Multilingual content specialist and writer with a background in journalism, digital marketing, and editorial project management. Fluent in Spanish and English, I specialise in crafting culturally relevant, brand-aligned content that resonates across languages and markets. From localisation strategy and tone-of-voice development to SEO optimisation and UX content audits, I bring both creative and analytical thinking to every project. I lead bilingual content initiatives across websites, onboarding platforms, blogs, and ad campaigns delivering clear, consistent, and performance-driven messaging. Whether managing editorial workflows or refining content for a new audience, I aim to build trust, support business goals, and respect cultural nuance at every stage.

J. Carolina Cardozo

Multilingual content specialist and writer with a background in journalism, digital marketing, and editorial project management. Fluent in Spanish and English, I specialise in crafting culturally relevant, brand-aligned content that resonates across languages and markets. From localisation strategy and tone-of-voice development to SEO optimisation and UX content audits, I bring both creative and analytical thinking to every project. I lead bilingual content initiatives across websites, onboarding platforms, blogs, and ad campaigns delivering clear, consistent, and performance-driven messaging. Whether managing editorial workflows or refining content for a new audience, I aim to build trust, support business goals, and respect cultural nuance at every stage.

Available to hire

Multilingual content specialist and writer with a background in journalism, digital marketing, and editorial project management.

Fluent in Spanish and English, I specialise in crafting culturally relevant, brand-aligned content that resonates across languages and markets.

From localisation strategy and tone-of-voice development to SEO optimisation and UX content audits, I bring both creative and analytical thinking to every project. I lead bilingual content initiatives across websites, onboarding platforms, blogs, and ad campaigns delivering clear, consistent, and performance-driven messaging. Whether managing editorial workflows or refining content for a new audience, I aim to build trust, support business goals, and respect cultural nuance at every stage.

See more

Language

Spanish; Castilian
Fluent
English
Advanced
Dutch
Intermediate

Work Experience

Freelancer Multilingual Content Specialist at The Creative Loop
January 1, 2025 - Present
Provided English and Spanish copywriting services ensuring brand voice consistency and regional relevance in web copy, blogs, and product descriptions. Led full editorial processes including content planning, calendar management, writing, editing, QA, and performance improvements. Conducted UX and content audits to enhance usability and storytelling coherence. Advised clients on scalable workflows and messaging strategies for clear, consistent multilingual communication.
Digital Marketing Trainee at In2event
January 1, 2025 - Present
Executed Spanish-language content localisation strategy to support market expansion, translating and adapting platform content, marketing assets, and documentation with cultural and brand alignment. Developed a top-performing Google Ads landing page with strong SEO research and blog content, significantly outperforming English-only campaigns. Led localisation of onboarding portal improving user experience for Spanish speakers. Conducted comprehensive UX and SEO audit of website, collaborating with leadership to increase site traffic by 24.7% and reduce bounce rate by 15.29%. Managed bilingual social media content calendar increasing visibility and engagement. Bridged marketing and product teams to unify translated brand language and usability.
Freelancer Multilingual Content Specialist at The Creative Loop
January 1, 2025 - Present
Delivered bilingual copywriting services ensuring brand consistency and regional relevance. Led editorial processes including content planning, writing, editing, QA, and performance improvements. Conducted UX and content audits to enhance usability and coherence, and advised clients on scalable multilingual workflows and messaging strategies.
Digital Marketing Trainee at In2event
January 1, 2025 - Present
Created and executed a Spanish-language content localisation strategy for market expansion, developing a high-performing Google Ads landing page and leading localisation of onboarding portals. Conducted UX and SEO audits resulting in significant website traffic increases and managed bilingual social media content calendars, improving follower engagement. Acted as liaison between marketing and product teams to ensure brand and usability alignment in Spanish content.
Freelancer Multilingual Content Specialist at The Creative Loop
January 1, 2025 - Present
Delivered copywriting services in English and Spanish, maintaining brand voice consistency and cultural relevance across web copy, blogs, and product descriptions. Led editorial processes including planning, writing, editing, QA, and performance enhancements. Conducted UX and content audits to improve usability and storytelling coherence. Advised clients on scalable workflows and messaging strategies for consistent multilingual communication.
Digital Marketing Trainee at In2event
January 1, 2025 - Present
Developed and executed Spanish-language content localisation strategies supporting company expansion into new markets. Translated and adapted platform content, marketing assets, and documentation ensuring cultural relevance and brand alignment. Created high-performing Google Ads landing pages and blog content resulting in top site performance and increased user engagement. Led onboarding portal localisation, improving user experience and technical clarity for Spanish-speaking clients. Conducted comprehensive UX and SEO audits leading to significant increases in site traffic and reduced bounce rate. Managed bilingual social media content calendars to boost brand visibility and engagement. Acted as a liaison between marketing and product teams to ensure consistent and strategic brand language across channels.
Freelancer Multilingual Content Specialist at The Creative Loop
January 1, 2025 - Present
Delivered bilingual copywriting services with brand voice consistency and cultural relevance. Led end-to-end editorial processes and conducted UX and content audits to improve user experience and storytelling coherence. Advised clients on scalable workflows and messaging strategies across languages and cultures.
Digital Marketing Trainee at In2event
January 1, 2025 - Present
Created and executed a Spanish-language content localisation strategy for market expansion. Developed top-performing Google Ads landing pages, adapted onboarding portal content, and conducted a comprehensive UX and SEO audit leading to increased traffic and reduced bounce rates. Managed bilingual social media content, growing followers and profile visits significantly. Acted as liaison between marketing and product teams to align brand language and ensure usability for Spanish-speaking users.
Freelancer Multilingual Content Specialist at The Creative Loop
January 1, 2025 - Present
Delivered bilingual copywriting services ensuring brand voice consistency and clarity across web copy, blog posts, and product descriptions. Led editorial processes including planning, writing, editing, QA, and content performance optimization. Conducted UX and content audits to improve digital storytelling and usability. Advised clients on scalable workflows and messaging strategies for multilingual communication.
Digital Marketing Trainee at In2event
January 1, 2025 - Present
Created and executed a Spanish-language content localisation strategy supporting In2Event’s market expansion; translated and adapted core platform content and marketing assets with cultural and brand alignment. Developed a high-performing Google Ads landing page targeting Spanish-speaking customers, resulting in significant traffic and session time improvements. Led Spanish localisation of client onboarding portal via Notion, simplifying user flows and tailoring technical jargon. Conducted a UX and SEO audit improving site traffic by 24.7% and decreasing bounce rate by 15.29%. Managed bilingual social media content calendar, increasing followers and profile visits substantially. Aligned brand language between marketing and product teams to meet strategic and usability goals for Spanish-speaking clients.
Social Media & Content Coordinator (Volunteer) at Stichting Kunst Zonder Grenzen
November 1, 2024 - August 14, 2025
Directed social media strategy for a global volunteer team spanning multiple countries, managing weekly editorial planning, feedback, and delegation to maintain tone and brand consistency. Implemented structured content calendar and workflow system across time zones aligning multilingual content with campaign goals. Developed community-focused content and brand guidelines increasing Instagram engagement by 65.1% and audience reach by 6.7%. Conducted UX and content audit of website recommending accessibility and fundraising improvements.
Social Media & Content Coordinator (Volunteer) at Stichting Kunst Zonder Grenzen
November 1, 2024 - August 14, 2025
Led social media strategy for a global volunteer team, managing content calendars and workflows across time zones. Developed community-focused content and brand guidelines which increased Instagram engagement and reach. Conducted UX and content audits to improve website navigation and support fundraising efforts.
Social Media & Content Coordinator (Volunteer) at Stichting Kunst Zonder Grenzen
November 1, 2024 - August 14, 2025
Led social media strategy for a global volunteer team spanning multiple countries, managing weekly planning, editorial feedback, and task delegation to maintain tone and brand consistency. Implemented structured content calendars and workflows across time zones, aligning content with campaign goals and regional relevance. Developed community-centric content and brand guidelines, significantly increasing Instagram engagement and reach. Conducted UX and content audits identifying navigation issues and proposed website improvements to enhance accessibility and digital fundraising.
Social Media & Content Coordinator (Volunteer) at Stichting Kunst Zonder Grenzen
November 1, 2024 - August 14, 2025
Led social media strategy and team coordination across five countries, implemented content calendars and workflows, and developed community-focused content that significantly boosted engagement and reach. Conducted website UX and content audits to propose improvements for accessibility and fundraising support.
Social Media & Content Coordinator (Volunteer) at Stichting Kunst Zonder Grenzen
November 1, 2024 - August 14, 2025
Led social media strategy for a global volunteer team, managing weekly planning, editorial feedback, and task delegation while maintaining brand and tone consistency. Implemented structured content calendar and workflow system across time zones. Developed community-focused content and brand guidelines that increased Instagram engagement by 65.1% and reach by 6.7%. Conducted UX and content audit of website proposing improvements for accessibility and fundraising support.
Creative Content Producer at Van den Heuvel en Van Duuren
June 30, 2019 - August 14, 2025
Produced over 50 showroom films and 300+ photographs showcasing products for sales and marketing teams across Benelux. Maintained brand consistency through visual direction, styling, and editing. Collaborated cross-departmentally to meet tight timelines supporting product launches and in-store promotions with audience-facing media.
Creative Content Producer at Van den Heuvel en Van Duuren
June 1, 2019 - August 14, 2025
Produced over 50 showroom films and 300+ photographs demonstrating product features for sales and marketing in the Benelux region. Maintained brand consistency through visual direction, styling, and editing. Collaborated with internal teams to deliver creative assets on tight schedules supporting product launches and promotions with audience-directed media.
Creative Content Producer at Van den Heuvel en Van Duuren
June 1, 2019 - August 14, 2025
Produced showroom films and photographs showcasing products for sales and marketing. Maintained brand consistency via visual direction and styling. Collaborated internally to deliver creative assets supporting launches and promotions.
Creative Content Producer at Van den Heuvel en Van Duuren
June 1, 2019 - August 14, 2025
Produced over 50 showroom films and more than 300 photographs showcasing product features and applications for sales and marketing teams across the Benelux region. Maintained brand consistency through visual direction, styling, and editing. Collaborated with internal departments to deliver creative assets on tight timelines supporting product launches and in-store promotions.
Creative Content Producer at Van den Heuvel en Van Duuren
June 1, 2019 - August 14, 2025
Produced showroom films and photographs for sales and marketing across the Benelux region. Maintained brand consistency through visual direction and collaborated across departments to deliver creative assets meeting tight deadlines for product launches and promotions.
Communications Lead – Advocacy & Multimedia Strategy at Asomujer y Deporte
January 1, 2016 - August 14, 2025
Designed and executed communications strategy for a national gender equality initiative in eight distinct communities, adapting content to reflect regional identities and access gaps. Authored website content aligning voice with mission and accessibility needs for diverse audiences. Directed Spanish-language documentary series with Wayuu translators ensuring cultural respect and accuracy. Utilized storytelling to secure NGO funding demonstrating social impact through emotive narratives.
Communications Lead – Advocacy & Multimedia Strategy at Asomujer y Deporte
January 1, 2016 - August 14, 2025
Designed communications strategy for national gender equality initiative working with eight communities. Wrote and structured NGO website content for clarity and accessibility. Directed a documentary series with cultural translation efforts and used storytelling to secure key funding.
Communications Lead – Advocacy & Multimedia Strategy at Asomujer y Deporte
January 1, 2016 - August 14, 2025
Designed and led the communications strategy for a national gender equality initiative across eight diverse communities, adapting content to reflect regional identities and values. Authored all content for the NGO’s new website aligning with mission and clarity for low-literacy audiences. Directed a Spanish-language documentary series ensuring accurate and respectful cultural representation. Leveraged storytelling as a tool for social change, securing renewed funding through emotionally impactful narratives.
Communications Lead – Advocacy & Multimedia Strategy at Asomujer y Deporte
January 1, 2016 - August 14, 2025
Designed and led communications strategy for a national gender equality initiative across diverse communities. Authored and structured NGO website content tailored for accessibility, directed a culturally grounded documentary series, and used storytelling to help secure NGO funding.
Communications Lead – Advocacy & Multimedia Strategy at Asomujer y Deporte
January 1, 2016 - August 14, 2025
Designed and led communications strategy for a gender equality initiative across eight culturally distinct Colombian communities, adapting content to reflect regional identities and values. Authored NGO website content aligned with mission and accessible to diverse literacy levels. Directed Spanish-language documentary series ensuring culturally grounded representation. Used storytelling for social impact, securing funding through resonant narratives.
Editorial Lead – Content Quality & Features at El Espacio Newspaper
February 1, 2015 - August 14, 2025
Led editorial QA for daily article submissions focusing on tone, grammar, and structural quality during the newspaper’s brand transformation. Managed entertainment content including artist interviews and profiles. Built PR relationships supporting editorial partnerships. Researched and authored long-form justice features using narrative storytelling aligned to brand voice.
Editorial Lead – Content Quality & Features at El Espacio Newspaper
February 1, 2015 - August 14, 2025
Led editorial QA process during brand transformation, refining article quality and managing entertainment content. Developed long-form investigative features supporting narrative storytelling and brand voice.
Editorial Lead – Content Quality & Features at El Espacio Newspaper
February 1, 2015 - August 14, 2025
Reviewed and refined daily article submissions for tone, grammar, and structure during the newspaper’s brand transformation. Managed entertainment content including artist interviews and profiles. Researched and authored long-form justice features applying narrative storytelling with brand-aligned voice.
Editorial Lead – Content Quality & Features at El Espacio Newspaper
February 1, 2015 - August 14, 2025
Led editorial QA for daily articles during brand transformation, managed entertainment content, built PR relationships, and authored long-form investigative features using narrative storytelling aligned with the brand.
Editorial Lead – Content Quality & Features at El Espacio Newspaper
February 1, 2015 - August 14, 2025
Reviewed and refined daily articles for tone, grammar, and structure during brand transformation. Managed entertainment content including artist interviews and profiles. Researched and authored long-form justice features using narrative storytelling aligned with brand voice.
Editorial & Social Content Intern at Circulo de Periodistas de Bogota
September 1, 2014 - August 14, 2025
Wrote and adapted press releases, cultural articles, and advocacy content on journalist protection and justice ensuring clarity, tone consistency, and cultural relevance. Covered national events including the presidential inauguration translating political developments into accessible public narratives. Managed and grew organisation’s Facebook and Twitter presence driving community engagement with real-time updates aligned to mission.
Editorial & Social Content Intern at Circulo de Periodistas de Bogota
September 1, 2014 - August 14, 2025
Wrote and adapted press releases and articles focused on cultural and advocacy themes. Covered national events and managed social media presence to drive engagement with mission-aligned messaging.
Editorial & Social Content Intern at Circulo de Periodistas de Bogota
September 1, 2014 - August 14, 2025
Wrote and adapted press releases, cultural articles, and advocacy content ensuring clarity, tone consistency, and cultural relevance. Covered national events translating complex political developments into accessible narratives. Managed and grew social media presence driving community engagement through real-time updates and audience interaction.
Editorial & Social Content Intern at Circulo de Periodistas de Bogota
September 1, 2014 - August 14, 2025
Wrote and adapted press releases and advocacy content ensuring tone and cultural relevance. Covered national events including a presidential inauguration, translating complex political developments into accessible narratives. Managed social media presence to drive engagement aligned with the organisation's mission.
Editorial & Social Content Intern at Circulo de Periodistas de Bogota
September 1, 2014 - August 14, 2025
Wrote and adapted press releases, cultural articles, and advocacy content with clarity and cultural relevance. Covered national political events with accessible, public-facing narratives. Managed and grew social media presence boosting community engagement through real-time updates and interactions.
Content Adaptation & Web Publishing Intern at Caracol Radio
November 1, 2013 - August 14, 2025
Edited and adapted news reports and wire content for cultural relevance and tone. Managed CMS publishing and content QA integrating multimedia to optimize engagement. Delivered real-time updates supporting cross-platform engagement for live radio programs with large audiences under tight deadlines.
Content Adaptation & Web Publishing Intern at Caracol Radio
November 1, 2013 - August 14, 2025
Edited and adapted news and wire reports for tone and clarity. Managed CMS publishing and content QA. Delivered real-time updates for live radio programs reaching hundreds of thousands of listeners under tight deadlines.
Content Adaptation & Web Publishing Intern at Caracol Radio
November 1, 2013 - August 14, 2025
Edited and adapted news reports for cultural relevance and tone alignment ensuring clarity across platforms. Managed CMS publishing, performed quality assurance, and integrated multimedia assets to optimize engagement. Delivered real-time updates for live radio programs supporting cross-platform engagement under tight deadlines.
Content Adaptation & Web Publishing Intern at Caracol Radio
November 1, 2013 - August 14, 2025
Edited and adapted news and wire content for cultural relevance and editorial standards. Managed CMS publishing and multimedia integration to optimize engagement. Delivered real-time updates for live radio programs with large audiences under tight deadlines.
Content Adaptation & Web Publishing Intern at Caracol Radio
November 1, 2013 - August 14, 2025
Edited and adapted news reports for cultural relevance and editorial standards. Managed CMS publishing, performed QA, and integrated multimedia assets to enhance engagement. Delivered real-time updates for live radio programs supporting large audiences under tight deadlines.

Education

Master of Arts in Media Studies at Erasmus University Rotterdam
September 1, 2023 - August 14, 2025
Premaster Media, Culture & Society at Erasmus University Rotterdam
September 1, 2019 - September 1, 2020
Bachelor’s Degree in Communication at Fundación Universitaria Inpahu
September 1, 2015 - June 30, 2019
Master of Arts in Media Studies at Erasmus University Rotterdam
September 1, 2023 - August 14, 2025
Premaster Media, Culture & Society at Erasmus University Rotterdam
September 1, 2019 - September 1, 2020
Bachelor’s Degree in Communication at Fundación Universitaria Inpahu
September 1, 2015 - August 14, 2025
Master of Arts in Media Studies at Erasmus University Rotterdam
September 1, 2023 - August 14, 2025
Premaster Media, Culture & Society at Erasmus University Rotterdam
September 1, 2019 - September 1, 2020
Bachelor’s Degree in Communication at Fundación Universitaria Inpahu
September 1, 2015 - September 1, 2019
Master of Arts in Media Studies at Erasmus University Rotterdam
September 1, 2023 - August 14, 2025
Premaster Media, Culture & Society at Erasmus University Rotterdam
September 1, 2019 - September 1, 2020
Bachelor’s Degree in Communication at Fundación Universitaria Inpahu
January 1, 2010 - September 1, 2015
Master of Arts in Media Studies at Erasmus University Rotterdam
September 1, 2023 - August 14, 2025
Premaster Media, Culture & Society at Erasmus University Rotterdam
September 1, 2019 - September 1, 2020
Bachelor’s Degree in Communication at Fundación Universitaria Inpahu
September 1, 2015 - August 14, 2025

Qualifications

Most Creative Marketing Campaign
September 1, 2019 - August 14, 2025
Premaster Mentor
September 1, 2019 - September 1, 2020
Podcast Host School Rock
April 1, 2014 - August 14, 2025
Hubspot Academy Certification
September 1, 2023 - August 14, 2025
Linkedin Learning Certification
September 1, 2023 - August 14, 2025
Lifeversity - Erasmus University
September 1, 2023 - August 14, 2025
Most Creative Marketing Campaign
September 1, 2019 - August 14, 2025
Hubspot Academy
September 1, 2023 - August 14, 2025
Linkedin Learning
September 1, 2023 - August 14, 2025
Lifeversity - Erasmus University
September 1, 2023 - August 14, 2025
Most Creative Marketing Campaign
September 1, 2019 - August 14, 2025
Hubspot Academy Certification
September 1, 2023 - August 14, 2025
Linkedin Learning Certification
September 1, 2023 - August 14, 2025
Lifeversity - Erasmus University
September 1, 2023 - August 14, 2025
Marketing Foundations
March 1, 2021 - August 14, 2025
Social Media Learning Path
April 1, 2025 - August 14, 2025
SEO Learning Path
March 1, 2025 - August 14, 2025
Digital Advertising
March 1, 2025 - August 14, 2025
UX for Marketeers
January 1, 2025 - August 14, 2025
Adobe Photoshop Training
June 1, 2022 - August 14, 2025
Adobe Illustrator Training
June 1, 2021 - August 14, 2025
Most Creative Marketing Campaign
January 1, 2019 - August 14, 2025
Premaster Mentor
September 1, 2019 - September 1, 2020
Future Education Hackathon
October 1, 2019 - August 14, 2025
Podcast Host School Rock
April 1, 2014 - August 14, 2025
Employee Engagement
September 1, 2023 - August 14, 2025
Podcasting for Enterprises
September 1, 2023 - August 14, 2025
Strategic Partnerships
March 1, 2021 - August 14, 2025
Marketing Foundations
August 1, 2020 - August 14, 2025
Social Media Learning Path
April 1, 2025 - August 14, 2025
SEO Learning Path
March 1, 2025 - August 14, 2025
Digital Advertising
March 1, 2025 - August 14, 2025
UX for Marketeers
January 1, 2025 - August 14, 2025
Branding Marketing Crash Course
June 1, 2022 - August 14, 2025
Most Creative Marketing Campaign
January 1, 2019 - August 14, 2025
Hubspot Academy
March 1, 2023 - August 14, 2025
Linkedin Learning
March 1, 2023 - August 14, 2025
Lifeversity - Erasmus University
January 1, 2023 - August 14, 2025
Marketing Foundations
March 1, 2021 - August 14, 2025
Social Media Learning Path
April 1, 2025 - August 14, 2025
SEO Learning Path
March 1, 2025 - August 14, 2025
Digital Advertising
March 1, 2025 - August 14, 2025
UX for Marketeers
January 1, 2025 - August 14, 2025
Marketing Crash Course
June 1, 2022 - August 14, 2025

Industry Experience

Media & Entertainment, Non-Profit Organization, Professional Services, Education, Software & Internet, Retail
    Interior photography
    interiorphotography realsstatephotography photography
    Marketing Strategy
    Marketing entertainment services. graphicdesign marketing strategy
    Writing Portfolio
    copywriting journalism writingforsocialmedia journalism