Christopher M. Enis
As a seasoned SEO and local listings specialist, I help businesses boost visibility and drive qualified leads through Google Business Profile optimization, local SEO, and strategic digital marketing.
About
As a seasoned SEO and local listings specialist, I help businesses boost visibility and drive qualified leads through Google Business Profile optimization, local SEO, and strategic digital marketing. I have hands-on experience managing GBP, Apple Maps, Bing Places, Yext, Moz, GatherUp, Traject, LocalFalcon, and other directory tools to ensure accurate NAP, category alignment, and engaging posts. I excel at turning data into clear, actionable insights and creating content that resonates with local audiences. My approach blends technical SEO with brand storytelling, supported by a collaborative, client-focused mindset.
I thrive in agency environments, delivering performance reporting, strategic guidance, and practical recommendations that translate into tangible growth. I’m passionate about educating stakeholders on the differences between SEO, GBP, and paid ads, and I continually seek innovative ways to improve online presence and lead generation for clients across industries.
- 19 years' experience
- Joined February 2026
Industry experience
- Software & Internet
- Professional Services
- Media & Entertainment
- Education
- Healthcare
Work experience· 5 roles
Fully optimized 20+ GBP listings, including NAP consistency checks, custom service descriptions, product additions, and accurate category alignment to improve local search performance. Created platform-compliant visuals (1080x1080 px) using Adobe Express, Canva, and other tools to support weekly GBP posts and photo updates, enhancing visibility and brand consistency. Managed GBP content strategy across multiple accounts — writing engaging posts, answering customer Q&A, and maintaining a steady cadence of photo uploads to boost profile activity and engagement. Delivered detailed monthly performance reports using GBP Insights and Looker Studio, translating data into client-facing insights and recommendations. Conducted regular spam audits and contributed to reinstatement and verification efforts as needed, ensuring listing compliance and uptime. Supported Local Services Ads and Google Ads campaigns by aligning GBP assets with broader local marketing efforts. Contributed to internal pro
Manage GBP listings for multiple clients, ensuring SEO optimization, engagement, and ranking improvements. Conduct GBP spam audits and competitive research to maintain listing integrity. Optimize local search visibility using Moz, Yext, Apple Maps, Bing Places, LocalFalcon, and other directory tools. Create engaging content, graphics, and Google Posts using Canva & Adobe Express. Provide monthly performance reports and strategic insights to enhance lead generation and visibility. Collaborate with clients to refine local SEO and digital marketing strategy, improving organic rankings and Google visibility.
Managed and optimized client GBP, Bing Places, Moz, Yelp, and Apple Maps listings. Developed SEO and reputation management strategies, increasing local visibility. Conducted competitive research and spam audits for GBP ranking improvements. Led monthly reporting and performance analysis for multiple client accounts.
Education
Certifications and awards
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