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Hi, I’m Cara Wietstock, a writer and digital media expert who crafts SEO-friendly, engaging content across print and digital platforms. My work spans investigative journalism, lifestyle features, and editorial strategy for publications. I’m passionate about storytelling that informs, entertains, and drives measurable results. I’m also committed to community work, including feeding homeless neighbors through local charities. I bring curiosity, collaboration, and a reader-first mindset to every project, and I thrive in fast-paced teams that value accuracy, impact, and creativity.…Hi, I’m Cara Wietstock, a writer and digital media expert who crafts SEO-friendly, engaging content across print and digital platforms. My work spans investigative journalism, lifestyle features, and editorial strategy for publications. I’m passionate about storytelling that informs, entertains, and drives measurable results. I’m also committed to community work, including feeding homeless neighbors through local charities. I bring curiosity, collaboration, and a reader-first mindset to every project, and I thrive in fast-paced teams that value accuracy, impact, and creativity.

Cara Wietstock

Writer, Content Strategist, Co-Writer, +2

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Hi, I’m Cara Wietstock, a writer and digital media expert who crafts SEO-friendly, engaging content across print and digital platforms. My work spans investigative journalism, lifestyle features, and editorial strategy for publications. I’m passionate about storytelling that informs, entertains, and drives measurable results. I’m also committed to community work, including feeding homeless neighbors through local charities. I bring curiosity, collaboration, and a reader-first mindset to every project, and I thrive in fast-paced teams that value accuracy, impact, and creativity.…Hi, I’m Cara Wietstock, a writer and digital media expert who crafts SEO-friendly, engaging content across print and digital platforms. My work spans investigative journalism, lifestyle features, and editorial strategy for publications. I’m passionate about storytelling that informs, entertains, and drives measurable results. I’m also committed to community work, including feeding homeless neighbors through local charities. I bring curiosity, collaboration, and a reader-first mindset to every project, and I thrive in fast-paced teams that value accuracy, impact, and creativity.

Available to hire

Hi, I’m Cara Wietstock, a writer and digital media expert who crafts SEO-friendly, engaging content across print and digital platforms. My work spans investigative journalism, lifestyle features, and editorial strategy for publications. I’m passionate about storytelling that informs, entertains, and drives measurable results.

I’m also committed to community work, including feeding homeless neighbors through local charities. I bring curiosity, collaboration, and a reader-first mindset to every project, and I thrive in fast-paced teams that value accuracy, impact, and creativity.

Skills

Experience Level

Copywriting

Expert

SEO Copywriting

Expert

Social Media Design

Expert

Language

English

Fluent

Work Experience

Staff writer at Hearst Newspapers

March 12, 2023 - July 3, 2025

Culture editor at Ganjapreneur

February 9, 2026 - November 24, 2022

Freelance Writer at Various Publications

March 1, 2014 - Present

Created investigative cannabis journalism for Cannabis Observer; lifestyle features for Spokesman Review; mind, body, and spirit features for Elephant Journal.

Culture Editor at Ganjapreneur

October 1, 2019 - November 1, 2022

Led a team of thought leaders to create a steady, clickable content stream; wrote features, guides, reviews, and more; implemented social strategy to grow followers from under 6k to over 40k; increased site traffic through strategic SEO copy and formatting in daily newsletters.

Marketing Manager at Herbal Legends

June 1, 2017 - August 1, 2018

Wrote engaging copy for newsletters, in-store reads, and local advertisements; created graphics for in-store and digital promotions; formulated a cross-platform content marketing strategy.

Chief Editor at Terpenes & Testing Magazine

November 1, 2016 - February 1, 2018

Executed a bi-monthly print science magazine with a small, dynamic team; created adaptable editorial calendars for daily digital content and print; hired, assigned, and edited a team of writers and thought leaders; tracked and adjusted SEO strategies with Google Analytics and SEM.