I blend illustration, design and AI to create distinctive visual storytelling. I am an Illustrator and graphic designer specialising in AI-enhanced visual creation, branding and digital design. I combine traditional illustration and graphic design with emerging generative tools to produce distinctive visuals, brand assets and digital experiences. My recent work spans web3, advertising and digital products, creating campaigns, identities and interface designs.

Cal South

PRO

I blend illustration, design and AI to create distinctive visual storytelling. I am an Illustrator and graphic designer specialising in AI-enhanced visual creation, branding and digital design. I combine traditional illustration and graphic design with emerging generative tools to produce distinctive visuals, brand assets and digital experiences. My recent work spans web3, advertising and digital products, creating campaigns, identities and interface designs.

Available to hire

I blend illustration, design and AI to create distinctive visual storytelling. I am an Illustrator and graphic designer specialising in AI-enhanced visual creation, branding and digital design.

I combine traditional illustration and graphic design with emerging generative tools to produce distinctive visuals, brand assets and digital experiences. My recent work spans web3, advertising and digital products, creating campaigns, identities and interface designs.

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Language

English
Fluent
German
Intermediate

Work Experience

Graphic Designer (Web3 Wallet) at LACE
May 1, 2025 - December 1, 2025
Merchandise design, social media graphics, digital advertising assets, website design and brand development.
Graphic Designer at Free Period
January 1, 2025 - Present
Branding, campaign visuals, merchandise design, social content and website design supporting a social impact campaign around free period products.
Web & UX Designer at Pickleball UK
November 1, 2024 - March 1, 2025
Website design and UX development for a national sports organisation.
Freelance Drum Technician – International Touring
October 1, 2017 - August 1, 2025
Worked globally with major touring artists as a drum technician, supporting live performances across international tours. The role involved technical preparation, equipment maintenance, logistics and working within high-pressure live production environments.
Senior Drum Technician at John Henry’s Ltd
March 1, 2016 - October 1, 2017
Managed preparation and maintenance of over 250 professional drum kits and a large inventory of orchestral and electronic percussion equipment. Worked closely with artists, tour managers and production teams.
UX/ Graphic Designer at JV Nails & Beauty
January 6, 2025 - May 14, 2025
Branding, Website build, Website Design, Website management

Education

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Qualifications

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Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Other