I am Caecellia Fransiska, a graphic designer with 8+ years of experience across advertising, branding, digital marketing, motion graphics, and web design. I have collaborated with local and international brands, corporate institutions, and agency teams to create visually compelling campaigns that resonate with audiences. I enjoy turning concepts into assets that work across digital and offline channels and thrive in collaborative environments where communication and creativity come together to deliver measurable results. I enjoy turning concepts into responsive, brand-aligned assets for both digital and offline channels. I stay curious about new tools and techniques to keep delivering fresh work in a fast-paced design landscape, and I value teamwork and clear communication to bring ideas to life.…

Caecellia Fransiska

I am Caecellia Fransiska, a graphic designer with 8+ years of experience across advertising, branding, digital marketing, motion graphics, and web design. I have collaborated with local and international brands, corporate institutions, and agency teams to create visually compelling campaigns that resonate with audiences. I enjoy turning concepts into assets that work across digital and offline channels and thrive in collaborative environments where communication and creativity come together to deliver measurable results. I enjoy turning concepts into responsive, brand-aligned assets for both digital and offline channels. I stay curious about new tools and techniques to keep delivering fresh work in a fast-paced design landscape, and I value teamwork and clear communication to bring ideas to life.…

Available to hire

I am Caecellia Fransiska, a graphic designer with 8+ years of experience across advertising, branding, digital marketing, motion graphics, and web design. I have collaborated with local and international brands, corporate institutions, and agency teams to create visually compelling campaigns that resonate with audiences. I enjoy turning concepts into assets that work across digital and offline channels and thrive in collaborative environments where communication and creativity come together to deliver measurable results.

I enjoy turning concepts into responsive, brand-aligned assets for both digital and offline channels. I stay curious about new tools and techniques to keep delivering fresh work in a fast-paced design landscape, and I value teamwork and clear communication to bring ideas to life.

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Language

English
Advanced
Indonesian
Fluent

Work Experience

Senior Graphic Designer at W3 -O Pte Ltd
January 1, 2022 - December 31, 2025
Designed advertising creatives for digital campaigns and social media ads; collaborated with marketing teams to deliver conversion-focused visuals; supported international brands including Canon, Omron, Vaseline, Wong Coco, Ive’s, and MyJelly.
Senior Graphic Designer at MAXIMUM
January 1, 2018 - December 31, 2021
Produced motion graphics and campaign visuals for large-scale brand events.
Web Designer at MEKANUMA
January 1, 2017 - January 1, 2018
UI design and web layout development
Freelance Graphic Designer at PINDAD
January 1, 2017 - January 1, 2018
Institutional and marketing design materials
Strategist Intern at IDEAMAJU
January 1, 2016 - January 1, 2016
Digital campaign ideation for FMCG brands

Education

Bachelor of Graphic Design at Institut Teknologi Harapan Bangsa
January 11, 2030 - January 29, 2026
Bachelor of Graphic Design at Institut Teknologi Harapan Bangsa, Bandung
January 11, 2030 - January 29, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet
    UI/UX Design – Selected Product & Dashboard Work

    A selection of UI/UX design work focused on clarity, usability, and real-world
    product needs.

    My work covers end-to-end design, from understanding user goals to creating
    clean, functional interfaces that balance visual clarity with practicality.

    Scope of work:
    – User flow & wireframing
    – High-fidelity UI design
    – Dashboard & web interface layouts
    – Design systems & component consistency

    Selected UI/UX works:
    https://www.behance.net/XXXXX

    Performance Ad & E-commerce Visuals (Selected Works)

    A curated selection of performance-driven ad creatives and e-commerce visuals.

    My role focused on translating campaign goals into clean, high-impact visuals
    optimized for conversion across social media and marketplaces.

    Deliverables include:
    – Paid social ads (Instagram & Meta placements)
    – E-commerce product visuals
    – Campaign key visuals

    Selected works:
    https://www.behance.net/caecelliacika

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