Award-winning strategic art director and brand architect with 15 years of experience specializing in scaling high-impact brand systems and bridging the gap between digital identity and the built environment. I have a proven track record in securing high-value investments by translating complex urban planning and municipal goals into compelling visual narratives. I develop scalable brand design systems and lead cross-functional teams to deliver end-to-end solutions from entitlement through community activation.

Christopher J. Shaw

Award-winning strategic art director and brand architect with 15 years of experience specializing in scaling high-impact brand systems and bridging the gap between digital identity and the built environment. I have a proven track record in securing high-value investments by translating complex urban planning and municipal goals into compelling visual narratives. I develop scalable brand design systems and lead cross-functional teams to deliver end-to-end solutions from entitlement through community activation.

Available to hire

Award-winning strategic art director and brand architect with 15 years of experience specializing in scaling high-impact brand systems and bridging the gap between digital identity and the built environment. I have a proven track record in securing high-value investments by translating complex urban planning and municipal goals into compelling visual narratives. I develop scalable brand design systems and lead cross-functional teams to deliver end-to-end solutions from entitlement through community activation.

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Language

English
Fluent

Work Experience

Senior Brand Designer at RVi
September 1, 2024 - August 1, 2025
Directed company-wide rebrand, developing scalable brand standards while implementing systems to streamline collaboration and execution. Strategized and executed the high-stakes visual storytelling and investment collateral that secured $1B for a project in Winslow, AZ. Delivered end-to-end brand solutions supporting clients from planning and entitlement through construction and community activation.
Senior Associate Brand Designer at Norris Design
March 1, 2021 - August 1, 2024
Directed brand design across digital, print, and environmental platforms. Led projects integrating physical and environmental design for community-focused developments. Collaborated with planners and landscape architects to align visual identity with built-environment experiences.
Brand Manager/Designer at City of Englewood
January 1, 2017 - December 1, 2019
Directed a full city rebrand spanning digital, print, experiential, and environmental design, increasing online civic engagement by 40%. Managed internal teams and external partners to deliver award-winning civic initiatives. Earned 2018 3CMA Savvy Award (Publication – Citizen Magazine)
Lead Designer at AmuseMints
January 1, 2016 - December 1, 2016
Designed nationwide retail packaging and promotional campaigns. Partnered with marketing and sales to develop cohesive cross-platform creative strategies.
Corporate Presentation Artist at Ouray Sportswear
September 1, 2012 - January 1, 2016
Produced integrated digital/print presentations and collateral for national apparel campaigns.
Creative Director at Cunningham Falconer
January 1, 2009 - Present
Directed creative campaigns and visual identities for nationally recognized musicians and brands. Delivered illustration, design, and art direction across digital, print, and merchandise platforms. Built long-term niche creative partnerships spanning 15 years with clients in music, lifestyle, and consumer markets.

Education

Associate of Science at Colorado Mountain College
January 11, 2030 - March 18, 2026

Qualifications

2018 3CMA Savvy Award (Publication – Citizen Magazine)
January 1, 2018 - March 18, 2026

Industry Experience

Media & Entertainment, Professional Services, Government, Real Estate & Construction