Available to hire
I help businesses and professionals stand out with clear, engaging content. With 5+ years in social media and content marketing, I’ve worked on strategies that drive engagement, build authority, and make content work harder.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
French
Intermediate
Work Experience
Community and Social Media Manager at Drummond Group LLC.
September 1, 2024 - PresentOversee the development and execution of social media and community engagement strategies, increasing brand awareness and fostering customer advocacy. Curate and distribute marketing content across LinkedIn, YouTube, and other channels to support brand storytelling, demand generation, and audience growth. Lead content creation initiatives, including video, podcast development, and graphic design, ensuring alignment with brand standards. Manage social media monitoring, performance reporting, and satisfaction survey processes to drive continuous improvement and customer engagement. Support internal subject matter experts with professional branding activities and represent Drummond at industry events.
Marketplace Content Specialist – Partner Onboarding at Geotab Inc.
September 1, 2024 - September 25, 2025Oversee the onboarding process for Marketplace Partners, providing comprehensive support from initiation to launch, including presenting requirements, offering guidance on content creation, and ensuring quality standards are met. Spearhead brainstorming sessions to generate innovative ideas for both internal and external marketing activities, leveraging expertise in content development, optimization, advertising, and events planning. Collaborate closely with Resellers, Partners, and various internal stakeholders to synchronize brand awareness efforts and ensure cohesive marketing strategies across channels and brand identities in partnerships. Strategize and implement initiatives to engage target audiences through webinars and email, effectively driving brand visibility and customer engagement. Proactively maintains relationships with Marketplace Partners post-launch, offering ongoing assistance to refine marketing materials as needed, ensuring sustained partner satisfaction and alignm
Social Media and Communications Specialist - Manager at Smile CDR (doing business as Smile Digital Health)
January 31, 2023 - September 25, 2025Optimized and executed eighty-four (84) working social media campaigns for events, blogs, product, and press releases in a highly technical B2B audience ensuring brand consistency in content and presence. Managed content exchange with multiple resources and subject matter experts for eleven (11) press releases, and fifty-eight (58) marketing plans. Conducted content review and upload on four (4) public platforms. Directed four (4) digital marketing specialists on best practices when developing and executing social media strategies based on industry insights and trends. Optimized audience journey from social platforms to website by advising on content best practices with four (4) demo pages and multiple branded link tree landing pages for blog series.
Social Media Engagement Analyst, Marketing (Digital Marketing Analyst) at Fleet Complete
January 31, 2022 - September 25, 2025Created proposals for campaign programs based on competitive research. Produced bi-weekly and monthly reports on social media performances and market competition. Implemented best practices for social media strategies and content based on industry insights and trends. Directly managed social media engagement of fourteen (14) public accounts including Google Reviews and iOS/Google App Reviews. Managed client communications in Salesforce-Social Studio platform, directing issues to customer representatives as appropriate.
Marketing Assistant - Social Media Manager at MIKADO International
August 31, 2021 - September 25, 2025Created content proposals and supported brainstorming for project campaigns for seven (7) known retail brands. Conducted desktop research on market competitions, partners, and other project related matters. Managed and curated brands on selected digital channels and partnerships with businesses and eighty (80) nano to micro talents. Assisted in client and partner relations regarding internal production, shipping management, and communication that brought about two (2) podcast campaigns and sixteen (16) video productions with 12 thousand views.
Marketing Coordinator at BPI Family Savings Bank, subsidiary of Bank of the Philippine Islands - a universal bank
October 31, 2018 - September 25, 2025Managed the collection, organization and safekeeping of confidential documents of 44 partner property development companies and housing loan accounts. Co-organized three (3) community events and ceremonies for the Marketing Support Unit. Proponent of a process improvement that reduced liability and legal costs traced to human error by decreasing human intervention in the digital flow of client compliance information. Three-time BPI WOW Awardee for achieving the highest rates in areas of Work Productivity, Quality of Output and Overall Performance.
Community and Social Media Manager at Drummond Group LLC.
September 1, 2024 - PresentLed the development and execution of social media and community engagement strategies, increasing brand awareness and customer advocacy. Curated cross-channel content (LinkedIn, YouTube, and others) to support storytelling, demand generation, and audience growth. Directed content creation initiatives including video, podcast development, and graphic design, ensuring alignment with brand standards. Managed social media monitoring, performance reporting, and satisfaction surveys to drive continuous improvement. Supported internal subject matter experts with branding activities and represented Drummond at industry events.
Marketplace Content Specialist – Partner Onboarding at Geotab Inc.
September 1, 2024 - September 25, 2025Onboarded Marketplace Partners from initiation to launch, presenting requirements, guiding content creation, and ensuring quality standards. Led brainstorming sessions for internal and external marketing activities and collaborated with Resellers, Partners, and internal stakeholders to synchronize brand efforts across channels. Implemented webinars and email campaigns to engage target audiences and drive visibility. Maintained post-launch partner relationships to refine marketing materials and ensure ongoing alignment with standards.
Social Media and Communications Specialist - Manager at Smile CDR (doing business as Smile Digital Health)
January 1, 2023 - September 25, 2025Optimized and executed eighty-four social media campaigns for a highly technical B2B audience, maintaining brand consistency across events, blogs, product, and press releases. Managed content exchange for eleven press releases and fifty-eight marketing plans. Directed four digital marketing specialists on best practices, and optimized the audience journey from social platforms to the website with dedicated demo pages and branded link trees.
Social Media Engagement Analyst, Marketing (Digital Marketing Analyst) at Fleet Complete
January 1, 2022 - September 25, 2025Created proposals for campaign programs based on competitive research; produced bi-weekly and monthly reports on social media performance and market competition. Implemented best practices for social media strategies and content. Directly managed engagement of fourteen public accounts including Google Reviews and iOS/Google App Reviews. Managed client communications in Salesforce-Social Studio, directing issues as appropriate.
Marketing Assistant - Social Media Manager at MIKADO International
August 1, 2021 - September 25, 2025Created content proposals and supported brainstorming for project campaigns across seven known retail brands. Conducted desktop research on market competitions, partners, and related matters. Managed and curated brands on selected digital channels and partnerships with eighty nano to micro talents. Assisted in client and partner relations regarding internal production, shipping management, and communication, resulting in two podcast campaigns and sixteen video productions with 12 thousand views.
Marketing Coordinator at BPI Family Savings Bank
October 1, 2018 - September 25, 2025Managed the collection, organization, and safekeeping of confidential documents for 44 partner property development companies and housing loan accounts. Co-organized three community events and proposed process improvements to reduce liability and legal costs by decreasing human intervention in the digital flow of client compliance information. Three-time BPI WOW Awardee for achieving high performance in productivity and quality.
Community and Social Media Manager at Drummond Group LLC.
September 1, 2024 - PresentOversees the development and execution of social media and community engagement strategies, increasing brand awareness and fostering customer advocacy. Curates and distributes marketing content across LinkedIn, YouTube, and other channels to support brand storytelling, demand generation, and audience growth. Leads content creation initiatives, including video, podcast development, and graphic design, ensuring alignment with brand standards. Manages social media monitoring, performance reporting, and satisfaction survey processes to drive continuous improvement and customer engagement. Supports internal subject matter experts with professional branding activities and represents Drummond at industry events.
Marketplace Content Specialist – Partner Onboarding at Geotab Inc.
September 1, 2024 - September 25, 2025Oversees the onboarding process for Marketplace Partners, providing comprehensive support from initiation to launch, including presenting requirements, offering guidance on content creation, and ensuring quality standards are met. Spearheads brainstorming sessions to generate innovative ideas for both internal and external marketing activities, leveraging expertise in content development, optimization, advertising, and events planning. Collaborates closely with Resellers, Partners, and various internal stakeholders to synchronize brand awareness efforts and ensure cohesive marketing strategies across all channels and brand identities in partnerships. Strategizing and implementing initiatives to engage target audiences through diverse channels such as webinars and email, effectively driving brand visibility and customer engagement. Proactively maintains relationships with Marketplace Partners post-launch, offering ongoing assistance to refine marketing materials as needed, ensuring sust
Social Media and Communications Specialist - Manager at Smile CDR (doing business as Smile Digital Health)
January 31, 2023 - September 25, 2025Optimized and executed eighty-four (84) working social media campaigns for events, blogs, product, and press releases in a highly technical B2B audience ensuring brand consistency in content and presence. Managed content exchange with multiple resources and subject matter experts for eleven (11) press releases, and fifty-eight (58) marketing plans. Directed four (4) digital marketing specialists on best practices when developing and executing social media strategies based on industry insights and trends. Optimized audience journey from social platforms to website by advising on content best practices with four (4) demo pages and multiple branded link tree landing pages for blog series.
Social Media Engagement Analyst, Marketing (Digital Marketing Analyst) at Fleet Complete
January 31, 2022 - September 25, 2025Created proposals for campaign programs based on competitive research. Produced bi-weekly and monthly reports on social media performances and market competition. Implemented best practices for social media strategies and content based on industry insights and trends. Directly managed social media engagement of fourteen (14) public accounts including Google Reviews, and iOS/Google App Reviews. Managed client communications in Salesforce-Social Studio platform, directing issues to customer representatives as appropriate.
Marketing Assistant - Social Media Manager at MIKADO International
August 31, 2021 - September 25, 2025Created content proposals and supported brainstorming for project campaigns for seven (7) known retail brands. Conducted desktop research on market competitions, partners, and other project related matters. Managed and curated brands on selected digital channels and partnerships with businesses and eighty (80) nano to micro talents. Assisted in client and partner relations regarding internal production, shipping management, and communication that brought about two (2) podcast campaigns and sixteen (16) video productions with 12 thousand views.
Marketing Coordinator at BPI Family Savings Bank, subsidiary of Bank of the Philippine Islands - a universal bank
October 31, 2018 - September 25, 2025Managed the collection, organization and safekeeping of confidential documents of 44 partner property development companies and housing loan accounts. Co-organized three (3) community events and ceremonies for the Marketing Support Unit. Proponent of a process improvement that reduced liability and legal costs traced to human error by decreasing human intervention in the digital flow of client compliance information. Three-time BPI WOW Awardee for achieving the highest rates in areas of Work Productivity, Quality of Output and Overall Performance.
Education
Certificate in Digital Strategy and Communications Management at University of Toronto – Continuing Studies
January 11, 2030 - September 25, 2025Certificate in Strategic Public Relations at University of Toronto – Continuing Studies
January 11, 2030 - September 25, 2025BA European Studies - Business Track, minor in English Literature at Ateneo de Manila University
January 11, 2030 - September 25, 2025Certificate in French Language and Culture at Ciel de Strasbourg, France
January 11, 2030 - September 25, 2025Certificate at University of Toronto – Continuing Studies
January 11, 2030 - September 25, 2025Certificate at University of Toronto – Continuing Studies
January 11, 2030 - September 25, 2025BA at Ateneo de Manila University (ADMU)
January 11, 2030 - September 25, 2025Certificate at Ciel de Strasbourg
January 11, 2030 - September 25, 2025Certificate in Digital Strategy and Communications Management at University of Toronto – Continuing Studies
January 11, 2030 - September 25, 2025Certificate in Strategic Public Relations at University of Toronto – Continuing Studies
January 11, 2030 - September 25, 2025BA European Studies - Business Track, minor in English Literature at Ateneo de Manila University
January 11, 2030 - September 25, 2025Certificate in French Language and Culture at Ciel de Strasbourg, France
January 11, 2030 - September 25, 2025Qualifications
Certificate in Digital Strategy and Communications Management
January 11, 2030 - September 25, 2025Certificate in Strategic Public Relations
January 11, 2030 - September 25, 2025BA European Studies - Business Track, minor in English Literature
January 11, 2030 - September 25, 2025Certificate in French Language and Culture
January 11, 2030 - September 25, 2025Certificate in Digital Strategy and Communications Management
January 11, 2030 - September 25, 2025Certificate in Strategic Public Relations
January 11, 2030 - September 25, 2025Certificate in French Language and Culture
January 11, 2030 - September 25, 2025Industry Experience
Professional Services, Media & Entertainment, Software & Internet, Education, Other, Retail, Healthcare
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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