Adele Gannaway

Available to hire

For more than 15 years, I have worked with businesses across the construction, infrastructure, engineering and property sectors to build stronger brands, improve visibility and better showcase their expertise,…

About

For more than 15 years, I have worked with businesses across the construction, infrastructure, engineering and property sectors to build stronger brands, improve visibility and better showcase their expertise, experience and capabilities.

My experience spans brand strategy, websites, capability statements, major submissions, marketing collateral, content and digital marketing. Working directly with business owners and leadership teams, I ensure organisations communicate their value clearly and consistently, strengthening both credibility and market presence.

Working closely with contractors, consultants, developers, infrastructure providers and industry organisations has given me a deep understanding of the challenges these businesses face. While they are often highly skilled in what they do, promoting their expertise, capabilities and online presence can sometimes take a back seat to delivering projects and serving clients. By aligning brand, marketing and communication activities with business objectives, I ensure their expertise and capabilities are presented with the same professionalism as the work they deliver.

I am the founder of Building Brands and a Certified Brand Strategist through LEVEL C, having completed the certification with Marty Neumeier and Andy Starr.

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  • Joined June 2026

Industry experience

  • Real Estate & Construction
  • Professional Services
  • Other

Projects · 3

ONE Wairua is a boutique collection of luxury apartments in Remuera, Auckland, developed by Countrywide Properties.

Engaged from the early stages of the project, Building Brands created the development’s name and brand, with the branding carried through the brochure, website, showroom environment, and supporting marketing material. The result was a cohesive brand presence that reflected the quality and positioning of the development throughout its sales and marketing journey.

  • Brand Designer
  • Brand Strategist
  • Designer
  • +2

Stellar Projects is a New Zealand consultancy operating across the infrastructure, commercial, and built environment sectors.

Building Brands supported Stellar Projects for almost a decade, providing ongoing branding, marketing, design, and digital support as the business evolved and expanded. Working as an extension of the team, the involvement spanned everything from brand management and website development through to proposals, capability statements, photography, signage, advertising, and day-to-day marketing support.

The long-term partnership helped maintain a consistent and professional brand presence across all client-facing touchpoints while supporting the company’s growth and reputation within the industry.

  • Brand Designer
  • Brand Strategist
  • Graphic Designer
  • +2

Stellar Projects is a New Zealand consultancy operating across the infrastructure, commercial, and built environment sectors.

Building Brands supported Stellar Projects for almost a decade, providing ongoing branding, marketing, design, and digital support as the business evolved and expanded. Working as an extension of the team, the involvement spanned everything from brand management and website development through to proposals, capability statements, photography, signage, advertising, and day-to-day marketing support.

The long-term partnership helped maintain a consistent and professional brand presence across all client-facing touchpoints while supporting the company’s growth and reputation within the industry.

  • Brand Designer
  • Logo Designer
  • Marketing Consultant
  • +2

Work experience

Founder, Brand Designer & Marketing Consultant · Building BrandsJan 2023 – Present · 3 yrs 11 mos

Overview: Building Brands is a specialist branding, website and marketing consultancy focused on the construction, infrastructure, engineering and property sectors. I lead branding, website and marketing projects from concept through delivery, managing strategy, design, content development, client communication and project coordination. I create visual identities, websites, marketing collateral and capability statements; design tender submissions and presentations; and produce project case studies and marketing materials. I also lead photography, content creation and visual communications across digital and print channels, working closely with clients and stakeholders to deliver clear, engaging communications.

Brand & Marketing Consultant · Stellar ProjectsJan 2014 – Jan 2023 · 9 yrs 1 mo

Overview: Worked as an extension of the Stellar Projects team for almost a decade, providing branding, marketing, design and digital services as the business evolved. The role spanned brand management, website development, proposals and capability statements, marketing collateral, signage, photography, LinkedIn management, copywriting and day-to-day marketing activities.

Creative Director, Brand Manager & Designer · DELSKE CreativeJan 2007 – Jan 2023 · 16 yrs 1 mo

Overview: Founded and led DELSKE Creative, a branding, design and marketing consultancy providing creative, digital and communications services to businesses across New Zealand. Delivered branding, websites, advertising campaigns, marketing collateral, photography, content and visual communications for organisations across the construction, property, retail, entertainment, apparel and professional services sectors. Managed all aspects of the business including client relationships, project delivery, creative direction, business development and financial management.

Education

Certificate - Certified Brand Strategist Level C · Marty Neumeier & Andy Starr2021
Certificate - Certified Brand Specialist Level C · Marty Neumeier & Andy Starr2020
Marketing Management · UC Berkeley Extension2020
Diploma Of Graphic Design · Media Design School2008 – 2009

Certifications and awards

Certified Brand Strategist Level C2021 – 2026
Certified Brand Specialist Level C2020 – 2026

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