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Hi, I’m Camilla Lai, a Milan-based marketing and communications professional with a strong passion for fashion, branding and events. I enjoy turning creative concepts into engaging brand narratives, coordinating cross-functional teams, and building meaningful relationships with audiences and content creators. In my twenties I moved to Milan to pursue my interests in fashion and digital media. I love traveling to learn about new places and cultures, which has sharpened my English and adaptability. I’m excited to bring energy, curiosity, and a collaborative spirit to new projects and teams.…Hi, I’m Camilla Lai, a Milan-based marketing and communications professional with a strong passion for fashion, branding and events. I enjoy turning creative concepts into engaging brand narratives, coordinating cross-functional teams, and building meaningful relationships with audiences and content creators. In my twenties I moved to Milan to pursue my interests in fashion and digital media. I love traveling to learn about new places and cultures, which has sharpened my English and adaptability. I’m excited to bring energy, curiosity, and a collaborative spirit to new projects and teams.

Camilla Lai

Social Media Manager, Copywriter, Brand Designer, +2

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Hi, I’m Camilla Lai, a Milan-based marketing and communications professional with a strong passion for fashion, branding and events. I enjoy turning creative concepts into engaging brand narratives, coordinating cross-functional teams, and building meaningful relationships with audiences and content creators. In my twenties I moved to Milan to pursue my interests in fashion and digital media. I love traveling to learn about new places and cultures, which has sharpened my English and adaptability. I’m excited to bring energy, curiosity, and a collaborative spirit to new projects and teams.…Hi, I’m Camilla Lai, a Milan-based marketing and communications professional with a strong passion for fashion, branding and events. I enjoy turning creative concepts into engaging brand narratives, coordinating cross-functional teams, and building meaningful relationships with audiences and content creators. In my twenties I moved to Milan to pursue my interests in fashion and digital media. I love traveling to learn about new places and cultures, which has sharpened my English and adaptability. I’m excited to bring energy, curiosity, and a collaborative spirit to new projects and teams.

Available to hire

Hi, I’m Camilla Lai, a Milan-based marketing and communications professional with a strong passion for fashion, branding and events. I enjoy turning creative concepts into engaging brand narratives, coordinating cross-functional teams, and building meaningful relationships with audiences and content creators.

In my twenties I moved to Milan to pursue my interests in fashion and digital media. I love traveling to learn about new places and cultures, which has sharpened my English and adaptability. I’m excited to bring energy, curiosity, and a collaborative spirit to new projects and teams.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

Italian

Fluent

English

Advanced

French

Advanced

Work Experience

Junior Social Media Manager at Serviceplan Italia

January 1, 2024 - Present

Brand image communication; staff engagement through social communications; content planning for editorial calendar; social media management; copywriting; updating company press kit; organizing events.

Communication Assistant at Fincantieri S.p.A.

September 1, 2023 - January 31, 2025

Support in communications activities, assisting with marketing and communication initiatives; coordination with internal teams and external partners; content creation and event support.

Customer Care at La Rinascente

January 1, 2022 - December 31, 2023

Editorial plan development, community moderation, scouting, organizing the work of the creative team and managing customer relations; Meta social advertising; activation and relationship management with content creators; KPI monitoring and performance reporting; creative support; crisis management for clients.