I'm Cali Warham, a freelance copywriter with over 15 years of experience shaping copy for jewellery, luxury goods, health & wellbeing, outdoor clothing and charity sectors. I also bring publishing and production skills gained in fast-paced head office retail environments, delivering copy that informs, engages and converts. I specialise in copywriting, content management, content strategy, SEO optimisation and video scripting, with a knack for maintaining a consistent brand voice across channels. I’m adaptable, collaborative and always eager to explore new sectors.…I'm Cali Warham, a freelance copywriter with over 15 years of experience shaping copy for jewellery, luxury goods, health & wellbeing, outdoor clothing and charity sectors. I also bring publishing and production skills gained in fast-paced head office retail environments, delivering copy that informs, engages and converts. I specialise in copywriting, content management, content strategy, SEO optimisation and video scripting, with a knack for maintaining a consistent brand voice across channels. I’m adaptable, collaborative and always eager to explore new sectors.WWWW…