I'm a strategic sales and marketing consultant specializing in premium sales and brand growth, with a strong track record in social media management, content creation, and consultative selling. I integrate deep product knowledge with authentic wellness advocacy to deliver high-touch, consultative client experiences. I'm motivated to leverage these skills within an outbound sales team that values initiative, strategy, and relationship-building, and I bring a collaborative, results-driven approach to every project.

Shelby Adkins

I'm a strategic sales and marketing consultant specializing in premium sales and brand growth, with a strong track record in social media management, content creation, and consultative selling. I integrate deep product knowledge with authentic wellness advocacy to deliver high-touch, consultative client experiences. I'm motivated to leverage these skills within an outbound sales team that values initiative, strategy, and relationship-building, and I bring a collaborative, results-driven approach to every project.

Available to hire

I’m a strategic sales and marketing consultant specializing in premium sales and brand growth, with a strong track record in social media management, content creation, and consultative selling. I integrate deep product knowledge with authentic wellness advocacy to deliver high-touch, consultative client experiences.

I’m motivated to leverage these skills within an outbound sales team that values initiative, strategy, and relationship-building, and I bring a collaborative, results-driven approach to every project.

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Work Experience

Receptionist at H&R Block
January 1, 2026 - Present
Provided front-desk support, greeted clients, and directed inquiries; managed phone calls, appointment scheduling, and client records with high attention to detail; ensured a welcoming experience and coordinated communication between clients and tax professionals.
Member Experience & Communications Specialist at Alo Yoga
July 1, 2023 - December 31, 2025
Delivered an elevated in-store experience by combining product knowledge with authentic wellness advocacy; educated customers on Alo's wellness mission and community initiatives; enhanced brand alignment and retention. Trained new team members on store procedures and quality standards. Managed social media accounts, creating engaging content to increase visibility and brand awareness. Assisted with digital communications including content creation, captions, and audience engagement. Experienced in platforms like Instagram, email outreach, and digital branding strategies. Supported promotional efforts and client engagement through online communication.
Luxury Sales Associate | Wellness Ambassador at Alo Yoga
February 1, 2025 - Present
Delivered an elevated in-store experience by combining deep product knowledge with personal wellness advocacy; built relationships with clients to drive brand loyalty; represented Alo’s wellness mission through in-store and online interactions; collaborated with teams to meet sales targets while maintaining exceptional service.
Wellness Ambassador at ALO Yoga
January 1, 2023 - Present
Delivered an elevated in-store experience by combining deep product knowledge with personal use and authentic wellness advocacy. Educated customers on Alo's wellness mission and community initiatives, enhancing brand alignment and retention. Tracked and exceeded key performance indicators (KPIs), contributing to consistent overachievement of sales goals.
Personal Brand Manager at Katya Anastasia Suchitsk LLC
April 1, 2025 - Present
Updated and optimized media kits regularly to reflect performance metrics, brand evolution, and current partnership opportunities. Planned and managed broadcast channel content, ensuring consistency with the brand’s tone of voice and overall marketing strategy. Scheduled content based on peak engagement times and trending topics to boost reach and relevance.
Social Media Manager at Katya Anastasia Suchitsk LLC
February 1, 2025 - Present
Research-based content strategy planning. Edit and produce engaging short-form videos optimized for TikTok, Instagram Reels, and other social platforms. Source and coordinate with creators and collaborators to produce compelling, high-reach content.
Luxury Sales Expert at ALO Yoga
July 1, 2023 - December 1, 2025
Drove revenue growth via upselling and cross-selling, increasing conversion, ATV, and UPT. Represented deep product knowledge with authentic wellness advocacy to deliver a high-touch, consultative client experience. Served as Brand Ambassador, articulating the organization’s mission and community initiatives to deepen brand alignment and drive long-term client retention. Exceeded rigorous KPIs through a results-oriented approach, consistently outperforming sales targets and contributing to regional growth.
Social Media Manager Assistant
February 1, 2025 - October 1, 2025
Updated and optimized media kits regularly to reflect performance metrics, branding evolutions, and current partnership opportunities. Scheduled content based on peak engagement times and trending topics to boost reach and relevance. Sourced and coordinated with creators and collaborators to produce compelling, high-reach content. Supported campaign launches by coordinating timelines, deliverables, and asset distribution across platforms.
High-Ticket Sales Closer (Info Products & Digital Education)
October 1, 2024 - January 1, 2025
Closed premium digital education and coaching programs ranging from $2K–$15K+, converting inbound leads from social, email, ads, and web inbound channels. Qualified prospects using needs analysis and budget fit; conducted discovery calls, handled objections, and guided prospects through consultative sales conversations. Conducted follow-ups via email, SMS, and CRM workflows.

Education

at Santa Monica College
January 11, 2030 - May 9, 2026
Business Administration at Santa Monica College
January 1, 2024 - May 9, 2026
Business Administration at Santa Monica College
January 11, 2030 - May 9, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Media & Entertainment, Professional Services, Education