Head of Affiliates at Bluebell B.V.

Leading a team of affiliate managers, account executives, and analysts to meet KPI targets; onboarding high-value affiliates and strategic partners including influencers and media buyers; developing SEO-aligned growth campaigns with affiliates; setting and achieving marketing team goals to maximize ROI; negotiating commercial terms, commission structures, and incentive models; analyzing traffic quality, conversion funnels, and partner performance for ROI and compliance; monitoring affiliate activity to detect fraud and ensure brand guideline adherence; collaborating cross-functionally with CRM, SEO, Paid Media, Finance, and Product teams to ensure a consistent customer journey; reporting performance dashboards and forecasts to C-level stakeholders with actionable insights.

Operations Manager at Condor Gaming

Joined as part of a brand launch; played a pivotal role in the foundational stage; built CRM setup with developers; integrated payment system; recruited and trained two support agents; handled logo design coordination and content localization; led development of welcome journey campaigns; on-boarded affiliate partners; launched the brand online and drove early user acquisition.

Marketing Manager at Perform CS

Developed marketing materials and campaigns; managed company website content; overseen partnerships with business associates; coordinated with external agencies, managed briefs and budgets; tracked KPI metrics and ensured campaigns aligned with business objectives; planned and tracked spend; contributed to driving YouTube and other paid traffic.

Affiliate Marketing Manager at Neat Play - ST Media

Managed affiliate marketing for 9 brands with a 1M EUR monthly budget; analyzed pre- and post-campaign data; optimized campaigns; built and presented performance reports; recruited new affiliates and negotiated media buys; created opportunities for YouTube traffic; built relationships with external and internal partners; planned annual budget and tracked spend; prepared materials for affiliate fairs (LAC and SIGMA) and coordinated on-site activations.

CRM Team Lead at Realm Entertainment and Throne Entertainment

Managed CRM for 6 brands with a 3M EUR monthly budget; planned and executed monthly marketing campaigns; segmented customers and defined KPIs; created detailed performance dashboards; conducted VIP-focused campaigns and investor-facing briefs; coordinated cross-team CRM activities with marketing and product.

Campaign Manager at Realm Entertainment

Managed campaigns for VIP/customers; developed marketing campaigns and assets; managed agency relationships; coordinated with external partners; aligned campaigns with business priorities; prepared briefs and final assets for design and delivery.

Customer Support Specialist at Realm Entertainment

Developed CRM methods for 3 segments across 4 brands; managed CRM processes for VIP customers; supported customers via online chat and email, ensuring timely responses and high satisfaction.

Project Coordinator at Community Volunteers Foundation (TOG)

Coordinated workshops; created content (play roles & case analyses); organized team activities and project logistics; supported program delivery.

Logistics Specialist at Culture Hunters Project (UNDP)

Planned and prepared project materials (e-book, heritage page); managed coordination between UNDP and TOG; supported logistics and field activities.

Project Coordinator at Istanbul Bilgi University and TOG

Managed coordination between university and TOG; supported project planning and implementation.

Trainer at TOG

Planned workshops; designed training content and organized training sessions for volunteers and program participants.

Purchasing Specialist at Mika Tours Management Ltd.

Managed venues and events; increased venues from 4 to 10; supervised 60 staff and a 1M EUR annual budget; coordinated venue orders, inventory, and cross-departmental collaboration.

Sales Representative at Marti Container Services SA

Responsible for bookings and monitoring of all containers in the line; produced performance reports for the sales team; presented to the working committee.

Affiliate Marketing Manager at Perform CS

Managed all affiliate marketing activities for 9 brands with a ~1MEUR monthly marketing budget; collected and analyzed campaign data; presented reports and recommendations to management; identified new affiliates; built reports; negotiated and purchased media; explored new traffic sources and SEO-driven campaigns (including YouTube traffic), and planned the annual budget and tracking of actual spend.

Affiliate Marketing Manager at Neat Play - STM Media

Managed affiliate marketing activities for 9 brands across Sweden and Malta, with a ~1MEUR monthly budget; analyzed pre- and post-campaign data; optimized campaigns; reported to management; sourced new affiliates, built relationships, and negotiated media buys; developed SEO-driven campaigns including YouTube traffic and partnerships; planned annual budget and monitored spend.

CRM Team Leader at Realm Entertainment and Throne Entertainment

Managed CRM for 6 brands; oversaw a 3MEUR monthly budget and a team of 15 people; planned monthly marketing campaigns with detailed budgets, objectives, segmentation and KPIs; presented budgeting reports to management; segmented customers and created strategies and campaigns per segment; tracked results and reported to management; prepared briefs for design teams and ensured VIP campaigns were delivered.

Sales Representative at Marti Container Services S.A.

Responsible for bookings and monitoring of all containers; produced performance reports for line management; coordinated with other clubs and venue managers for weekly organization; arranged orders, tracked inventory, and reported to management.

Traffic Manager at Giti2c Gaming

Identify and test new traffic sources; daily monitoring, analysis, and activation of traffic sources; assemble monthly reports with transactions and network insights; coordinate with traffic sources and KPI fulfillment for the Geo Gaming Malta team.

Acquisition Marketing Manager at Condor Gaming, Malta

Lead acquisition marketing; onboard high-value affiliates and strategic partners; develop SEO-aligned growth campaigns; negotiate terms and commissions; analyze traffic quality, conversion funnels and ROI; collaborate with CRM, Paid Media, Finance, and Product teams; monitor affiliate activity for compliance and performance.

Affiliate Marketing Manager at Realm Entertainment and Thorne Entertainment

Managed CRM for 6 brands; planned and tracked monthly campaigns; segmented customers; created and presented reports; built VIP campaigns; collaborated with internal teams and external partners to drive activation and retention.

Purchasing Specialist at Mika Tourism Management Ltd.

Managed supplier orders and inventory for venues; coordinated with other departments; reported financial data to the management; expanded vendor network.

Team Lead at Geo Gaming Malta

Led a team of affiliate managers, account executives, and analysts to meet KPIs and performance targets. Identified and onboarded high-value affiliates and strategic partners; developed SEO-aligned growth campaigns with affiliates; set and achieved team goals; negotiated commercial terms, commission structures, and incentives; analyzed traffic quality, channels, and partner performance to ensure ROI and compliance. Collaborated with CRM, SEO, Paid Media, Finance, and Product teams; reported to C-level stakeholders with detailed dashboards.

Acquisition Marketing Manager at Condor Gaming

Joined a newly established brand built from scratch; led onboarding and rapid operational setup. Joined when the project was ~10% complete; within 9 months launched the online presence. Took on multiple responsibilities including customer support system rollout, CRM and marketing campaigns, recruitment and training of support staff, finance manager hire and payment system integration, logo design coordination and localization, welcoming journey campaigns for new users, initiating affiliate partnerships, driving initial traffic, and achieving 4,000+ new signups on day one.

Affiliate Marketing Manager at Condor Gaming

Led affiliate marketing initiatives and partnerships to drive user acquisition and revenue, developing growth campaigns with affiliates and onboarding high-value partners.

Social Media Manager at Perform CS

Brand ambassador program management from concept to launch; content production with ambassadors; long-term content planning; daily operations and community engagement; campaign tracking and optimization; managed paid ads across Google, Meta, and TikTok; grew Twitter presence from 1K to 120K followers through strategic ambassador reach.