I’m Bryan, a freelance digital marketer specializing in social media strategy and content growth. I bring hands-on experience from an apprenticeship at AXA and ongoing freelance work for clients across industries. I hold a Master’s in Digital Marketing & E-commerce and I love building the growth strategy behind accounts: understanding the audience, defining content themes, setting posting cadences, and turning analytics into clear, actionable recommendations. I manage social media accounts end-to-end—from strategy to content creation and reporting—while collaborating with clients to define goals and measure impact. I’m comfortable working remotely with diverse teams and I enjoy turning data into concrete, measurable results.

Bryan Lahuerta

I’m Bryan, a freelance digital marketer specializing in social media strategy and content growth. I bring hands-on experience from an apprenticeship at AXA and ongoing freelance work for clients across industries. I hold a Master’s in Digital Marketing & E-commerce and I love building the growth strategy behind accounts: understanding the audience, defining content themes, setting posting cadences, and turning analytics into clear, actionable recommendations. I manage social media accounts end-to-end—from strategy to content creation and reporting—while collaborating with clients to define goals and measure impact. I’m comfortable working remotely with diverse teams and I enjoy turning data into concrete, measurable results.

Available to hire

I’m Bryan, a freelance digital marketer specializing in social media strategy and content growth. I bring hands-on experience from an apprenticeship at AXA and ongoing freelance work for clients across industries. I hold a Master’s in Digital Marketing & E-commerce and I love building the growth strategy behind accounts: understanding the audience, defining content themes, setting posting cadences, and turning analytics into clear, actionable recommendations.

I manage social media accounts end-to-end—from strategy to content creation and reporting—while collaborating with clients to define goals and measure impact. I’m comfortable working remotely with diverse teams and I enjoy turning data into concrete, measurable results.

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Experience Level

Language

French
Fluent
Spanish; Castilian
Fluent
English
Advanced

Work Experience

Freelance Digital Marketing Consultant at Self-employed
January 1, 2024 - Present
Design tailored social media and content strategies based on each client's audience and goals; define content themes, posting schedules and hashtag strategy to maximise reach and engagement; create and schedule social media content (posts, stories and short-form video); monitor account performance and turn analytics into clear, actionable recommendations; manage client relationships end-to-end: onboarding, strategy, reporting and ongoing collaboration.
Digital Marketing Associate (Apprenticeship) at AXA
January 1, 2022 - January 1, 2024
Contributed to the strategic planning of commercial and promotional campaigns; tracked performance indicators and fed insights back into ongoing strategy; coordinated with multiple internal stakeholders across departments; produced content and regular reporting for internal teams.
Retail Sales Advisor at Botanic
January 1, 2021 - January 1, 2022
Identified customer needs and provided tailored, in-store recommendations; handled multiple customers at once in a fast-paced retail environment.
Server / Events at Stables of Como
January 1, 2020 - March 1, 2020
Delivered high-end customer service to an international clientele, in a foreign language; worked as part of a team in a demanding, multicultural environment.
Drive & Multi-purpose Associate at Carrefour
January 1, 2019 - January 1, 2019
Versatile role covering order picking, shelving and checkout.

Education

Master's Degree at INSEEC MSc & MBA, Lyon
January 1, 2022 - January 1, 2024
DUETI — Bachelor's in International Business at Benemérita Universidad Autónoma de Puebla (BUAP), Mexico / Université Lyon 1
January 1, 2018 - January 1, 2019
Associate Degree in Marketing Techniques (DUT) at Université Lyon 1, Site Gratte-Ciel, Villeurbanne
January 1, 2016 - January 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Professional Services, Media & Entertainment, Retail