For more than 15 years, I have worked with businesses across the construction, infrastructure, engineering and property sectors to build stronger brands, improve visibility and better showcase their expertise, experience and capabilities. My experience spans brand strategy, websites, capability statements, major submissions, marketing collateral, content and digital marketing. Working directly with business owners and leadership teams, I ensure organisations communicate their value clearly and consistently, strengthening both credibility and market presence. Working closely with contractors, consultants, developers, infrastructure providers and industry organisations has given me a deep understanding of the challenges these businesses face. While they are often highly skilled in what they do, promoting their expertise, capabilities and online presence can sometimes take a back seat to delivering projects and serving clients. By aligning brand, marketing and communication activities with business objectives, I ensure their expertise and capabilities are presented with the same professionalism as the work they deliver. I am the founder of Building Brands and a Certified Brand Strategist through LEVEL C, having completed the certification with Marty Neumeier and Andy Starr. _Website not available. Sign in: https://www.twine.net/signup_…

Adele Gannaway

For more than 15 years, I have worked with businesses across the construction, infrastructure, engineering and property sectors to build stronger brands, improve visibility and better showcase their expertise, experience and capabilities. My experience spans brand strategy, websites, capability statements, major submissions, marketing collateral, content and digital marketing. Working directly with business owners and leadership teams, I ensure organisations communicate their value clearly and consistently, strengthening both credibility and market presence. Working closely with contractors, consultants, developers, infrastructure providers and industry organisations has given me a deep understanding of the challenges these businesses face. While they are often highly skilled in what they do, promoting their expertise, capabilities and online presence can sometimes take a back seat to delivering projects and serving clients. By aligning brand, marketing and communication activities with business objectives, I ensure their expertise and capabilities are presented with the same professionalism as the work they deliver. I am the founder of Building Brands and a Certified Brand Strategist through LEVEL C, having completed the certification with Marty Neumeier and Andy Starr. _Website not available. Sign in: https://www.twine.net/signup_…

Available to hire

For more than 15 years, I have worked with businesses across the construction, infrastructure, engineering and property sectors to build stronger brands, improve visibility and better showcase their expertise, experience and capabilities.

My experience spans brand strategy, websites, capability statements, major submissions, marketing collateral, content and digital marketing. Working directly with business owners and leadership teams, I ensure organisations communicate their value clearly and consistently, strengthening both credibility and market presence.

Working closely with contractors, consultants, developers, infrastructure providers and industry organisations has given me a deep understanding of the challenges these businesses face. While they are often highly skilled in what they do, promoting their expertise, capabilities and online presence can sometimes take a back seat to delivering projects and serving clients. By aligning brand, marketing and communication activities with business objectives, I ensure their expertise and capabilities are presented with the same professionalism as the work they deliver.

I am the founder of Building Brands and a Certified Brand Strategist through LEVEL C, having completed the certification with Marty Neumeier and Andy Starr.

Website not available. Sign in: https://www.twine.net/signup

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Language

English
Fluent

Work Experience

Founder, Brand Designer & Marketing Consultant at Building Brands
January 1, 2023 - Present
Overview: Building Brands is a specialist branding, website and marketing consultancy focused on the construction, infrastructure, engineering and property sectors. I lead branding, website and marketing projects from concept through delivery, managing strategy, design, content development, client communication and project coordination. I create visual identities, websites, marketing collateral and capability statements; design tender submissions and presentations; and produce project case studies and marketing materials. I also lead photography, content creation and visual communications across digital and print channels, working closely with clients and stakeholders to deliver clear, engaging communications.
Brand & Marketing Consultant at Stellar Projects
January 1, 2014 - January 1, 2023
Overview: Worked as an extension of the Stellar Projects team for almost a decade, providing branding, marketing, design and digital services as the business evolved. The role spanned brand management, website development, proposals and capability statements, marketing collateral, signage, photography, LinkedIn management, copywriting and day-to-day marketing activities.
Creative Director, Brand Manager & Designer at DELSKE Creative
January 1, 2007 - January 1, 2023
Overview: Founded and led DELSKE Creative, a branding, design and marketing consultancy providing creative, digital and communications services to businesses across New Zealand. Delivered branding, websites, advertising campaigns, marketing collateral, photography, content and visual communications for organisations across the construction, property, retail, entertainment, apparel and professional services sectors. Managed all aspects of the business including client relationships, project delivery, creative direction, business development and financial management.

Education

Certificate - Certified Brand Strategist Level C at Marty Neumeier & Andy Starr
January 1, 2021 - January 1, 2021
Certificate - Certified Brand Specialist Level C at Marty Neumeier & Andy Starr
January 1, 2020 - January 1, 2020
Marketing Management at UC Berkeley Extension
January 1, 2020 - January 1, 2020
Diploma Of Graphic Design at Media Design School
January 1, 2008 - December 31, 2009

Qualifications

Certified Brand Strategist Level C
January 1, 2021 - June 25, 2026
Certified Brand Specialist Level C
January 1, 2020 - June 25, 2026

Industry Experience

Real Estate & Construction, Professional Services, Other
    ONE Wairua

    ONE Wairua is a boutique collection of luxury apartments in Remuera, Auckland, developed by Countrywide Properties.

    Engaged from the early stages of the project, Building Brands created the development’s name and brand, with the branding carried through the brochure, website, showroom environment, and supporting marketing material. The result was a cohesive brand presence that reflected the quality and positioning of the development throughout its sales and marketing journey.

    Stellar Projects

    Stellar Projects is a New Zealand consultancy operating across the infrastructure, commercial, and built environment sectors.

    Building Brands supported Stellar Projects for almost a decade, providing ongoing branding, marketing, design, and digital support as the business evolved and expanded. Working as an extension of the team, the involvement spanned everything from brand management and website development through to proposals, capability statements, photography, signage, advertising, and day-to-day marketing support.

    The long-term partnership helped maintain a consistent and professional brand presence across all client-facing touchpoints while supporting the company’s growth and reputation within the industry.

    Stellar Projects

    Stellar Projects is a New Zealand consultancy operating across the infrastructure, commercial, and built environment sectors.

    Building Brands supported Stellar Projects for almost a decade, providing ongoing branding, marketing, design, and digital support as the business evolved and expanded. Working as an extension of the team, the involvement spanned everything from brand management and website development through to proposals, capability statements, photography, signage, advertising, and day-to-day marketing support.

    The long-term partnership helped maintain a consistent and professional brand presence across all client-facing touchpoints while supporting the company’s growth and reputation within the industry.