Available to hire
I’m Christophe Reiter, a freelance marketing consultant and interim manager with more than 20 years’ experience across national and international blue-chip companies. I help organizations with go-to-market, integrated marketing, brand positioning, change management and team coaching, especially Gen Y & Z. I bring a hands-on, value-driven approach, leading cross-functional teams, launching products and shaping visions into actionable plans.
Based in Brussels, I work across Europe with startups and corporates, fluently bilingual in French and Dutch and proficient in English and German. I enjoy building capable teams, delivering measurable results and fostering sustainable growth for ambitious brands.
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
French
Fluent
Dutch
Fluent
English
Fluent
German
Advanced
Work Experience
Freelance marketing project manager / consultant at Isabel Group Belgium
September 1, 2015 - PresentLeading go-to-market, marketing & communication activities of the Kube ESG platform; supervising and coaching a team of marcom, graphic design and UX profiles.
Ad interim marketing project manager at Carlsberg Importers / Haelterman grp
November 1, 2024 - August 1, 2025Managing campaigns for Carlsberg, St Hubertus & Somersby; coordinating product innovation; campaigns, activations and events.
Ad interim outbound marketing manager at Newpharma
May 1, 2024 - September 1, 2024Coaching a team of 5 outbound/CRM officers; planning and coordinating all digital outbound marketing campaigns; leading reconstruction post-turbulence.
Ad interim go-to-market consultant & project lead at BNP Paribas Fortis
July 1, 2023 - April 1, 2024Launching the youth & financial education project; strategic planning and campaign management for 2024 launch.
Ad interim marketing director at Gimber N.V.
January 1, 2023 - June 1, 2023Launching & coordinating the 2023 marketing plan; coaching and leading 9 HC; budget control; staff to full speed; preparing new product launch.
Head of external communication, branding & digital content (Ad interim) at P&V Insurances
April 1, 2022 - December 1, 2022Defining & implementing the 2022/2023 communication plans; coaching 12 HC; campaign management; budget control; reporting to Global Office.
Head of marketing & communications / consultant (part-time) at Finance & Invest Brussels
March 1, 2021 - March 1, 2022Defining & implementing the 2021-2022 marketing strategy; revamping brand positioning, campaigns, project management & budget control; reporting to CEO.
Freelance marketing / communications consultant at Vanden Borre Belgium
September 1, 2021 - December 1, 2021Initiating and coordinating the communication briefing of the new positioning; leading selection of new advertising agency; kick-starting 2022 campaign.
Ad interim head of marketing & communications / consultant at ARAG Insurances
April 1, 2020 - January 1, 2021Defining & implementing the 2020-2021 marketing strategy; revamping values & brand positioning; website launch; change management; budget control.
Freelance marketing & change consultant / ad interim head of marketing at VIVALDIS INTERIM
February 1, 2018 - December 1, 2018Aligning management with a new vision/mission; repositioning the Vivaldis brand; defining & implementing 2018 marketing strategy; website launch; budgeting.
Freelance business development director at STRATEGIE AGENCY
January 1, 2019 - March 1, 2020Leading business development; gained 4 new accounts in 12 months; supervised campaigns; 50 prospect visits and agency presentations in 12 months.
Freelance client service director at Publicis Group
April 1, 2017 - January 1, 2018Leading the Belfius bank account; coaching a team of 5; integrated campaigns; budgeting; reporting to MD.
Freelance project manager / ad interim head of communications at Puratos
July 1, 2016 - March 1, 2017Managed communication projects; led industrial patisserie event; coordination of a 12-member project team.
Project director at Air Brussels
January 1, 2016 - June 1, 2016Repositioning Leffe campaign; BMW Belux pitch leadership; 10-person team; winning the pitch.
Managing & founding partner at Van Piperzeel Communications (sa/nv)
March 1, 2008 - November 1, 2015Launched boutique agency during 2008 crisis; profitable from year one; major campaigns including Landbouwkrediet / Centea merger into Crelan.
Head of Advertising & communications at Daimler Mercedes - Belgium
January 1, 2007 - March 1, 2008Coaching team; managed 12m€ budget; led local image rejuvenation campaigns; coordination of car show.
Marketing & communications manager at Daimler Chrysler Belgium
March 1, 2005 - January 1, 2007Launched Dodge brand in Belgium; managed a €5m budget; led digital campaigns & activations.
Brand director (Renault account) at Publicis Brussels Belgium
September 1, 2004 - February 1, 2005Managed Renault Belux budget; coached team; integrated media & campaigns.
Account & new business director at Punt A Linea Communications
June 1, 2002 - August 1, 2004Recruited major accounts; doubled gross income; best activation award for JVC 2004.
Regional marketing manager at Sony IT Europe
December 1, 1999 - April 1, 2002Regional business development; set up mid-term plans; improved sales in Germany & France.
Business unit manager at Sony Belgium
August 1, 1997 - November 1, 1999Expanded car audio market share; launched mobile club program.
(junior) product manager at TDK Europe
March 1, 1995 - July 1, 1997Product portfolio analysis; initiated pan-European website; launched campaigns.
Education
Certification in digital strategy at CREA Genève (INSEEC group)
January 11, 2030 - January 1, 2019Bachelor of Science in Communications, Advertising & Corporate Communications at European Communication School Brussels (ECS)
January 11, 2030 - January 1, 1994Bachelor in Business & Marketing Management at KdG Karel de Grote Hogeschool Antwerpen
January 11, 2030 - January 1, 1991Qualifications
EPR/Coach & Team coaching program
January 1, 2021 - December 31, 2022Certification cycle in digital strategy
January 11, 2030 - January 1, 2019Industry Experience
Consumer Goods, Financial Services, Retail, Professional Services, Manufacturing
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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