Bryce Thompson

Lead creative strategy and end-to-end production for social-first campaigns and brand films across digital, social, and video platforms. Directed and mentored a global team of creatives across all phases of production. Shaped campaign messaging and creative direction using performance data and audience insights to improve engagement and content relevance. Partnered with strategy, sales, and account teams to align creative with business goals and support new business development. On-location shoots handling camera operation, lighting, and audio, while managing all phases of post-production including color grading, motion graphics, and audio mixing. Pioneered AI-first video workflows for social and web including script-to-video platforms and voice generation tools.

Produced motion graphics and directed photo and video shoots for B2B and B2C marketing campaigns across web, social, email, and live sports banners. Contributed to end-to-end video production for corporate marketing, events, educational content, and sales initiatives. Supervised and mentored internal teams on real client projects ensuring timely, high quality execution.

Produced and directed high-volume content primarily for social media platforms including Instagram, TikTok, Facebook, LinkedIn, and YouTube. Delivered 150+ external client assets annually while simultaneously producing approximately 30 pieces of internal social content per month. Led end-to-end campaign production for B2C and B2B clients across CPG, food, and beverage categories including storyboard, filming, editing, and motion graphics. Occasionally directed long-form brand video when client needs required. Collaborated with social strategists, advertisers, and sales teams to develop RFP materials supporting new business development. Mentored junior producers and managed onboarding of creative contractors and editors.