over more than a decade, I’ve helped brands stand out with high-quality, search-optimized content and engaging storytelling. I love turning complex topics into clear, relatable stories that connect with audiences and drive results. When I’m not crafting content, you’ll find me outdoors, caring for pets, or exploring ways to live more intentionally. I blend practical insights with a warm, friendly voice to build communities online and grow brands across blogs, social channels, and websites.

Britt Kascjak

I’m a writer, content strategist, and SEO consultant focused on pet care, outdoor living, and lifestyle. Over more than a decade, I’ve helped brands stand out with high-quality, search-optimized content and engaging storytelling. I love turning complex topics into clear, relatable stories that connect with audiences and drive results. When I’m not crafting content, you’ll find me outdoors, caring for pets, or exploring ways to live more intentionally. I blend practical insights with a warm, friendly voice to build communities online and grow brands across blogs, social channels, and websites.

Available to hire

I’m a writer, content strategist, and SEO consultant focused on pet care, outdoor living, and lifestyle. Over more than a decade, I’ve helped brands stand out with high-quality, search-optimized content and engaging storytelling. I love turning complex topics into clear, relatable stories that connect with audiences and drive results.
When I’m not crafting content, you’ll find me outdoors, caring for pets, or exploring ways to live more intentionally. I blend practical insights with a warm, friendly voice to build communities online and grow brands across blogs, social channels, and websites.

See more

Language

English
Fluent

Work Experience

Co-Founder / Director of Content & SEO at Kas Creative Works
January 1, 2016 - Present
Co-founded Kas Creative Works and deliver SEO-optimized content for pet, lifestyle, outdoor, and marketing sectors. Services include blog writing, ghostwriting, keyword research, audits, and strategy consulting. Client portfolio includes PetGuide.com, Backyard Boss, Blog Paws, Essex Insider, and more.
Director of Content & SEO at Blog Paws
January 1, 2022 - Present
Direct content strategy and SEO initiatives for Blog Paws; overseeing content planning, optimization, and performance tracking across pet-focused channels.
VP of Social Media & Marketing at Essex Community Concert Band
January 1, 2014 - December 31, 2021
Led social media marketing and branding initiatives; managed a portfolio of niche websites and grew audience engagement across blogs and social platforms.
Media Lead - Windsor Walk of Hope at Ovarian Cancer Canada
January 1, 2013 - December 31, 2018
Managed media coverage and communications for the Windsor Walk of Hope fundraising event; collaborated with partners to raise awareness and drive participation.
Freelance Writer & SEO Consultant
January 1, 2016 - Present
Freelance writing, content creation, and SEO consulting for a variety of clients in pet, lifestyle, outdoor, and marketing sectors. Includes blog writing, ghostwriting, keyword research, audits, and SEO strategy.

Education

Business - Marketing Diploma at Seneca College of Design & Technology
July 4, 2016 - June 14, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Non-Profit Organization