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Bryan Lahuerta

Available to hire

I’m Bryan, a freelance digital marketer specializing in social media strategy and content growth. I bring hands-on experience from an apprenticeship at AXA and ongoing freelance work for clients across industries.

About

I’m Bryan, a freelance digital marketer specializing in social media strategy and content growth. I bring hands-on experience from an apprenticeship at AXA and ongoing freelance work for clients across industries. I hold a Master’s in Digital Marketing & E-commerce and I love building the growth strategy behind accounts: understanding the audience, defining content themes, setting posting cadences, and turning analytics into clear, actionable recommendations.

I manage social media accounts end-to-end—from strategy to content creation and reporting—while collaborating with clients to define goals and measure impact. I’m comfortable working remotely with diverse teams and I enjoy turning data into concrete, measurable results.

  • 6 years' experience
  • Joined June 2026

Skills· 1

Languages

  • FrenchFluent
  • Spanish; CastilianFluent
  • EnglishAdvanced

Industry experience

  • Software & Internet
  • Professional Services
  • Media & Entertainment
  • Retail

Work experience· 5 roles

Freelance Digital Marketing Consultant · Self-employedJan 2024 – Present · 2 yrs 11 mos

Design tailored social media and content strategies based on each client's audience and goals; define content themes, posting schedules and hashtag strategy to maximise reach and engagement; create and schedule social media content (posts, stories and short-form video); monitor account performance and turn analytics into clear, actionable recommendations; manage client relationships end-to-end: onboarding, strategy, reporting and ongoing collaboration.

Digital Marketing Associate (Apprenticeship) · AXAJan 2022 – Jan 2024 · 2 yrs 1 mo

Contributed to the strategic planning of commercial and promotional campaigns; tracked performance indicators and fed insights back into ongoing strategy; coordinated with multiple internal stakeholders across departments; produced content and regular reporting for internal teams.

Retail Sales Advisor · BotanicJan 2021 – Jan 2022 · 1 yr 1 mo

Identified customer needs and provided tailored, in-store recommendations; handled multiple customers at once in a fast-paced retail environment.

Server / Events · Stables of ComoJan 2020 – Mar 2020 · 3 mos
Drive & Multi-purpose Associate · CarrefourJan 2019 – Jan 2019 · 1 mo

Education

Master's Degree · INSEEC MSc & MBA, Lyon2022 – 2024
DUETI — Bachelor's in International Business · Benemérita Universidad Autónoma de Puebla (BUAP), Mexico / Université Lyon 12018 – 2019
Associate Degree in Marketing Techniques (DUT) · Université Lyon 1, Site Gratte-Ciel, Villeurbanne2016 – 2018

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