I'm a designer who loves creating solutions that actually make sense to people. I’m all about understanding how users think, what they feel, and how brands can connect with them in a creative way. Whether it’s shaping a brand’s identity, simplifying a user journey, or crafting a smart marketing idea, I’m always happy when I’m brainstorming and turning ideas into something people enjoy and remember. My career spans ad agencies, public sector organizations, and a pioneering Latin American startup that achieved unicorn status. I specialize in crafting compelling visuals that don’t just look good, but boost engagement, drive conversions, and build long-term brand loyalty.

Camilo Arango V.

I'm a designer who loves creating solutions that actually make sense to people. I’m all about understanding how users think, what they feel, and how brands can connect with them in a creative way. Whether it’s shaping a brand’s identity, simplifying a user journey, or crafting a smart marketing idea, I’m always happy when I’m brainstorming and turning ideas into something people enjoy and remember. My career spans ad agencies, public sector organizations, and a pioneering Latin American startup that achieved unicorn status. I specialize in crafting compelling visuals that don’t just look good, but boost engagement, drive conversions, and build long-term brand loyalty.

Available to hire

I’m a designer who loves creating solutions that actually make sense to people. I’m all about understanding how users think, what they feel, and how brands can connect with them in a creative way. Whether it’s shaping a brand’s identity, simplifying a user journey, or crafting a smart marketing idea, I’m always happy when I’m brainstorming and turning ideas into something people enjoy and remember.

My career spans ad agencies, public sector organizations, and a pioneering Latin American startup that achieved unicorn status. I specialize in crafting compelling visuals that don’t just look good, but boost engagement, drive conversions, and build long-term brand loyalty.

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Language

English
Fluent
Spanish; Castilian
Fluent
German
Intermediate
French
Beginner

Work Experience

Graphic Designer at Rev
January 1, 2021 - December 31, 2024
Designed performance-driven visual assets for digital campaigns, newsletters, social media, banners, and landing pages. Partnered with SEO and content teams to enhance CRO and optimize UX. Developed on-brand visuals aligned with messaging across multiple platforms and devices. Key contributor to the BREV template, improving navigation and user retention.
Graphic Designer at Rev
January 1, 2021 - December 31, 2024
Designed performance-driven visual assets for digital campaigns, newsletters, social media, banners, and landing pages. Partnered with SEO and content teams to enhance CRO and optimize UX. Developed on-brand visuals aligned with messaging across multiple platforms and devices. Key contributor to the BREV template, improving navigation and user retention.
UX/UI Designer at Digital Bearhug
July 1, 2019 - February 1, 2022
Designed branded digital experiences (websites, mobile UI, motion graphics) that elevated user journeys. Led heuristic evaluations and A/B testing, achieving significant improvements in usability and conversions. Collaborated with dev and marketing teams to execute strategies aligned with KPIs and audience behaviors.
UX/UI Designer at Digital Bearhug
July 1, 2019 - February 1, 2022
Designed branded digital experiences (websites, mobile UI, motion graphics) that elevated user journeys. Led heuristic evaluations and A/B testing, achieving significant improvements in usability and conversions. Collaborated with development and marketing teams to execute strategies aligned with KPIs and audience behaviors.
Graphic Designer at Rappi
January 1, 2018 - July 1, 2019
Designed ATL & BTL campaign materials across multiple markets including Mexico, Uruguay, Chile, Ecuador, and Colombia. Created high-quality assets for social media, digital campaigns, and advertising materials. Known for quick turnaround times and ability to deliver creative solutions under pressure. Worked in fast-paced, high-growth environments, adapting designs for dynamic brand needs.
Graphic Designer at Rappi
January 1, 2018 - July 1, 2019
Designed ATL & BTL campaign materials across multiple markets, including Mexico, Uruguay, Chile, Ecuador, and Colombia. Created high-quality assets for social media, digital campaigns, and advertising materials. Known for quick turnaround times and ability to deliver creative solutions under pressure. Worked in fast-paced, high-growth environments, adapting designs for dynamic brand needs.

Education

Bachelor Degree at U.P.B Medellín
January 1, 2012 - December 31, 2016
Bachelor Degree at U.P.B Medellín
January 1, 2016 - December 31, 2016

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Retail, Government